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	<title>Comments on: YouTube Videos Coming To Google Adsense</title>
	<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/</link>
	<description>Startup and Tech News</description>
	<pubDate>Sat, 17 May 2008 05:09:33 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.3.3</generator>
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		<title>By: AdSense For Video Comes Out of Private Beta. Can We Kill the Pre-Roll Now? : New Web 2.0 Magazine</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-2004030</link>
		<dc:creator>AdSense For Video Comes Out of Private Beta. Can We Kill the Pre-Roll Now? : New Web 2.0 Magazine</dc:creator>
		<pubDate>Sun, 24 Feb 2008 11:30:10 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-2004030</guid>
		<description>[...] will be seeing these ads on YouTube videos, including those in the YouTube Partner program. And, as we&#8217;ve previously reported, these YouTube videos, with the accompanying ads, can be placed on any Website by publishers who [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] will be seeing these ads on YouTube videos, including those in the YouTube Partner program. And, as we&#8217;ve previously reported, these YouTube videos, with the accompanying ads, can be placed on any Website by publishers who [&#8230;]</p>
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		<title>By: metal soittoäänet</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1960828</link>
		<dc:creator>metal soittoäänet</dc:creator>
		<pubDate>Sat, 02 Feb 2008 07:07:54 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1960828</guid>
		<description>&lt;strong&gt;soittoäänet com...&lt;/strong&gt;

Here are mp 3 soittoäänet soittoäänet buumi...</description>
		<content:encoded><![CDATA[<p><strong>soittoäänet com&#8230;</strong></p>
<p>Here are mp 3 soittoäänet soittoäänet buumi&#8230;</p>
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		<title>By: Adsense Keywords Gold &#187; New WordPress Theme: Empowered with Google Adsense at Jammed: Full &#8230;</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1672811</link>
		<dc:creator>Adsense Keywords Gold &#187; New WordPress Theme: Empowered with Google Adsense at Jammed: Full &#8230;</dc:creator>
		<pubDate>Fri, 12 Oct 2007 23:02:49 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1672811</guid>
		<description>[...] YouTube Videos Coming To Google AdsenseGoogle will start offering YouTube videos as part of the Adsense Program starting Tuesday, according to several reports. The Adsense Video units will &#8230; For details on the highest-paying adsense keywords, visit our main site, Adsense-Keywords-Gold.com and find out the Top 10 highest rates and the average rates, not just the highest, over-inflated priceShare and Enjoy:These icons link to social bookmarking sites where readers can share and discover new web pages. [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] YouTube Videos Coming To Google AdsenseGoogle will start offering YouTube videos as part of the Adsense Program starting Tuesday, according to several reports. The Adsense Video units will &#8230; For details on the highest-paying adsense keywords, visit our main site, Adsense-Keywords-Gold.com and find out the Top 10 highest rates and the average rates, not just the highest, over-inflated priceShare and Enjoy:These icons link to social bookmarking sites where readers can share and discover new web pages. [&#8230;]</p>
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		<title>By: El Cocinero Fiel</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1668246</link>
		<dc:creator>El Cocinero Fiel</dc:creator>
		<pubDate>Wed, 10 Oct 2007 15:16:23 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1668246</guid>
		<description>As a video producer, Blinkx offer is much more better. You need to be very popular to become a youtube partner. I think that is unfair. Metacafe model is not but either, but you have to have more than 20.000 viewers.</description>
		<content:encoded><![CDATA[<p>As a video producer, Blinkx offer is much more better. You need to be very popular to become a youtube partner. I think that is unfair. Metacafe model is not but either, but you have to have more than 20.000 viewers.</p>
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		<title>By: Steve Williams</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1667521</link>
		<dc:creator>Steve Williams</dc:creator>
		<pubDate>Wed, 10 Oct 2007 04:22:15 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1667521</guid>
		<description>Maybe I'm missing something.  Why is this a big deal for the normal blogger?  You can't control the video that is shown on your site.  You control the provider or the category of videos.  Which means they can show anything they want on your site.  This is ok if you are a giant like CNN that has ads all over anyway.  But if you have a small site are you really going to give them freedom to show anything they want on your site?

It would be cool if you could upload a video to youtube, embed it on your site, and have youtube pay for the bandwidth by placing ads on the video.  That way everyone wins.  Otherwise, it sucks.</description>
		<content:encoded><![CDATA[<p>Maybe I&#8217;m missing something.  Why is this a big deal for the normal blogger?  You can&#8217;t control the video that is shown on your site.  You control the provider or the category of videos.  Which means they can show anything they want on your site.  This is ok if you are a giant like CNN that has ads all over anyway.  But if you have a small site are you really going to give them freedom to show anything they want on your site?</p>
<p>It would be cool if you could upload a video to youtube, embed it on your site, and have youtube pay for the bandwidth by placing ads on the video.  That way everyone wins.  Otherwise, it sucks.</p>
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		<title>By: Steve Ballmer</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666650</link>
		<dc:creator>Steve Ballmer</dc:creator>
		<pubDate>Tue, 09 Oct 2007 16:22:31 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666650</guid>
		<description>Copyiing MS Cloud again.
Youtube is dated, content is grainy and stupid.

http://fakesteveballmer.blogspot.com</description>
		<content:encoded><![CDATA[<p>Copyiing MS Cloud again.<br />
Youtube is dated, content is grainy and stupid.</p>
<p><a href="http://fakesteveballmer.blogspot.com" rel="nofollow">http://fakesteveballmer.blogspot.com</a></p>
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		<title>By: phenom</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666599</link>
		<dc:creator>phenom</dc:creator>
		<pubDate>Tue, 09 Oct 2007 15:53:26 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666599</guid>
		<description>Nice move by google, I m surprised they have declared it so late. Anyways waiting to try it out
http://vidsonly.blogspot.com</description>
		<content:encoded><![CDATA[<p>Nice move by google, I m surprised they have declared it so late. Anyways waiting to try it out<br />
<a href="http://vidsonly.blogspot.com" rel="nofollow">http://vidsonly.blogspot.com</a></p>
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		<title>By: Alvin Phang</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666537</link>
		<dc:creator>Alvin Phang</dc:creator>
		<pubDate>Tue, 09 Oct 2007 15:17:49 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666537</guid>
		<description>COOL stuff when will it be released online?</description>
		<content:encoded><![CDATA[<p>COOL stuff when will it be released online?</p>
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		<title>By: Shawn Collins</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666505</link>
		<dc:creator>Shawn Collins</dc:creator>
		<pubDate>Tue, 09 Oct 2007 14:53:13 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666505</guid>
		<description>&#62; The YouTube brand isn’t really gaining them anything here.

OK - we just disagree here. Personally, I think Joe Average is more likely to watch a video that has the YouTube logo on it.</description>
		<content:encoded><![CDATA[<p>&gt; The YouTube brand isn’t really gaining them anything here.</p>
<p>OK - we just disagree here. Personally, I think Joe Average is more likely to watch a video that has the YouTube logo on it.</p>
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		<title>By: Mike B</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666457</link>
		<dc:creator>Mike B</dc:creator>
		<pubDate>Tue, 09 Oct 2007 14:20:11 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666457</guid>
		<description>Shawn, my point is the YouTube brand is irrelevant in this release.  Obviously, Google bought YouTube since YouTube had the users whereas Google Video did not.  

I'm just saying that this release is not monetizing YouTube.  This AdSense + Video could have and probably would have happened even if YouTube was never purchased.  The YouTube brand isn't really gaining them anything here.</description>
		<content:encoded><![CDATA[<p>Shawn, my point is the YouTube brand is irrelevant in this release.  Obviously, Google bought YouTube since YouTube had the users whereas Google Video did not.  </p>
<p>I&#8217;m just saying that this release is not monetizing YouTube.  This AdSense + Video could have and probably would have happened even if YouTube was never purchased.  The YouTube brand isn&#8217;t really gaining them anything here.</p>
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		<title>By: Shawn Collins</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666429</link>
		<dc:creator>Shawn Collins</dc:creator>
		<pubDate>Tue, 09 Oct 2007 13:54:42 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666429</guid>
		<description>Mike B -

Yes, the videos will be on the sites of AdSense publishers, but they will carry the YouTube brand, which is strong with the public.

Why do you think Google bought YouTube if they thought they had sufficient brand equity in Google Video?</description>
		<content:encoded><![CDATA[<p>Mike B -</p>
<p>Yes, the videos will be on the sites of AdSense publishers, but they will carry the YouTube brand, which is strong with the public.</p>
<p>Why do you think Google bought YouTube if they thought they had sufficient brand equity in Google Video?</p>
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		<title>By: Nick</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666403</link>
		<dc:creator>Nick</dc:creator>
		<pubDate>Tue, 09 Oct 2007 13:38:43 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666403</guid>
		<description>So does the person who created the video content get paid when someone just watches the video on someones website or does the viewer have to click the related link?

What are the qualifications to be a content provider on youtube? Do you have to be some big budgeted company with access to panovision cameras and a keygrip or can any joe with a cellphone camera do it?</description>
		<content:encoded><![CDATA[<p>So does the person who created the video content get paid when someone just watches the video on someones website or does the viewer have to click the related link?</p>
<p>What are the qualifications to be a content provider on youtube? Do you have to be some big budgeted company with access to panovision cameras and a keygrip or can any joe with a cellphone camera do it?</p>
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		<title>By: Dan Schawbel</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666349</link>
		<dc:creator>Dan Schawbel</dc:creator>
		<pubDate>Tue, 09 Oct 2007 13:09:51 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666349</guid>
		<description>I saw this one coming.</description>
		<content:encoded><![CDATA[<p>I saw this one coming.</p>
]]></content:encoded>
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		<title>By: bob cobb</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666297</link>
		<dc:creator>bob cobb</dc:creator>
		<pubDate>Tue, 09 Oct 2007 12:21:40 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666297</guid>
		<description>It says:
head for the AdSense Setup tab. Click the video units
but when I go into my account i dont have that option. Is this only for certain people right now? I'm in the US</description>
		<content:encoded><![CDATA[<p>It says:<br />
head for the AdSense Setup tab. Click the video units<br />
but when I go into my account i dont have that option. Is this only for certain people right now? I&#8217;m in the US</p>
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		<title>By: Mike</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666282</link>
		<dc:creator>Mike</dc:creator>
		<pubDate>Tue, 09 Oct 2007 12:07:17 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666282</guid>
		<description>Question - How do you become a YouTube Partner?  

Next Question - How does a website owner or blogger know what video they will be showing?  Can I embed any Youtube video with ads, on my site and make a cut of the revenue????</description>
		<content:encoded><![CDATA[<p>Question - How do you become a YouTube Partner?  </p>
<p>Next Question - How does a website owner or blogger know what video they will be showing?  Can I embed any Youtube video with ads, on my site and make a cut of the revenue????</p>
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		<title>By: Myo Kyaw Htun</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666126</link>
		<dc:creator>Myo Kyaw Htun</dc:creator>
		<pubDate>Tue, 09 Oct 2007 09:36:26 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1666126</guid>
		<description>Not available for Thailand. :(</description>
		<content:encoded><![CDATA[<p>Not available for Thailand. <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_sad.gif' alt=':(' class='wp-smiley' /></p>
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		<title>By: Mefeedia blog</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665964</link>
		<dc:creator>Mefeedia blog</dc:creator>
		<pubDate>Tue, 09 Oct 2007 06:25:18 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665964</guid>
		<description>&lt;strong&gt;YouTube videos get AdSensed - 3-way split of revenues...&lt;/strong&gt;

Some good news for people who embed videos today - Google/YouTube will be starting a program to deliver AdSense ads around YouTube embeds from select content creators. The BIG news: the revenue will be split three ways between the content creator, Goog...</description>
		<content:encoded><![CDATA[<p><strong>YouTube videos get AdSensed - 3-way split of revenues&#8230;</strong></p>
<p>Some good news for people who embed videos today - Google/YouTube will be starting a program to deliver AdSense ads around YouTube embeds from select content creators. The BIG news: the revenue will be split three ways between the content creator, Goog&#8230;</p>
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		<title>By: Frank Sinton</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665952</link>
		<dc:creator>Frank Sinton</dc:creator>
		<pubDate>Tue, 09 Oct 2007 06:14:49 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665952</guid>
		<description>This is great! I am glad that Google/YouTube is moving forward with a 3-way split. This will help YouTube out even more, as YT's growth was really fueled by embeds.

As a video hyper-aggregator, I've talked to several major video sharing sites about rev share agreements. Many refuse to do this (and some agree - such as Revver who give 20% to site publishers). This will most likely change a lot of their minds. :)

Regards,
-Frank
http://www.mefeedia.com</description>
		<content:encoded><![CDATA[<p>This is great! I am glad that Google/YouTube is moving forward with a 3-way split. This will help YouTube out even more, as YT&#8217;s growth was really fueled by embeds.</p>
<p>As a video hyper-aggregator, I&#8217;ve talked to several major video sharing sites about rev share agreements. Many refuse to do this (and some agree - such as Revver who give 20% to site publishers). This will most likely change a lot of their minds. <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Regards,<br />
-Frank<br />
<a href="http://www.mefeedia.com" rel="nofollow">http://www.mefeedia.com</a></p>
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		<title>By: B.Ackles</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665948</link>
		<dc:creator>B.Ackles</dc:creator>
		<pubDate>Tue, 09 Oct 2007 06:08:32 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665948</guid>
		<description>I posted a comment a few weeks ago. As if we all couldn't see this coming... Too bad splitting revenue two ways is already a pittance. I can only imagine a three way split.</description>
		<content:encoded><![CDATA[<p>I posted a comment a few weeks ago. As if we all couldn&#8217;t see this coming&#8230; Too bad splitting revenue two ways is already a pittance. I can only imagine a three way split.</p>
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		<title>By: Ronald Lewis</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665931</link>
		<dc:creator>Ronald Lewis</dc:creator>
		<pubDate>Tue, 09 Oct 2007 05:54:38 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665931</guid>
		<description>Who cares what it has to do with. It's Google's asset and they do whatever they please.</description>
		<content:encoded><![CDATA[<p>Who cares what it has to do with. It&#8217;s Google&#8217;s asset and they do whatever they please.</p>
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		<title>By: Daryn</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665929</link>
		<dc:creator>Daryn</dc:creator>
		<pubDate>Tue, 09 Oct 2007 05:54:06 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665929</guid>
		<description>More information is available, direct from the horse's mouth, in the Adsense support section:

https://www.google.com/adsense/support/bin/topic.py?topic=12182&#38;sourceid=aso&#38;subid=us-en-et_faqvublogannounce&#38;medium=link</description>
		<content:encoded><![CDATA[<p>More information is available, direct from the horse&#8217;s mouth, in the Adsense support section:</p>
<p><a href="https://www.google.com/adsense/support/bin/topic.py?topic=12182&amp;sourceid=aso&amp;subid=us-en-et_faqvublogannounce&amp;medium=link" rel="nofollow">https://www.google.com/adsense/support/bin/topic.py?topic=12182&amp;sourceid=aso&amp;subid=us-en-et_faqvublogannounce&amp;medium=link</a></p>
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		<title>By: Mike B</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665914</link>
		<dc:creator>Mike B</dc:creator>
		<pubDate>Tue, 09 Oct 2007 05:41:10 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665914</guid>
		<description>Shawn, check again.  This has nothing to do with "the people" since the videos are being shown on adsense partner sites (i.e. not on youtube.com) and the content will come from content creators who've signed deals with google (i.e. not the masses uploading content to youtube.com).  Tell me how this wouldn't have happened if google hadn't bought youtube?  This was a natural progression from google video &#38; adsense.</description>
		<content:encoded><![CDATA[<p>Shawn, check again.  This has nothing to do with &#8220;the people&#8221; since the videos are being shown on adsense partner sites (i.e. not on youtube.com) and the content will come from content creators who&#8217;ve signed deals with google (i.e. not the masses uploading content to youtube.com).  Tell me how this wouldn&#8217;t have happened if google hadn&#8217;t bought youtube?  This was a natural progression from google video &amp; adsense.</p>
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		<title>By: Shawn Collins</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665906</link>
		<dc:creator>Shawn Collins</dc:creator>
		<pubDate>Tue, 09 Oct 2007 05:29:30 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665906</guid>
		<description>Mike B - this has everything to do with the YouTube acquisition.

The people are at YouTube - they were never in mass at Google Video.

Details on the launch http://blog.affiliatetip.com/archives/google-adsense-revolutionizes-affiliate-video/</description>
		<content:encoded><![CDATA[<p>Mike B - this has everything to do with the YouTube acquisition.</p>
<p>The people are at YouTube - they were never in mass at Google Video.</p>
<p>Details on the launch <a href="http://blog.affiliatetip.com/archives/google-adsense-revolutionizes-affiliate-video/" rel="nofollow">http://blog.affiliatetip.com/a.....ate-video/</a></p>
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		<title>By: Mike B</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665883</link>
		<dc:creator>Mike B</dc:creator>
		<pubDate>Tue, 09 Oct 2007 05:04:48 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665883</guid>
		<description>The interesting thing is this really has nothing to do with the YouTube acquisition.  Since viewers are viewing the videos on sites other than YouTube and the content is "high quality" from providers who specifically partnered with Google, this could have easily been done via the existing Google video and adsense infrastructure. 

For Google to get value out of YouTube, they'd have to monetize the massive YouTube content via adsense or push more ads directly on YouTube.</description>
		<content:encoded><![CDATA[<p>The interesting thing is this really has nothing to do with the YouTube acquisition.  Since viewers are viewing the videos on sites other than YouTube and the content is &#8220;high quality&#8221; from providers who specifically partnered with Google, this could have easily been done via the existing Google video and adsense infrastructure. </p>
<p>For Google to get value out of YouTube, they&#8217;d have to monetize the massive YouTube content via adsense or push more ads directly on YouTube.</p>
]]></content:encoded>
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		<title>By: Josh Walsh</title>
		<link>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665872</link>
		<dc:creator>Josh Walsh</dc:creator>
		<pubDate>Tue, 09 Oct 2007 04:54:52 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/10/08/youtube-videos-coming-to-google-adsense/#comment-1665872</guid>
		<description>I'm not surprised by this move, in fact I'm surprised it hasn't already happened.  It's a perfectly legitimate move to monetize further.</description>
		<content:encoded><![CDATA[<p>I&#8217;m not surprised by this move, in fact I&#8217;m surprised it hasn&#8217;t already happened.  It&#8217;s a perfectly legitimate move to monetize further.</p>
]]></content:encoded>
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