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November 15, 2007

Sony Price Cut Doubles PS3 Sales

Erick Schonfeld

27 comments »

ps3.jpgFrom CrunchGear:

Sony’s lackluster PlayStation 3 sales more than doubled recently thanks to the introduction of the new 40GB model and a $100 price cut on the 80GB model.

Well, it is only one week’s data, but sales went from about 40,000 units a week to more than 100,000. Still, it is going to have to do better than that to catch up to the Xbox 360 and Nintendo’s Wii (which have shipped 11.6 million and 9.3 million consoles, respectively, compared to just 5 million for the PS3). It does come with a Blue-ray drive, though.

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This entry was posted on Thursday, November 15th, 2007 at 11:27 am and is filed under Company & Product Profiles. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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  1. Permeate

    November 15th, 2007 at 11:28 am

    Who cares, and why is this on TechCrunch?

  2. Ankit Gupta

    November 15th, 2007 at 11:31 am

    Does offering a 40GB model allow them to make it any cheaper? They’re working in large volume and so I have to wonder if a 40GB drive is cheaper than an 80GB drive because the manufacturing costs are going to exist in either case.

    I wonder why they didn’t just stick with a single model and sell it at a lower price.

  3. Chris R.

    November 15th, 2007 at 11:39 am

    I’ve had mine since November 2006 when it came out.
    I’m online every night playing dark ressurection online. ID: beerco
    @home’s going to change everything once it’s released. I have the 360 at work, and it’s junk in comparison. Halo 3’s ok, but the thing is junk.

  4. anthony

    November 15th, 2007 at 12:01 pm

    your figures are way out of date; the Wii and Xbox have sold (not shipped) 13.87 million and 13.19 million units respectively. Source: http://vgchartz.com/

  5. bob

    November 15th, 2007 at 12:21 pm

    ps3 has shipped 5 mil units, but have you ever seen how many are on the shelves?

  6. Jessica Mah

    November 15th, 2007 at 12:29 pm

    hah, doesnt surprise me. PS3s cost a crapload!

  7. Yakov

    November 15th, 2007 at 12:30 pm

    I’ve just got a new PSP and I think it should get sold out better than PS3

  8. Paul J

    November 15th, 2007 at 12:35 pm

    the cheaper PS3 is missing a lot of key items like the USB port etc. You loose a lot for the small savings and if I’m not mistaken you can’t upgrade it. Pretty crap strategy.

  9. Andrew

    November 15th, 2007 at 1:15 pm

    Personally I don’t plan to buy the PS3 until they release Gran Turismo 5. And I don’t think I’m alone in that. When they do release it, watch PS3 and blueray go mainstream

  10. www.carversation.com

    November 15th, 2007 at 1:38 pm

    i dont know why this is on tech crunch, but i think it should be even cheaper, i aint buying one till metal gear,grand theft auto come out.

  11. Winandfun

    November 15th, 2007 at 1:56 pm

    I think the prize is still real high…

    With even better prize, and the game support that PS3 has, it should be easy sell more consoles that the other two…

  12. Don Wilson

    November 15th, 2007 at 3:09 pm

    Sorry, I’m too busy dominating in Halo 3 to even bother looking at PS3…

  13. ryan

    November 15th, 2007 at 3:51 pm

    Why would you make the strategic mistake of purchasing a PS3 when Halo 3 is available.

    Its like that V8 comercial where the dude gets smacked in the forehead…

  14. anonymouse

    November 15th, 2007 at 4:19 pm

    You buy a console for games. The ps3 has 5-10 decent games (and only 3-4 system sellers).

    The 360 has 80+ “good” games and more than 20 system sellers (including almost a dozen must-have games).

    I’m not a fanboy by any stretch. Hell, I don’t even own a next-gen system. But when I do buy, it’ll be because of games.

  15. Duncan Riley

    November 15th, 2007 at 4:38 pm

    I saw a 40gb unit advertised in a paper here today for $699 AUD..still too much compared to the US rate but getting to the appealing stage, given that it still costs around $1k AUD here to buy a Blueray player.

  16. MIXED MARKET ARTS

    November 15th, 2007 at 6:21 pm

    I doubt it will last after the press hype dies off. Back to the deadpool sony?

  17. Fabian Schonholz

    November 15th, 2007 at 7:53 pm

    The power of diversified offers. For Sony it important to catch up, but form a product marketing point of view, the increased in sales shows you that what you can do with multiple configurations product offerings and in-product cannibalism. Yup .. nothing new nothing new just another example of the same.

  18. Steve Ballmer

    November 15th, 2007 at 10:30 pm

    xBox 360 is the real thing! We even sell it at a loss!

    You can’t beat that!
    http://fakesteveballmer.blogspot.com

  19. Thomas Fitzgerald

    November 16th, 2007 at 2:31 am

    The total sales are quite misleading as both the wii and the 360 have been out much longer. If you compare first year sales of the PS3 to first year sales of the 360 they are more or less the same.

  20. Allen

    November 16th, 2007 at 10:05 am

    How many of those sales were driven by people snapping up the 60GB PS3s that still offer PS2 compatibility?

  21. Don

    November 16th, 2007 at 10:17 am

    I own all 3 and basically every worthwhile game that’s come out (I run gamevideoreviews.com), and while I spend more time playing the 360 and Wii than I do playing the PS3, it’s a solid system that is rapidly catching up in terms of quality titles.

    The price cut will help, especially when MGS4 hits, it’ll likely be a very close race from then onward, like the good old SNES vs Genesis days… I’ll still be buying almost all the multi-platform titles for the 360 though, as Live’s unified online platform is hard to beat.

  22. anthony

    November 16th, 2007 at 12:18 pm

    according to Wikipedia, in the USA the Wii went on sale two days after PS3, so the sales figures are not misleading; the Xbox360 had roughly a year head-start on both.

  23. Marek Bronstring

    November 19th, 2007 at 3:47 am

    For your information, VGChartz (mentioned in comment #4) is not generally considered a reliable source of information. It posts guesses, not facts.

  24. Limanima

    November 20th, 2007 at 4:47 am

    PS3 is here to stay. People say it sucks because it lacks games and it is expensive. If we consider that XBox has been around for 2 years, and PS3 only one year (and in Europe only 8 months, and no Xmas), we have to agree that it is doing really well, considering it is expensive, and has no games.
    I think that there are a lot (and I mead A LOT) of ps2 owners that are just waiting for the big titles like MGS4 or GT5 to get their PS3. We will see a big leap in PS3 sales in 2008. Don’t forget that 140.000.000 pS2 consoles were sold worldwide. How much of this ps2 owners are sony fanboys? I am…

  25. Sonyfanboy

    November 21st, 2007 at 10:19 pm

    Well i have 13 friends waiting for the following games dmc4, gt5, mgs4, Jak5, gta4, God of war 3

    So you can add 13 people to that list

  26. Da shiggens

    December 2nd, 2007 at 4:47 pm

    Hey PS3 IS MAD I SOLD MY XBOX360 4 ONE AND AM VERY HAPPY. I HAVE BROUGHT 7 GAMES 4 IT SINCE THAT ARE HELL MAD AND WOULDNT GO BACK ESPECIALLY SINCE THE GUY I SOLD MINE TO HAD TROUBLE WIT IT / IVE OWNED PS1 AND THEN WENT TO XBOX AND THEN 360 AND TO PS3 AND AM NOW HAPPY WHERE I BELONG. I GUESS IM A SONYFANBOY

  27. x

    December 5th, 2007 at 8:38 pm

    c’mon guys its really silly u guys dont see why xbox360 n wii is out selling ps3.36 n wii been out very long especially 360 which only got 3 processor,ps3 has been out only few months n got 8 processor givin u row power,only japanese can figure out how to mess wit da row power ps3 got its a super computer 4 heavens sake,helo 3 will b shit wen mgs4 is out,just give game makers time to figure out how to make gamers got enough 4 ps3,so far de busy coping xbox games to ps3 n it comes out trash just like xbox yea i got 360,but games made only 4 ps3 looks like heaven das wen u no wat ps3 is made of.simple math look at ps2 it was out longer dan da first xbox it out sold everythin till 2day coz its been out 7yrs.so use your heads n see why ps3 is still behind 4 such a superb console,simply its to powerful 4 game makers,they cant handle blue rays masive row power n storage capacity 50gig on 1 cd,whilexbox360 uses normal dvd 15gig capacity,its like watching video tape recorder,while ps3 owners watch future movies 1080i HD to its finest blu ray baby.peace

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