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Chargebacks were costing Yahoo more money than they were making from him, so of course they terminated his account. If mr. shoemaker can’t keep logs on his own cash cow sites, sounds like he has a bit of a problem.

If shoemaker actually sold products or didn’t conduct his business by making false statements and broad claims I *might* feel a little more sympathetic.

Yahoo’s done nothing wrong. He sends them crap traffic and they lose money on him – that’s the bottom line. I’d like to see how YOU – people supporting him would deal with someone who makes YOUR go down the drain by sending you loads of fraud. I guess you guys have no clue what it is like to have your own merchant account and what a mess chargebacks are.

It’s a business relationship and they’ve been polite enough with him (while he acted like a complete jerk). Go Yahoo!

Google routinely boots people out. It’s nothing new. They’re kind of a faceless anonymous jerk in that regard. Yahoo on the surface seems more friendly, so it’s probably a bit more of a shock to see them do it to someone, especially after a long drawn out conversation like the one detailed in the blog. The conversation gives the appearance that they want to help, even though they don’t actually do.

That said, I agree that SM’s blog attracts quick buck guys that are probably churning at a fast rate when they realize they dont know how to do search.

Best is to keep SM in the program, but charge back the churn rate.

I know lots of search/affiliate arbitrageurs (including folks who were running at even larger scale than Shoemoney), and let me tell you – the last thing they need is sympathy. They made HUGE money while the getting was good, and their gravy-train lasted longer than they would have ever dreamed.

All this fraud in search/contextual is ultimately due to the fact that

I am guessing someone was targeting him or someone scraped some of his sites with the links and then those (non-Jeremy) sites were generating the crappy clicks. I have had many of my pages directly copied…affiliate links and all. It is just additional content fodder for these folks. They scramble it up and mix it with other sites just to generate semi-unique content per page.

The charge back is a service for the customer, not the actual store. So why not charge the customer for it, surely they’ll be much more willing to pay a minimal fee to get the rest of their money back? And this would cut down on fraudelent chargebacks.

Why should the store suffer for something they have no control over? I mean I’m already getting screwed since I already sent the item when the charge back comes through, why should I lose even more money on this transaction?

And the whole, its the store’s responsibility…sure sounds great in theory, but the credit cards should be the ones increasing their security, not the mom and pop stores. How hard would it be for VISA to add passwords to their credit cards? Or even a PIN? They already have a 3 digit security code…but its pretty worthless since its printed on the credit card. Replace that with a hidden security code/PIN and bam you instantly eliminate the whole credit card getting stolen to buy shit.

GoTo (Overture) came up with the Paid Search model but Google came up with the syndicated contextual text ads model (i.e. AdWords). Yahoo copied them on that front.

If you have issues with chargebacks, you are attracting the wrong customer base. You can take steps to better insure minimal chargebacks by collecting more data from your customers, reviewing each item individually, using a cell phone number to SMS an access code (thereby you have their cell phone number, or even use one of the very expensive “extra services” from the merchant services provider that you use called Fraud Prevention Service. Only accepting US credit cards is another way.

Yes, these will increase your transaction costs, but Visa, for example, is in no better position to police your customers just because they own a network to authorize and process payments around the world in all currencies.

Do you have any idea how many “hands” a transaction goes through? No less than 4 and up to 7.

I mean wtf, why should I lose money because some jackass scammed me with a fraudlent credit card #? Take back the cash? Sure thats bad for me since I probably sent the item already, but I understand that. But why should I suffer further and lose $30 more on the transaction?

But when Yahoo does this (and even tries to work it out with the affiliate too), everyone rains on them.

I guess the Google’s “Halo effect” works in their favor. Bah.

I have seen Airliner, Artist, Poet, Journalists, WGA Screenwriters, and Rosie O’Donnell and all got layoff or fired for blogging.

Other member was right. Yahoo is better off without Jeremy. It also shows where his marketing to going to – large percentage of his audience are scumbags.

It does sound like it has a lot to do with CJ as well, though. Of course, it doesn’t really affect CJ directly, so they probably don’t care enough to try harder.

You can’t no longer make money on PHP code. Venture capitalist such as sequoia, mayflower, Kleiner Perkins Caufield & Byers, all knew about shadow ad triggering.

I think people should drop php programming and switch to ruby, other internet language.