Comments on: Google AdSense Updates – Less Click Fraud To Come? http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/ Startup and Technology News Fri, 27 Nov 2009 01:56:54 -0800 hourly 1 By: cyclone http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-2627616 cyclone Tue, 17 Feb 2009 07:57:17 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-2627616 here is one good FLAW to their FRAUD SYSTEM.. WHAT IF SOMEONE in another part of the world HAD KEPT ON CLICKING THE GOOGLE AD on someone's website. Whatever the reason is its not the owners fault but due to google's monopoly..they will tag it as invalid CLICK and ultimately lock your account and not pay you for it ISNT THAT A GREY AREA GOOGLE IS TAKING ADVANTAGE OF!!! DAMN! here is one good FLAW to their FRAUD SYSTEM..
WHAT IF SOMEONE in another part of the world HAD KEPT ON CLICKING THE GOOGLE AD on someone’s website. Whatever the reason is its not the owners fault but due to google’s monopoly..they will tag it as invalid CLICK and ultimately lock your account and not pay you for it

ISNT THAT A GREY AREA GOOGLE IS TAKING ADVANTAGE OF!!! DAMN!

]]> By: It’s Rishi » Finding Alpha on the Web http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-2607358 It’s Rishi » Finding Alpha on the Web Tue, 27 Jan 2009 06:52:50 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-2607358 [...] ad revenue drops and there should, in theory, be a negative impact on Google’s quarter. TechCrunch had actually reported on this change on November 11, 2007 but the post came and went without much [...] [...] ad revenue drops and there should, in theory, be a negative impact on Google’s quarter. TechCrunch had actually reported on this change on November 11, 2007 but the post came and went without much [...]

]]> By: Ad-sense Publisher Experiment, Day 20 | Fitzy Business http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-2428131 Ad-sense Publisher Experiment, Day 20 | Fitzy Business Mon, 04 Aug 2008 13:11:47 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-2428131 [...] Google AdSense Updates - Less Click Fraud To Come? [...] [...] Google AdSense Updates – Less Click Fraud To Come? [...]

]]> By: Google AdSense disminuye clics accidentales - elWebmaster.com http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-2015924 Google AdSense disminuye clics accidentales - elWebmaster.com Tue, 04 Mar 2008 20:11:52 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-2015924 [...] Fuente: TechCrunch [...] [...] Fuente: TechCrunch [...]

]]> By: Google Tighten Adsense Ads in an Attempt to Reduce Unintentional Click Fraud | Click Quality Consultant http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1976757 Google Tighten Adsense Ads in an Attempt to Reduce Unintentional Click Fraud | Click Quality Consultant Tue, 05 Feb 2008 17:55:25 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1976757 [...] Full details can be seen on Techcruch [...] [...] Full details can be seen on Techcruch [...]

]]> By: Stephen Harris http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1769053 Stephen Harris Sun, 18 Nov 2007 21:34:05 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1769053 We've been hammered by this change, the CTRs have dropped by more than 70%. Our bottom line is losing hundreds of dollars per day from this change. I really wish they would find some middle ground on this. We’ve been hammered by this change, the CTRs have dropped by more than 70%. Our bottom line is losing hundreds of dollars per day from this change. I really wish they would find some middle ground on this.

]]> By: Tom Cuthbert http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1758459 Tom Cuthbert Thu, 15 Nov 2007 04:08:23 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1758459 So how are Google and Yahoo doing with the promise of an independent audit you mention? "Bogatin reports that both John Slade from Yahoo and Shuman Ghosemajumder from Google committed to independent audits in the future." I have yet to see either open up to an audit. This change is immaterial and will ultimately have a negative effect on CPC's for advertisers. Recall the recent algorithm change. Like spam, click fraud is getting worse, not better. Accidental clicks are not the issue, it is the undetected intentional ones Google should worry about. So how are Google and Yahoo doing with the promise of an independent audit you mention? “Bogatin reports that both John Slade from Yahoo and Shuman Ghosemajumder from Google committed to independent audits in the future.”

I have yet to see either open up to an audit. This change is immaterial and will ultimately have a negative effect on CPC’s for advertisers. Recall the recent algorithm change. Like spam, click fraud is getting worse, not better. Accidental clicks are not the issue, it is the undetected intentional ones Google should worry about.

]]> By: ClickFacts http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1756627 ClickFacts Wed, 14 Nov 2007 15:41:17 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1756627 Wait a minute. If accidental though non-fraudulent clicks go down, and nothing changes with fraudulent clicks, actually, the percentage of fraudulent clicks vs total clicks will go up. Interesting news, but TechCrunch got the headline backwards! Wait a minute. If accidental though non-fraudulent clicks go down, and nothing changes with fraudulent clicks, actually, the percentage of fraudulent clicks vs total clicks will go up.

Interesting news, but TechCrunch got the headline backwards!

]]> By: share.websitemagazine.com http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1756522 share.websitemagazine.com Wed, 14 Nov 2007 14:32:57 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1756522 <strong>Google AdSense Updates - Less Click Fraud To Come?...</strong> Google has made a small change to AdSense that may make a big difference in cutting out errant clicks and even your AdSense revenue.... Google AdSense Updates – Less Click Fraud To Come?…

Google has made a small change to AdSense that may make a big difference in cutting out errant clicks and even your AdSense revenue….

]]> By: micfo.com http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1756497 micfo.com Wed, 14 Nov 2007 14:06:43 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1756497 It is positive move to minimize the chances of fraud clicks, I hope they will also innovate ways to reduce chances of fraud clicks especially which are generated with wrong intention by someone. It is positive move to minimize the chances of fraud clicks, I hope they will also innovate ways to reduce chances of fraud clicks especially which are generated with wrong intention by someone.

]]> By: nick of cebu http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1756478 nick of cebu Wed, 14 Nov 2007 13:48:37 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1756478 Makes no difference to me, I just run the ads. I never know whom to feel more sorry for, the desperate shmucks who click on the ads and end up at useless websites, or the people desperate for traffic from click-happy 12-year olds, competitors, etc. Makes no difference to me, I just run the ads. I never know whom to feel more sorry for, the desperate shmucks who click on the ads and end up at useless websites, or the people desperate for traffic from click-happy 12-year olds, competitors, etc.

]]> By: chrisco http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1756460 chrisco Wed, 14 Nov 2007 13:27:35 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1756460 I wonder how much lost revenue this will cost them. I'd say accidental clicks are at least 20% of my clicks (on content sites as opposed to when I am searching). I wonder how much lost revenue this will cost them. I’d say accidental clicks are at least 20% of my clicks (on content sites as opposed to when I am searching).

]]> By: BloggerDollar http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1756447 BloggerDollar Wed, 14 Nov 2007 13:17:56 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1756447 I guess this will lose some targeted visitors actually. I wrote a review about the new system at my blog please check. I shared my personal experience how do I click the ads.. http://www.bloggerdollar.com/2007/11/14/google-adsense-making-no-sense/ I guess this will lose some targeted visitors actually. I wrote a review about the new system at my blog please check.
I shared my personal experience how do I click the ads..
http://www.blog...aking-no-sense/

]]> By: RickMahn.com » Blog Archive » links for 2007-11-14 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1756376 RickMahn.com » Blog Archive » links for 2007-11-14 Wed, 14 Nov 2007 12:23:52 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1756376 [...] Google AdSense Updates - Less Click Fraud To Come? While I know that some will not like this change, it’s better for the reader and ultimately the publisher. Also cleans up Google ads a bit. (tags: google advertising) [...] [...] Google AdSense Updates – Less Click Fraud To Come? While I know that some will not like this change, it’s better for the reader and ultimately the publisher. Also cleans up Google ads a bit. (tags: google advertising) [...]

]]> By: Google vuole ridurre i click casuali e anche quelli fraudolenti | Manicalarga: notizie e consigli http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1756350 Google vuole ridurre i click casuali e anche quelli fraudolenti | Manicalarga: notizie e consigli Wed, 14 Nov 2007 11:57:09 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1756350 [...] parlano: searchengineland, labnol, techcrunch, [...] [...] parlano: searchengineland, labnol, techcrunch, [...]

]]> By: YieldBuild Blog » Blog Archive » Google reduces unintentional click fraud http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1756112 YieldBuild Blog » Blog Archive » Google reduces unintentional click fraud Wed, 14 Nov 2007 08:15:21 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1756112 [...] a lot of what’s categorized as click fraud could be due to butterfingered clicking, Google has made a tweak to AdSense in an effort to reduce the number of clicks which will convert poorly for advertisers. Google has [...] [...] a lot of what’s categorized as click fraud could be due to butterfingered clicking, Google has made a tweak to AdSense in an effort to reduce the number of clicks which will convert poorly for advertisers. Google has [...]

]]> By: Jeff http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1756073 Jeff Wed, 14 Nov 2007 07:28:03 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1756073 This may be a double edged sword... for google and publishers. Lowering click fraud is good for both google and publishers but the revenue may or may not go up. This may be a double edged sword… for google and publishers. Lowering click fraud is good for both google and publishers but the revenue may or may not go up.

]]> By: Doug http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1756015 Doug Wed, 14 Nov 2007 06:30:38 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1756015 This is actually very timely. I've noticed my CTRs going down precipitously over the last two weeks. Terrible. I'm not sure this is good for either publishers or advertisers. Google, then, may get the worst of it. This is actually very timely. I’ve noticed my CTRs going down precipitously over the last two weeks. Terrible. I’m not sure this is good for either publishers or advertisers. Google, then, may get the worst of it.

]]> By: Mr 46 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1755969 Mr 46 Wed, 14 Nov 2007 05:41:52 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1755969 Bottom line - the changes will have little to no effect on overall advertising dollars for anyone involved. Why? Because Google uses an algorithm called SmartPricing, which discounts the click price to advertiser if there the trends suggest the clicks are not valid or convert poorly, both of which are affected by accidental clicks. When this is implemented 1) fewer clicks, but clicks become more valid 2) click prices will go up for advertisers as SmartPricing determines the increased conversion rates 3) overall revenue stays the same Bottom line – the changes will have little to no effect on overall advertising dollars for anyone involved.

Why? Because Google uses an algorithm called SmartPricing, which discounts the click price to advertiser if there the trends suggest the clicks are not valid or convert poorly, both of which are affected by accidental clicks.

When this is implemented

1) fewer clicks, but clicks become more valid
2) click prices will go up for advertisers as SmartPricing determines the increased conversion rates
3) overall revenue stays the same

]]> By: Search◊ Engines Web http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1755945 Search◊ Engines Web Wed, 14 Nov 2007 05:18:43 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1755945 * * * * * * * * * * * * * * * * * <b>Google did NOT do this out on their own. This was originally suggested to Google by a very controversial post on one of their High Profile SEO blogs. Interestingly, this is only the latest in about 20 changes that have resulted from certain in your face posts that drilled home the urgency. :-( Read this entire thread. You will also find the link to the original blog post where the idea originated http://blogoscoped.com/forum/114161.html </b> * * * * * * * * * * * * * * * * *

Google did NOT do this out on their own. This was originally suggested to Google by a very controversial post on one of their High Profile SEO blogs.

Interestingly, this is only the latest in about 20 changes that have resulted from certain in your face posts that drilled home the urgency. :-(

Read this entire thread. You will also find the link to the original blog post where the idea originated

http://blogosco...rum/114161.html

]]> By: rfre http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1755891 rfre Wed, 14 Nov 2007 04:31:33 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1755891 @14 This post makes it sound like the changes have already been made. Quit being a douche nozzle. @14

This post makes it sound like the changes have already been made. Quit being a douche nozzle.

]]> By: Peter Kasting http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1755873 Peter Kasting Wed, 14 Nov 2007 04:16:37 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1755873 Since apparently #2 and #13 cannot grasp what's going on, I'll spell it out in more detail. The area that is clickable is what's changing. Right now everything is clickable and thus everything counts as a click. The change will make only a small part of the ad clickable and thus only clicks on those areas will do anything OR count as a click. Since apparently #2 and #13 cannot grasp what’s going on, I’ll spell it out in more detail.

The area that is clickable is what’s changing. Right now everything is clickable and thus everything counts as a click. The change will make only a small part of the ad clickable and thus only clicks on those areas will do anything OR count as a click.

]]> By: rfre http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1755855 rfre Wed, 14 Nov 2007 04:07:40 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1755855 I agree w/ #2... Why is the whole area clickable? If the only legitimate clicks are the ones made on the underlined text link, why the hell don't they make the copy unclickable? This is stupid. I agree w/ #2…

Why is the whole area clickable? If the only legitimate clicks are the ones made on the underlined text link, why the hell don’t they make the copy unclickable? This is stupid.

]]> By: SEO Mash http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1755840 SEO Mash Wed, 14 Nov 2007 04:00:29 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1755840 Your headline is completely misleading Nick. There is a big difference between an accidental click and FRAUD. Your headline is completely misleading Nick. There is a big difference between an accidental click and FRAUD.

]]> By: The Hater http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/comment-page-1/#comment-1755834 The Hater Wed, 14 Nov 2007 03:58:04 +0000 http://www.techcrunch.com/2007/11/13/google-adsense-updates-less-click-fraud-to-come/#comment-1755834 Wow, changing the area that is clickable.. Who else can engineer such a fantastic solution? Google does it again! Brilliant, the best minds in the Valley! Wow, changing the area that is clickable..

Who else can engineer such a fantastic solution? Google does it again! Brilliant, the best minds in the Valley!

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