Tired of not making a dime off your human beatbox video on YouTube that’s been watched five million times? Well, YouTube wants to give you some of that crazy Google money. If you make the cut, that is. After half a year of testing out its Partners program with 100 lucky YouTube contributors, YouTube is now accepting applications from all comers. Tell them why they should give you the money and they might enroll you in their revenue-sharing program. If they feel like it.
YouTube is expanding its program to share a cut of the AdSense advertising revenue associated with your videos on the site (even though most videos are watched elsewhere in embedded players that typically don’t carry ads). I guess Metacafe and Revver, which have been sharing their video ad revenues with their contributors for a while, had the right idea after all. The criteria for membership are:
—You create original videos suitable for online streaming.
—You own the copyrights and distribution rights for all audio and video content that you upload — no exceptions.
—You regularly upload videos that are viewed by thousands of YouTube users.
—You live in the United States or Canada.
And if accepted, what percentage of those revenues are you entitled to? They don’t say. But you can trust them. You’ll get paid something. If you qualify. Better apply now before everybody else does.
Nice! I just bought a camcorder.
Well this is a welcome surprise. Hope this will encourage more original contributors to Youtube.
nice article
Hehehe… Yeah, I share the cynism regarding the lack of transparency, which is very much a part of Google culture, and is, in my opinion, their Achilles heel.
What is very much unlike Google, though, is the limitation of this offer to residents of North America. Google are probably the only Internet company to have localized relentlessly and extremely well on a global scale; this is something residents of the US, even the tech writers, hardly ever notice.
Lack of transparency? It seems ridiculous that they are requiring applications and the criteria for acceptance are cloaked in mystery.
Wouldn’t a more rational approach be to simple create cash accounts for the Top 500 users by views or some such thing, and figure out a way for the top users to validate their identity and claim their accounts?
The spirit of this program seems to be to minimize payouts by concealing how much participation is worth, and making the sign up process troublesome.
Why hasn’t some other video sharing site gained traction in this space with a more attractive revenue share model?
To #6: The same reason Bidz.com hasn’t taken off even though it offers better prices to buyers and sellers.
“It’s the network.”
This is long overdue, although I don’t see it spiking the YouTube numbers. I’m not exactly sure what this is going to do for YouTube. Obviously it’s meant to be a marketing avenue, but everyone already uploads to YouTube due to its huge reach and exposure potential.
Cheers,
Aidan
http://www.MappingTheWeb.com
does this mean that the Chocolate Rain dood is gonna make money and in turn more of that video shitte??? he doesn’t need money, he needs a kick in the balls.
i’d pay that asshole to never upload another video.
I left a comment on the YouTube blog this AM asking about more details of the program – how many views or subscribers do i need to be considered? My comment wasn’t approved. I guess the comments “Yay” and “Huzzah” were much more insightful and that is why those were approved instead.
Anyone living in the US or Canada you mean ……
pretty interesting, i just wish it was more easier like if after 500k hits you get an amount, because it would motivate people to get more users on youtube and motivate people to upload more videos.
In the end of the day, the revenue sharing is about giving an incentive to users to submit more content. So always look at it that way. A commentator suggested that they should give cash to top 500 users and so on. That’s not how you eate incentive. Any average user should feel that he or she can be entitled to a cut, not that “oh well, I don’t think that applies to me, I better go check some other site.” Always follow the money …. You will get your answers.
Nice!
I just need to get an american citizenship now!!
This is (sort of) a topic I covered back in August this year — although I was coming at this from the point of view of not pissing people off with in-video advertising and instead doing better deals with content providers both large and small:
“If you’re a smart content provider, then you’ve already got hundreds of megabytes of loss-leader “teaser” video content.
This is the kind of stuff they float around on the likes of YouTube, sometimes virally, if they’re smart / lucky.
This ad-supported content could then work to draw people towards fuller versions of video they can purchase to download.
This being another place that Google can catch an additional revenue stream by funneling all of the transactions through their Google Checkout service.”
Anyone know what the actual demand from advertisers will be for this type of expanded offering?
Definitely is an excellent article. Congratulations!!! In YouTube we can find everything
People who live in the US and Canada doesn’t constitute EVERYONE.
Oh this is good news. It’s my new business model lol…. 300,000 views per month and 2 million views already in the bag — Interesting to see what type of revenue (if any) can be made.
Ahhh, this is very unusual, if they really want to share the wealth to everybody, then why limiting the target to us and canada? I’m sure a lot internet users nowadays are thinking of rewarding their efforts at the same time enjoying what they’re doing.
Nhick
http://www.itrush.com
This is pretty interesting. It continues the trend of amateurs breaking into established businesses via alternative paths. Bloggers broke into the media ranks with their own organic growth, and the top ones make good money from ads. Most bloggers don’t get the level of ad monetization to quit their day jobs. But the opportunity is there for anyone. No longer restricted to getting a job with one of the decades-old media companies.
Hell, even American Idol is an example of this. Bypass the normal L.A. or Nashville scenes to get your break – and let America watch you.
I love the chance for would-be movie/TV producers to bypass the normal Hollywood infrastructure, become successful virally and make some money at it. If you’ve got talent, you should be rewarded for it. Not everyone will, but at least you’ve got an open opportunity.
Finally, somebody with some major draw is understanding the value of its users. The users do all the work and the site makes all the money. It’s only natural to share with the users instead of treating us like slaves. Looks like YouTube will be around for a long time because they understand who they need to continue being the leader in this segment. Google is really growing on me more and more.
Please Erick, correct the title in “With everyone living in the USA or Canada”.
It is not really 1000% everyone
Could it be that the US/Canada restriction is due to tax issues?!? I would guess that this has to be reported to the IRS as income after a certain amount ($600?!?).
It’s difficult for a company to comply with the laws of 169 different countries, many of which will have different laws, or laws that don’t have any precedent for this kind of business, maybe even laws which ban this who knows. Moreover, they would have to customize the copy, options, payment, etc on the website for pretty much every different country’s laws.
Opening this up to different countries isn’t a flick of the switch, unfortunately. That’s because it involves Money. Hopefully, with more trade and travel and Internet communication, borders will disappear. They haven’t yet.
They start with the US and Canada because, frankly, it’s their largest markets.
Yes, Google has many lawyers and a I’m sure they’re working on it. I’m sure they could have waited until longer to launch this if they wanted to have more countries involved in this launch. But that would probably be deadweight loss. US and Canada systems are ready, they can begin testing the system. Some people can start getting value immediately. As more systems are worked out, more opportunities will become available for individuals in other countries. Countries in Europe are probably next.
#26. You work for google?! LOL
I wish
.
I do seem to be very pro-Google, though. They just haven’t done anything too evil… yet.
*EVERYONE* Can now get blip’d!
I applied for partnership, but I don’t think i’ll get it.
I’m not white enough nor am I willing to compromise my integrity for cheap views.
This could really change the playing field for current TV and Internet Media.
If I could make mad money using Google Adsense and already tap the userbase, why would a real production company product real good content made for youtube?
Do you see like Jerry Bruckheimer Films producing a 2-3 mintue clip for youtube and make madd adsense money?
I guess this is why the writers on strike!! They know that this could happen and the writers will loose money. Its good that they did not take the $103 some million dollar deal!
I wonder if this is a way to get more content for Google Video Units. I’ve been using the Video Units on a few sites and the same few videos keep showing up.
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Please send me more information regarding hits and payment info.
I do have major hip hop artist that will be fetured in my youtube vids. I know the younger music fans will be very happy when I start posting…
Please reply with info ASAP because I am very interested and excited in getting a partnership started.
I know both youtube and myself will hit a “Grandslam” if I am accepted..
Thank you,
Frank Farris