Comments on: Adroll: The Social Ad Network (Beta Invites) http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/ Startup and Technology News Mon, 07 Jul 2008 02:36:56 +0000 http://wordpress.org/?v=2.5.1 By: AdRoll Emerges From Private Beta With Co-Op Economics For Blog Advertising http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-2181705 AdRoll Emerges From Private Beta With Co-Op Economics For Blog Advertising Wed, 16 Apr 2008 04:44:40 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-2181705 [...] thinks there is room for a better alternative in between the two. His startup, AdRoll, (see our earlier coverage) brings together niche publishers into self-selecting communities that, when rolled up, are big [...] [...] thinks there is room for a better alternative in between the two. His startup, AdRoll, (see our earlier coverage) brings together niche publishers into self-selecting communities that, when rolled up, are big [...]

]]> By: David Mackey http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1819830 David Mackey Fri, 07 Dec 2007 23:51:25 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1819830 This sounds like a great idea. This sounds like a great idea.

]]> By: Jan Senderek http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1808390 Jan Senderek Tue, 04 Dec 2007 13:17:06 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1808390 As an advertiser having audiences to choose by interest oder demographics is nothing new. The good idea about it is the transparency for publisher and advertiser, which reminds me a lot of the Right Media model. As an advertiser having audiences to choose by interest oder demographics is nothing new.
The good idea about it is the transparency for publisher and advertiser, which reminds me a lot of the Right Media model.

]]> By: misanthropy today http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1808350 misanthropy today Tue, 04 Dec 2007 13:03:02 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1808350 You can make a lot of money on the mid to long-tail but you can't make any money in the mid or longtail. In other words, another internet pyramid scheme. You can make a lot of money on the mid to long-tail but you can’t make any money in the mid or longtail. In other words, another internet pyramid scheme.

]]> By: Nigel Eccles http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1807981 Nigel Eccles Tue, 04 Dec 2007 09:36:07 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1807981 I think this is an awesome idea. Big advertisers want to get in front of large numbers of people with the same interests or in the same demographic. And they pay a significant premium for that. This lets smaller sites access that market. I can't see any reason why I wouldn't use it! I think this is an awesome idea. Big advertisers want to get in front of large numbers of people with the same interests or in the same demographic. And they pay a significant premium for that.

This lets smaller sites access that market. I can’t see any reason why I wouldn’t use it!

]]> By: Josh Jacobson http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1807474 Josh Jacobson Tue, 04 Dec 2007 02:29:31 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1807474 Congratulations AdRollers! Congratulations AdRollers!

]]> By: AdRoll - The solution to all our problems? http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806929 AdRoll - The solution to all our problems? Mon, 03 Dec 2007 21:32:26 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806929 [...] the best of positions to answer this as I’ve only just applied for a beta testing invitation - get yours while they’re still hot! var AdBrite_Title_Color = '3D81EE'; var AdBrite_Text_Color = '000000'; var [...] [...] the best of positions to answer this as I’ve only just applied for a beta testing invitation - get yours while they’re still hot! var AdBrite_Title_Color = ‘3D81EE’; var AdBrite_Text_Color = ‘000000′; var [...]

]]> By: StartupEarth http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806818 StartupEarth Mon, 03 Dec 2007 20:17:35 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806818 @10 (me) "If only they’d send the bloody email confirmation and let me start playing with it." I take that back, I just got in and it's looking pretty nice. @19 (Jared) Good luck with it. I might give it a mention over at SE. @10 (me) “If only they’d send the bloody email confirmation and let me start playing with it.”

I take that back, I just got in and it’s looking pretty nice.

@19 (Jared) Good luck with it. I might give it a mention over at SE.

]]> By: alwaysBETA http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806796 alwaysBETA Mon, 03 Dec 2007 20:02:17 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806796 <strong>Adroll Launches Into Private Beta...</strong> The fine folks over at Adroll (including our own Brendan Doms) just launched into private beta today. Adroll is a really interesting concept for buying and selling advertising. I got a chance to play with it a few weeks ago while it was still in alp... Adroll Launches Into Private Beta…

The fine folks over at Adroll (including our own Brendan Doms) just launched into private beta today. Adroll is a really interesting concept for buying and selling advertising. I got a chance to play with it a few weeks ago while it was still in alp…

]]> By: Jared http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806776 Jared Mon, 03 Dec 2007 19:35:24 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806776 Hey everybody - we're psyched too. We're going to open a few more beta invites later this week for those of you that aren't going to make it into the first TC 100 invites. Stay tuned here. Also, invitations from within Adroll.com work, so once you're approved, members can invite 3 other relevant publishers into your ad communities... or just to join (if you're friendly) without connecting. Hey everybody - we’re psyched too.

We’re going to open a few more beta invites later this week for those of you that aren’t going to make it into the first TC 100 invites. Stay tuned here.

Also, invitations from within Adroll.com work, so once you’re approved, members can invite 3 other relevant publishers into your ad communities… or just to join (if you’re friendly) without connecting.

]]> By: Zach http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806681 Zach Mon, 03 Dec 2007 18:23:18 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806681 I got a chance to play with Adroll before they launched into beta and I was pretty impressed with it. I wrote up my impressions here: http://www.alwaysbeta.com/2007/11/28/adroll-launches-into-private-beta/ I got a chance to play with Adroll before they launched into beta and I was pretty impressed with it.

I wrote up my impressions here: http://www.alwaysbeta.com/2007.....vate-beta/

]]> By: chandra http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806616 chandra Mon, 03 Dec 2007 17:51:10 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806616 we've been toying with the idea of making a scuba vertical ad network. seemed tricky, now seems easy. excellent! we’ve been toying with the idea of making a scuba vertical ad network. seemed tricky, now seems easy. excellent!

]]> By: JoMoms http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806568 JoMoms Mon, 03 Dec 2007 17:37:39 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806568 E pluribus Unum. Watch out ad-networks, if these tools are easy for advertisers and publishers to use, this company is going to roll up your markets E pluribus Unum. Watch out ad-networks, if these tools are easy for advertisers and publishers to use, this company is going to roll up your markets

]]> By: Chris R. http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806478 Chris R. Mon, 03 Dec 2007 16:48:20 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806478 OMFG, It's like beacon, but it's not in FB? How can that be. These guys are just simply witty as one can possibly get. OMFG, It’s like beacon, but it’s not in FB?

How can that be. These guys are just simply witty as one can possibly get.

]]> By: Jon http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806460 Jon Mon, 03 Dec 2007 16:43:10 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806460 Social networks bring people together, and this is exactly what the advertising industry needs. It seems so obvious! Great idea and smart site. Social networks bring people together, and this is exactly what the advertising industry needs. It seems so obvious! Great idea and smart site.

]]> By: Steve Ballmer http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806453 Steve Ballmer Mon, 03 Dec 2007 16:39:29 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806453 This won't work! I have spoken! http://fakesteveballmer.blogspot.com This won’t work! I have spoken!

http://fakesteveballmer.blogspot.com

]]> By: Mr.Chips http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806452 Mr.Chips Mon, 03 Dec 2007 16:39:14 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806452 Paypal MAFIA ????? hahah that was a good one !! Paypal MAFIA ????? hahah that was a good one !!

]]> By: Andy http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806435 Andy Mon, 03 Dec 2007 16:23:51 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806435 As someone that writes on a pretty niche subject (tees and hoodies) this could work pretty well for me, but obviously it's going to need a large user base for there to be any point in switching from my usual advertising channels. As someone that writes on a pretty niche subject (tees and hoodies) this could work pretty well for me, but obviously it’s going to need a large user base for there to be any point in switching from my usual advertising channels.

]]> By: StartupEarth http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806430 StartupEarth Mon, 03 Dec 2007 16:19:43 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806430 Sounds interesting. Signed up. This may be 'yet another social network' but that's pretty much the staple diet for startups these days, and anything that adds the human touch to the usually systematic and inpersonal process of advertising is a winner in my book. If only they'd send the bloody email confirmation and let me start playing with it. Sounds interesting. Signed up. This may be ‘yet another social network’ but that’s pretty much the staple diet for startups these days, and anything that adds the human touch to the usually systematic and inpersonal process of advertising is a winner in my book.

If only they’d send the bloody email confirmation and let me start playing with it.

]]> By: Jon http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806408 Jon Mon, 03 Dec 2007 16:00:54 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806408 As someone in the industry, this seems like a great idea. I'll be eagerly waiting to see how this develops. As someone in the industry, this seems like a great idea. I’ll be eagerly waiting to see how this develops.

]]> By: Matt http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806407 Matt Mon, 03 Dec 2007 16:00:53 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806407 This is a very cool concept. It actually looks like they do collect demographic info for advertisers, so it would seem they have plans to address that issue. This is a very cool concept.
It actually looks like they do collect demographic info for advertisers, so it would seem they have plans to address that issue.

]]> By: yongfook http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806366 yongfook Mon, 03 Dec 2007 15:08:58 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806366 WOW! it's been a while since I saw rundschrift in a logo. WOW!

it’s been a while since I saw rundschrift in a logo.

]]> By: Steve Poland http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806343 Steve Poland Mon, 03 Dec 2007 14:44:12 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806343 Might be a good match for Lookery -- Lookery is telling websites what their demographics look like, based on matching the browsing users against social networking websites. Might be a good match for Lookery — Lookery is telling websites what their demographics look like, based on matching the browsing users against social networking websites.

]]> By: Andrew Cronk http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806339 Andrew Cronk Mon, 03 Dec 2007 14:36:50 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806339 They must have hired the designer from Flickr; their colors and layout are wayyy too similar. They must have hired the designer from Flickr; their colors and layout are wayyy too similar.

]]> By: Old Steed http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806298 Old Steed Mon, 03 Dec 2007 13:59:42 +0000 http://www.techcrunch.com/2007/12/03/adroll-the-social-ad-network-beta-invites/#comment-1806298 Not new. See Active Athlete's strategy; aggregate people around a passion and put ads in front of them. Not new. See Active Athlete’s strategy; aggregate people around a passion and put ads in front of them.

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