Comments on: Apple Gets Creative With Mac Ads http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/ Startup and Technology News Thu, 24 Jul 2008 08:55:57 +0000 http://wordpress.org/?v=2.5.1 By: JustAnotherGuySwitchingToMac http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1850270 JustAnotherGuySwitchingToMac Mon, 17 Dec 2007 21:25:02 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1850270 Regarding the web outage today mentioned above... yup, here too. So I glad I bought .Mac and paid for expedited shipping; took 5 days to arrive and now I can't activate because the site is down. Regarding the web outage today mentioned above… yup, here too. So I glad I bought .Mac and paid for expedited shipping; took 5 days to arrive and now I can’t activate because the site is down.

]]> By: Jim Parker http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1839230 Jim Parker Fri, 14 Dec 2007 04:38:15 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1839230 I have always thought Mac's were kinda cool, and I've even entertained the idea of buying one. But these commercials do nothing to motivate me towards that--in fact it turns me away. If you can't advertise your product on it's own positive merits, then in my mind you have nothing to advertise. Plus, let's face it, unless you work in a graphic design shop or something of the likes, you're never going to use a Mac at work. That's the real reason Apple will never get market share. I really can't see that an advertising campaign targeted towards teenagers, or being cool, will at all appeal to big business--the people that actually spend money on large quantities of hardware, software, and operating systems. The most you'll get out of the teenagers who think these commercials are great, is maybe the initial hardware purchase--after that everything else will be ripped from LimeWire, or their buddies. Nice try Apple. I have always thought Mac’s were kinda cool, and I’ve even entertained the idea of buying one. But these commercials do nothing to motivate me towards that–in fact it turns me away. If you can’t advertise your product on it’s own positive merits, then in my mind you have nothing to advertise. Plus, let’s face it, unless you work in a graphic design shop or something of the likes, you’re never going to use a Mac at work. That’s the real reason Apple will never get market share. I really can’t see that an advertising campaign targeted towards teenagers, or being cool, will at all appeal to big business–the people that actually spend money on large quantities of hardware, software, and operating systems. The most you’ll get out of the teenagers who think these commercials are great, is maybe the initial hardware purchase–after that everything else will be ripped from LimeWire, or their buddies. Nice try Apple.

]]> By: not a mac hater http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1798187 not a mac hater Thu, 29 Nov 2007 01:54:01 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1798187 Its not so much what the Mac/PC ads mean or what message Mac is trying to send out or even that they are trying to recruit PC users.....the ad campaign is just old now and kinda annoying. Its not so much what the Mac/PC ads mean or what message Mac is trying to send out or even that they are trying to recruit PC users…..the ad campaign is just old now and kinda annoying.

]]> By: I Am A PC http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1790269 I Am A PC Sun, 25 Nov 2007 01:12:45 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1790269 Compared to Apple, Microsoft might be considered an Open Source company. Compared to Apple, Microsoft might be considered an Open Source company.

]]> By: Albert Whatmough http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1782966 Albert Whatmough Thu, 22 Nov 2007 05:45:20 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1782966 I am more of a PC guy but I love the Add :-) I am more of a PC guy but I love the Add :-)

]]> By: Reg http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1782339 Reg Thu, 22 Nov 2007 01:07:13 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1782339 The ironic thing is, you don't have to "Give up on Vista [and PCs]" to go Mac... In fact, a Mac makes a very good Vista machine. I dual-boot (triple-boot) between Mac OS X Leopard, Windows XP Pro, and Windows Vista Ultimate. I'll probably never buy a PC again, but that doesn't mean I'm cut off from Windows... The ironic thing is, you don’t have to “Give up on Vista [and PCs]” to go Mac…

In fact, a Mac makes a very good Vista machine. I dual-boot (triple-boot) between Mac OS X Leopard, Windows XP Pro, and Windows Vista Ultimate.

I’ll probably never buy a PC again, but that doesn’t mean I’m cut off from Windows…

]]> By: Steve Handjobs http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1782092 Steve Handjobs Wed, 21 Nov 2007 23:26:52 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1782092 The only thing they're creative at is buying up ideas from people, or ripping them off: http://www.engadget.com/2007/07/05/apples-little-problem-with-ripping-off-artists/ The only thing they’re creative at is buying up ideas from people, or ripping them off:

http://www.engadget.com/2007/0.....f-artists/

]]> By: Steve Ballmer http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781641 Steve Ballmer Wed, 21 Nov 2007 20:03:51 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781641 We had a tacit agreement that the iTards would stop these stupid yet highly effective "I'm a Mac, I'm a PC" commercials! When I saw three new ones after a few months of none, I got so mad that I tried to throw a chair, but I was in my office and they are all bolted down! We had a tacit agreement that the iTards would stop these stupid yet highly effective “I’m a Mac, I’m a PC” commercials! When I saw three new ones after a few months of none, I got so mad that I tried to throw a chair, but I was in my office and they are all bolted down!

]]> By: Gunner777 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781621 Gunner777 Wed, 21 Nov 2007 19:52:19 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781621 I enjoy the ads and recognize them for what they are. That doesn't make them any less entertaining. By the way being a retired college professor in the computer science field I of course taught PC based applications etc. however after trying a Mac several years ago I'm a convert! So much more stable and useful than a PC! My Dell just sits in the corner for the most part while I use my MacBookPro with Leopard! I enjoy the ads and recognize them for what they are. That doesn’t make them any less entertaining. By the way being a retired college professor in the computer science field I of course taught PC based applications etc. however after trying a Mac several years ago I’m a convert! So much more stable and useful than a PC!
My Dell just sits in the corner for the most part while I use my MacBookPro with Leopard!

]]> By: AllMyMac_com http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781422 AllMyMac_com Wed, 21 Nov 2007 18:15:41 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781422 If you've ever tried the pepsi challenge for mac vs. PC you'll never turn back. Disclosure: I'm a Mac guy (hence my blog), but I'm trying to familiarize myself with Linux via Ubuntu for its open source functionality. If you’ve ever tried the pepsi challenge for mac vs. PC you’ll never turn back.

Disclosure: I’m a Mac guy (hence my blog), but I’m trying to familiarize myself with Linux via Ubuntu for its open source functionality.

]]> By: AllMyMac_com http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781417 AllMyMac_com Wed, 21 Nov 2007 18:12:52 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781417 @ All the Mac Haters APPLE IS NOT SIMPLY A COMMODITY PRODUCT!!! They are not competing with the PC by becoming the PC. I guess I have to resort to the cliche quality over quantity. @ All the Mac Haters

APPLE IS NOT SIMPLY A COMMODITY PRODUCT!!! They are not competing with the PC by becoming the PC. I guess I have to resort to the cliche quality over quantity.

]]> By: erick http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781376 erick Wed, 21 Nov 2007 17:59:03 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781376 The Mac ads are entertaining but don't give any good reason to switch anymore. They used to offer up what a Mac would offer but now all they do is make fun of their competitors. Thats like tearing down another person because you dont have anything to offer yourself. Bad manners. The Mac ads are entertaining but don’t give any good reason to switch anymore. They used to offer up what a Mac would offer but now all they do is make fun of their competitors.

Thats like tearing down another person because you dont have anything to offer yourself. Bad manners.

]]> By: King Tut http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781371 King Tut Wed, 21 Nov 2007 17:57:28 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781371 Kewl man, let us know when McDonalds posts an ad on TC. It'll be groundbreaking. Kewl man, let us know when McDonalds posts an ad on TC. It’ll be groundbreaking.

]]> By: Matt http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781361 Matt Wed, 21 Nov 2007 17:51:49 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781361 YaaaaaaaaaaaaaaaaaaaaYY ADS! Dear America: we have problems. Please Solve. Thanks. http://news.yahoo.com/s/nm/20071121/ts_nm/usa_poll_dc_2 YaaaaaaaaaaaaaaaaaaaaYY ADS!

Dear America: we have problems. Please Solve. Thanks.

http://news.yahoo.com/s/nm/200....._poll_dc_2

]]> By: Sebhelyesfarku http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781314 Sebhelyesfarku Wed, 21 Nov 2007 17:31:08 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781314 Must see for dumbass Mactards. Otherwise irrelevant. Must see for dumbass Mactards. Otherwise irrelevant.

]]> By: Mosley http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781291 Mosley Wed, 21 Nov 2007 17:22:01 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781291 I love this idea... I wish all online ads were this entertaining can clever. I love this idea… I wish all online ads were this entertaining can clever.

]]> By: SFMike http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781290 SFMike Wed, 21 Nov 2007 17:21:28 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781290 Am I the only one who HATES those ads? They are annoying, obnoxious, and obvious. Am I the only one who HATES those ads? They are annoying, obnoxious, and obvious.

]]> By: Oliver Aaltonen http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781257 Oliver Aaltonen Wed, 21 Nov 2007 17:10:44 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781257 You can see the ad on CNET's main Vista page: http://www.cnet.com/windows-vista.html You can see the ad on CNET’s main Vista page:
http://www.cnet.com/windows-vista.html

]]> By: techcrunchreader http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781256 techcrunchreader Wed, 21 Nov 2007 17:10:43 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781256 The ad is funny, would have been a funnier one if it was more subtile...but I think you can make a good ad without bashing the competition, even Microsoft. The ad is funny, would have been a funnier one if it was more subtile…but I think you can make a good ad without bashing the competition, even Microsoft.

]]> By: RaoLin http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781224 RaoLin Wed, 21 Nov 2007 16:53:45 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781224 does this kind of thing be longs to TechCrunch.. why you guys are making this place like any other out of school boy's blog? does this kind of thing be longs to TechCrunch.. why you guys are making this place like any other out of school boy’s blog?

]]> By: gilltots http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781183 gilltots Wed, 21 Nov 2007 16:35:53 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781183 man these posts have been a real snoozefest lately...apple has an advertisement? facebook removes 1 word from newsfeed? zzzzzzzzzzzzzzzzzzzzzz. why not do some coverage of the amazon web services startup challenge finalists or something, anything! man these posts have been a real snoozefest lately…apple has an advertisement? facebook removes 1 word from newsfeed? zzzzzzzzzzzzzzzzzzzzzz.

why not do some coverage of the amazon web services startup challenge finalists or something, anything!

]]> By: Mark Phillip http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781182 Mark Phillip Wed, 21 Nov 2007 16:35:36 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781182 I think the ads are having some issues on news.com. When this ad first showed up the "Don't Give Up" banner wasn't there. Now it's there, but only lights up once unlike the Mac Rumors sighting. Personally, I think it's better without the banner. The off-screen, "Pulp Fiction"-esque "What's in the Briefcase" glow was what made click to hear with sound in the first place. It'd be a more intriguing ad if it wasn't spelled out. I think the ads are having some issues on news.com. When this ad first showed up the “Don’t Give Up” banner wasn’t there. Now it’s there, but only lights up once unlike the Mac Rumors sighting.

Personally, I think it’s better without the banner. The off-screen, “Pulp Fiction”-esque “What’s in the Briefcase” glow was what made click to hear with sound in the first place. It’d be a more intriguing ad if it wasn’t spelled out.

]]> By: Apple Mac HQ » Blog Archive » New Online Apple Ads Appear http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781174 Apple Mac HQ » Blog Archive » New Online Apple Ads Appear Wed, 21 Nov 2007 16:31:38 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781174 [...] [Via Techcrunch] [...] [...] [Via Techcrunch] [...]

]]> By: Rocket http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781131 Rocket Wed, 21 Nov 2007 16:13:49 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781131 Anyone else notice a web outage today? My blog is down and so is Laughing Squid. Wonder if it's a repeat of the RackSpace outage a short while back. Anyone else notice a web outage today?
My blog is down and so is Laughing Squid.
Wonder if it’s a repeat of the RackSpace outage a short while back.

]]> By: fred http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781088 fred Wed, 21 Nov 2007 15:54:04 +0000 http://www.techcrunch.com/2007/11/21/apple-gets-creative-with-mac-ads/#comment-1781088 The free markets have yelled out pretty loud where the Apple platform fits. It has lots of good applications, but it never has and never will become a market leader in personal computing. Their well executed marketing campaigns are entertaining, but other than feeding the mac zealots inferiority complexes, they have little impact on changing market share. The free markets have yelled out pretty loud where the Apple platform fits. It has lots of good applications, but it never has and never will become a market leader in personal computing.

Their well executed marketing campaigns are entertaining, but other than feeding the mac zealots inferiority complexes, they have little impact on changing market share.

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