October 16, 2007

Mochi Media Moves Out Of Closed Beta

Duncan Riley

10 comments »

Mochi Media has announced the launch of MochiAds 2.0, a self-service advertising marketplace for game developers looking to monetize and share their creations.

MochiAds has to date been in invitation-only beta, with 1,000 game developers participating. The new version offers ad serving that takes less than five minutes to implement and provides a variety of new features including a dashboard that allows developers to see game performance on 90-day cycles, and a help center where developers can learn how to optimize for better revenue generation.

Demand for games in the MochiAds network under the closed beta has already reached over 50 million players each month. Mochi Media received $4 million in financing over summer from Accel Partners, one of the original investors in Facebook.

See our previous Mochi Media coverage here.

Sphere It

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borrowing money

October 26th, 2007 at 9:06 pm

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Fake Michael Arrington

October 16th, 2007 at 5:19 am

This should allow publishers to put games of developers on their own site and share the revenue.
MyPlayCity

October 16th, 2007 at 6:10 am

Thanks for the news! Is it for web-based games only?
KindAndThoughtful

October 16th, 2007 at 6:14 am

Thanks for the post. It sounds like a great idea. It is important that creative people are rewarded for their work.
Allen Stern

October 16th, 2007 at 6:24 am

Love the logo! It’s like the little guy is punching but it’s the M
phenom

October 16th, 2007 at 9:34 am

Thanks for the post. Are publishers not allowed to put ads on their site.

http://vidsonly.blogspot.com
Steve Ballmer

October 16th, 2007 at 10:02 am

UNECESSARY!!
Any Game designer not using MS GamesourceCode GenUltra is not worth his weight in decapitated bodies!

http://fakesteveballmer.blogspot.com
Jameson Hsu

October 16th, 2007 at 10:03 am

Thanks for the great feedback everyone!

MyPlayCity - MochiAds supports both web games and downloadable games, but they have to be built in Flash.

phenom - MochiAds does not support in page ads. We only have ads that are placed within games.
Ira

October 16th, 2007 at 11:05 am

As a flash games site owner I love this, it means more great, free content for me. My visitor’s don’t even mind the ad too much since they replace the old loading screens anyway.

Good job Mochi!
Jameson Hsu

October 16th, 2007 at 2:11 pm

phenom - I’m not sure if I totally understood your question so here’s another stab at it. Publishers are allowed to put ads around the game if they like. Send us an email if you need clarification. [team at mochiads.com]