The LA Times has taken a stake in social news voting site Mixx.
Virginia based Mixx launched into private beta in September and has been gaining positive reviews, with Michael Arrington noting recently that the site had been gaining “refugees” from Digg.
The company has a strong pedigree with founder Chris McGill having previously been the General Manager of Yahoo News and more recently the VP Strategy at USA Today. The site describes itself as taking the best features of Digg, LinkedIn and My Yahoo.
As part of the investment Latimes.com readers will “have direct access to Mixx’s networking and personalization tools through integrated functionality on story pages” and LATimes stories will be available through Mixx search results.
The amount of the investment was not disclosed.
(via Venture Beat)
I doubt whether mixx can do any competition with digg. Digg is digg. Digg will even digg mixx.
Looks nice. Very similar to Digg, but in my opinion, has some differences that make it stand out. Nice design, nice nav/options.
I’ll definitely be watching this…
why are ppl leaving digg? is it just because of the design? can someone tell me? thanks.
I mean, i know some ppl game on Digg so ur posts aren’t really voted on, but is this all?
I just want to know why would some users leave a site to go to a clone. and start all over again.
@4
dude, it is a social thing, you can really make the site your own (before it gets to big, like digg)
I don’t believe that moving to other sites will do any good. In the end, after they become big, they will still end up like Digg where there is heavy censorship. Also, Digg doesn’t listen to its users. They took almost a year to get the simple images section done!
That’s why I think we should have a social media that is transparent and owned by the community. In such an open social media, censorship will not occur and users themselves can request and implement features of the site. If you are interested in an open social media, read my post,
http://abcdefu....n-social-media/
Digg is for tech users… I think after you give mixx time, the demographics will cater to soooo many more people that it has the possibility to outdo Digg.
It would be good to see that have digg features focused on other than tech users.