Comments on: Circular Money: Facebook And Yahoo Advertise Their Advertising Platforms On Google

By: Craig Rentmeester

Craig Rentmeester — Fri, 30 Nov 2007 15:31:39 +0000

This isn’t that surprising at all. In fact, Google and Microsoft pay for listings on Yahoo!.

Google also advertises AdWords on MSN/Windows Live.

http://search.y...01&ei=UTF-8

http://search.m...g&FORM=MSNH

By: tketch

tketch — Thu, 29 Nov 2007 23:47:00 +0000

I have Yahoo! Publisher network and Google adwords, adsense, and google pack all show up in my contextual ads.

By: al gore inconvenient truth

al gore inconvenient truth — Thu, 29 Nov 2007 20:02:33 +0000

The CEO of Shell occasionally buys gas at Chevron too

By: aw

aw — Thu, 29 Nov 2007 15:44:11 +0000

Yeah, they’re circulating money. Click on my name to see the pic.

By: E

Thu, 29 Nov 2007 15:03:28 +0000

Was there any doubt that Google is #1 in search? I mean it’s only all over the news at every earnings release. This ‘discovery’ adds no value to the already extremely public knowledge of the space. Rather it seems like just another Google fan stoking the now ridiculous hype over online advertising. I agree that any expectation that ad companies should only advertise on their own ad networks is retarded. If they did that, how in the blazes are they supposed to grow their market share? Print ads? It is posts like this that make me question the sense of readers. PPC is all about paying for what you get. Why wouldn’t you reach as far as you can? Not advertising on quality competing networks is just giving up leads.

By: I Am Not Posting To Spam My Blog

I Am Not Posting To Spam My Blog — Thu, 29 Nov 2007 12:47:11 +0000

Insert irrelevant “Haha Web 2.0 has finally disappeared up its own arse” comment here.

It’s not much of a surprise. Think of the alternative: if Google refused to let its competitors pay it to advertise, it would be a sign of weakness. Or at least, that’s what we’d all be interpreting it as. Why shouldn’t Google accept money from competitors?

By: Esi

Esi — Thu, 29 Nov 2007 11:18:26 +0000

Ive never got that , why would a rival company advertise thru a competitor. Its always boggled my mind when I heard about people like ask and other search engines using google adsense. Surely they could use something like openads to launch their own advertising platform until they can roll out a full on competitor to adsense.

only in the online world this could happen.

By: AllMyMac_com

AllMyMac_com — Thu, 29 Nov 2007 06:05:07 +0000

Why would the return on investment suck? Is Google charging itself when it credits itself via “Ads by Google”?

By: Andrew

Andrew — Thu, 29 Nov 2007 04:57:38 +0000

Google advertises on other networks but not so much because roi sucks.

By: David Litsky

David Litsky — Thu, 29 Nov 2007 04:39:43 +0000

You know what they say about bubbles…poof!

By: AllMyMac_com

AllMyMac_com — Thu, 29 Nov 2007 04:26:58 +0000

Anybody know what the rates are for google sponsored links? I tried looking this up once and there wasn’t a definitive price model?

By: AllMyMac_com

AllMyMac_com — Thu, 29 Nov 2007 04:25:08 +0000

Blogs sending other blogs links… Oh snap!

Facebook thanks you for posting this, that way they don’t have to pay google click through rates.

By: Fake Urlacher

Fake Urlacher — Thu, 29 Nov 2007 03:36:01 +0000

That is just too funny. I wonder how long till google takes those ads out of the system.

http://www.fakesportsblogs.com

By: sean malarkey

sean malarkey — Thu, 29 Nov 2007 03:27:16 +0000

Don – No one has sent ME money……..

By: Don Wilson

Don Wilson — Thu, 29 Nov 2007 03:18:19 +0000

Michael, in reality, if you take it out far enough, everyone is just sending each other money, not just online advertisers.

By: Tim

Tim — Thu, 29 Nov 2007 02:59:54 +0000

Also, Google ads in Yahoo for “CPC Advertising”…doesn’t mean Yahoo owns Google.

By: Alice

Alice — Thu, 29 Nov 2007 02:58:05 +0000

It’s not a surprise really, but it does look amusing doesn’t it.

By: Michael Arrington

Michael Arrington — Thu, 29 Nov 2007 02:58:03 +0000

Chris, perfect. Then they really are sending each other money.

By: Tim

Tim — Thu, 29 Nov 2007 02:57:45 +0000

There are also Google sponsored listings in Yahoo for “adwords”

By: Chris

Chris — Thu, 29 Nov 2007 02:37:29 +0000

They have been doing this for months. Google also advertises on Yahoo for keywords like ‘advertising’.

By: Kelli

Kelli — Thu, 29 Nov 2007 02:37:03 +0000

Absolutely hilarious. This just shows that Google is THE online advertising God and that Yahoo and Facebook are so far behind, they aren’t considered competition. Honestly, I really wonder why Yahoo doesn’t let Google take over it’s search so they can focus more on their advertising. Let’s face it, Yahoo isn’t anywhere near Google in search so why not take that part away and focus on what would make them money.

By: lawrence

lawrence — Thu, 29 Nov 2007 02:35:42 +0000

That’s not really a surprise – if anything, it’d be dumb to not throw a few marketing dollars to the largest online ad platform