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	<title>Comments on: Search Engine Marketing Firm ReachLocal Takes $55.2 Million</title>
	<atom:link href="http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/</link>
	<description>Startup and Technology News</description>
	<lastBuildDate>Tue, 10 Nov 2009 22:20:30 -0800</lastBuildDate>
	
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		<title>By: Weekly Wrap-up for 12th October 2007 &#171; A Fuller View</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1676200</link>
		<dc:creator>Weekly Wrap-up for 12th October 2007 &#171; A Fuller View</dc:creator>
		<pubDate>Mon, 15 Oct 2007 12:48:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1676200</guid>
		<description>[...] Reach Local - raises a big (for the SEM space) founding round - see TechCrunch for details [...]</description>
		<content:encoded><![CDATA[<p>[...] Reach Local &#8211; raises a big (for the SEM space) founding round &#8211; see TechCrunch for details [...]</p>
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	<item>
		<title>By: Reach Local Raises Big Funding &#171; A Fuller View: Dylan Fuller&#8217;s Blog</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1670344</link>
		<dc:creator>Reach Local Raises Big Funding &#171; A Fuller View: Dylan Fuller&#8217;s Blog</dc:creator>
		<pubDate>Thu, 11 Oct 2007 20:08:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1670344</guid>
		<description>[...] Local raised a significant amount of additional funding&#8230; A big and tasty $55 Million! Both TechCrunch and Greg Sterling have more analysis. My initial thoughts are that is seriously validates SEM for [...]</description>
		<content:encoded><![CDATA[<p>[...] Local raised a significant amount of additional funding&#8230; A big and tasty $55 Million! Both TechCrunch and Greg Sterling have more analysis. My initial thoughts are that is seriously validates SEM for [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Wes</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1667146</link>
		<dc:creator>Wes</dc:creator>
		<pubDate>Tue, 09 Oct 2007 22:21:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1667146</guid>
		<description>I think not all of them are the same. You can have the same product but at the end of the day its the quality that counts and that brings in the funding.</description>
		<content:encoded><![CDATA[<p>I think not all of them are the same. You can have the same product but at the end of the day its the quality that counts and that brings in the funding.</p>
]]></content:encoded>
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		<title>By: Clay Cook</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1666726</link>
		<dc:creator>Clay Cook</dc:creator>
		<pubDate>Tue, 09 Oct 2007 17:09:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1666726</guid>
		<description>I heard rumors of this a month back or so.
I wonder what their Top and Bottom line figures are like?</description>
		<content:encoded><![CDATA[<p>I heard rumors of this a month back or so.<br />
I wonder what their Top and Bottom line figures are like?</p>
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	<item>
		<title>By: ReachLocal Grabs Huge Round for Local Sales &#171; Screenwerk</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1666693</link>
		<dc:creator>ReachLocal Grabs Huge Round for Local Sales &#171; Screenwerk</dc:creator>
		<pubDate>Tue, 09 Oct 2007 16:48:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1666693</guid>
		<description>[...] in the segment that have been bought, it has not. Now it has a staggering valuation ($300+ million according to TechCrunch) that almost certainly precludes any kind of near-term acquisition. That said, Reach is successful [...]</description>
		<content:encoded><![CDATA[<p>[...] in the segment that have been bought, it has not. Now it has a staggering valuation ($300+ million according to TechCrunch) that almost certainly precludes any kind of near-term acquisition. That said, Reach is successful [...]</p>
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		<title>By: Steve Ballmer</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1666653</link>
		<dc:creator>Steve Ballmer</dc:creator>
		<pubDate>Tue, 09 Oct 2007 16:23:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1666653</guid>
		<description>Not impressed!</description>
		<content:encoded><![CDATA[<p>Not impressed!</p>
]]></content:encoded>
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		<title>By: John</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1666553</link>
		<dc:creator>John</dc:creator>
		<pubDate>Tue, 09 Oct 2007 15:28:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1666553</guid>
		<description>Dealer.com is a serious partner of ReachLocal&#039;s... they liscence/share some automotive technology...</description>
		<content:encoded><![CDATA[<p>Dealer.com is a serious partner of ReachLocal&#8217;s&#8230; they liscence/share some automotive technology&#8230;</p>
]]></content:encoded>
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		<title>By: suzane</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1666548</link>
		<dc:creator>suzane</dc:creator>
		<pubDate>Tue, 09 Oct 2007 15:25:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1666548</guid>
		<description>Does any one know the revenue number for ReachLoal? Thanks.</description>
		<content:encoded><![CDATA[<p>Does any one know the revenue number for ReachLoal? Thanks.</p>
]]></content:encoded>
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		<title>By: Jack K</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1666422</link>
		<dc:creator>Jack K</dc:creator>
		<pubDate>Tue, 09 Oct 2007 13:52:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1666422</guid>
		<description>Local search is where it is at, I hear the next big mover will be a company called www.dealer.com they focus on internet marketing for the auto space..... had a friend that saw them at the E&amp;Y awards this summer.  -j</description>
		<content:encoded><![CDATA[<p>Local search is where it is at, I hear the next big mover will be a company called <a href="http://www.dealer.com" rel="nofollow"></a><a href='http://www.dealer.com'>http://www.dealer.com</a> they focus on internet marketing for the auto space&#8230;.. had a friend that saw them at the E&amp;Y awards this summer.  -j</p>
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		<title>By: Michael</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665902</link>
		<dc:creator>Michael</dc:creator>
		<pubDate>Tue, 09 Oct 2007 05:26:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665902</guid>
		<description>Terry,

&quot;Can anyone figure out how to spend money with these guys? I just went to their site and couldn’t see a ’sign up now’ button. Any help much appreciated.&quot;

http://www.reachlocal.com/register/contactus.php  

Select &quot;Sales Inquiry&quot; and you will be contacted by a member of the Sales team.</description>
		<content:encoded><![CDATA[<p>Terry,</p>
<p>&#8220;Can anyone figure out how to spend money with these guys? I just went to their site and couldn’t see a ’sign up now’ button. Any help much appreciated.&#8221;</p>
<p><a href="http://www.reachlocal.com/register/contactus.php" rel="nofollow"></a><a href='http://www.reachlocal.com/register/contactus.php'>http://www.reac...r/contactus.php</a>  </p>
<p>Select &#8220;Sales Inquiry&#8221; and you will be contacted by a member of the Sales team.</p>
]]></content:encoded>
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		<title>By: cettio</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665862</link>
		<dc:creator>cettio</dc:creator>
		<pubDate>Tue, 09 Oct 2007 04:50:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665862</guid>
		<description>...if you can buy 10 clicks via Adwords for $5.00 and ReachLocal can charge $10.00 for 1 call that results from these 10 clicks, then you have your valuation right there.</description>
		<content:encoded><![CDATA[<p>&#8230;if you can buy 10 clicks via Adwords for $5.00 and ReachLocal can charge $10.00 for 1 call that results from these 10 clicks, then you have your valuation right there.</p>
]]></content:encoded>
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		<title>By: Hasan Luongo</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665857</link>
		<dc:creator>Hasan Luongo</dc:creator>
		<pubDate>Tue, 09 Oct 2007 04:42:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665857</guid>
		<description>their ability to clearly target so many verticals and show strong results is a testament to their marketing strength and general appeal. its a great validation to the huge potential in the smb market - thats a ton of money - im impressed to say the least.</description>
		<content:encoded><![CDATA[<p>their ability to clearly target so many verticals and show strong results is a testament to their marketing strength and general appeal. its a great validation to the huge potential in the smb market &#8211; thats a ton of money &#8211; im impressed to say the least.</p>
]]></content:encoded>
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		<title>By: Dan</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665840</link>
		<dc:creator>Dan</dc:creator>
		<pubDate>Tue, 09 Oct 2007 04:27:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665840</guid>
		<description>NINTH! 

From what I understand they have a big sales force. Probably their technology + the sales force is what&#039;s making for this remarkable valuation.</description>
		<content:encoded><![CDATA[<p>NINTH! </p>
<p>From what I understand they have a big sales force. Probably their technology + the sales force is what&#8217;s making for this remarkable valuation.</p>
]]></content:encoded>
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		<title>By: Terry Whalen</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665832</link>
		<dc:creator>Terry Whalen</dc:creator>
		<pubDate>Tue, 09 Oct 2007 04:21:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665832</guid>
		<description>Can anyone figure out how to spend money with these guys? I just went to their site and couldn&#039;t see a &#039;sign up now&#039; button.  Any help much appreciated.</description>
		<content:encoded><![CDATA[<p>Can anyone figure out how to spend money with these guys? I just went to their site and couldn&#8217;t see a &#8217;sign up now&#8217; button.  Any help much appreciated.</p>
]]></content:encoded>
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		<title>By: rfre</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665806</link>
		<dc:creator>rfre</dc:creator>
		<pubDate>Tue, 09 Oct 2007 04:10:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665806</guid>
		<description>Who cares...the Indians just won! Wheeeew!</description>
		<content:encoded><![CDATA[<p>Who cares&#8230;the Indians just won! Wheeeew!</p>
]]></content:encoded>
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		<title>By: microsoft &#187; Search Engine Marketing Firm ReachLocal Takes $55.2 Million</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665803</link>
		<dc:creator>microsoft &#187; Search Engine Marketing Firm ReachLocal Takes $55.2 Million</dc:creator>
		<pubDate>Tue, 09 Oct 2007 04:08:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665803</guid>
		<description>[...] Check it out! While looking through the blogosphere we stumbled on an interesting post today.Here&#8217;s a quick excerpt, Microsoft and AOL, and also provides campaign specific site building and click tracking to customers [...]</description>
		<content:encoded><![CDATA[<p>[...] Check it out! While looking through the blogosphere we stumbled on an interesting post today.Here&#8217;s a quick excerpt, Microsoft and AOL, and also provides campaign specific site building and click tracking to customers [...]</p>
]]></content:encoded>
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		<title>By: HedgeDaze</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665795</link>
		<dc:creator>HedgeDaze</dc:creator>
		<pubDate>Tue, 09 Oct 2007 03:59:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665795</guid>
		<description>SEO comes with much promises and little/ hard to measure results. The key for furture SEO options is localized domain placement...surround a market and point to the hub (think about it).</description>
		<content:encoded><![CDATA[<p>SEO comes with much promises and little/ hard to measure results. The key for furture SEO options is localized domain placement&#8230;surround a market and point to the hub (think about it).</p>
]]></content:encoded>
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		<title>By: google &#187; Search Engine Marketing Firm ReachLocal Takes $55.2 Million</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665767</link>
		<dc:creator>google &#187; Search Engine Marketing Firm ReachLocal Takes $55.2 Million</dc:creator>
		<pubDate>Tue, 09 Oct 2007 03:44:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665767</guid>
		<description>[...] Check it out! While looking through the blogosphere we stumbled on an interesting post today.Here&#8217;s a quick excerptFor what is basically a SEM firm, the valuation is staggering; however despite the direct to buyer model of advertising options such as Google Adwords there is a g&#8230;ReachLocal offers campaign management for online advertising on major services including Google, Yahoo, Microsoft and AOL, and also provides campaign specific site b uilding and click tracking to customers&#8230;. [...]</description>
		<content:encoded><![CDATA[<p>[...] Check it out! While looking through the blogosphere we stumbled on an interesting post today.Here&#8217;s a quick excerptFor what is basically a SEM firm, the valuation is staggering; however despite the direct to buyer model of advertising options such as Google Adwords there is a g&#8230;ReachLocal offers campaign management for online advertising on major services including Google, Yahoo, Microsoft and AOL, and also provides campaign specific site b uilding and click tracking to customers&#8230;. [...]</p>
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		<title>By: Chris</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665761</link>
		<dc:creator>Chris</dc:creator>
		<pubDate>Tue, 09 Oct 2007 03:41:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665761</guid>
		<description>Wow...  Ton of cash there!  I&#039;m getting great local results with an SEO service at http://www.rankvine.com</description>
		<content:encoded><![CDATA[<p>Wow&#8230;  Ton of cash there!  I&#8217;m getting great local results with an SEO service at <a href="http://www.rankvine.com" rel="nofollow"></a><a href='http://www.rankvine.com'>http://www.rankvine.com</a></p>
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		<title>By: sch00l</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665752</link>
		<dc:creator>sch00l</dc:creator>
		<pubDate>Tue, 09 Oct 2007 03:36:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665752</guid>
		<description>@2
your &#039;your&#039; is so supposed to be spelled as you&#039;re</description>
		<content:encoded><![CDATA[<p>@2<br />
your &#8216;your&#8217; is so supposed to be spelled as you&#8217;re</p>
]]></content:encoded>
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		<title>By: Deals and Coupons</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665751</link>
		<dc:creator>Deals and Coupons</dc:creator>
		<pubDate>Tue, 09 Oct 2007 03:35:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665751</guid>
		<description>I agree this is a lot of money for an SEM. But may be they got something to offer.</description>
		<content:encoded><![CDATA[<p>I agree this is a lot of money for an SEM. But may be they got something to offer.</p>
]]></content:encoded>
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		<title>By: Bill</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665748</link>
		<dc:creator>Bill</dc:creator>
		<pubDate>Tue, 09 Oct 2007 03:32:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665748</guid>
		<description>The have a great product!  For any of you that have never used it I strongly recommend it.

Bill
http://www.koork.com</description>
		<content:encoded><![CDATA[<p>The have a great product!  For any of you that have never used it I strongly recommend it.</p>
<p>Bill<br />
<a href="http://www.koork.com" rel="nofollow"></a><a href='http://www.koork.com'>http://www.koork.com</a></p>
]]></content:encoded>
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		<title>By: David Mackey</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665721</link>
		<dc:creator>David Mackey</dc:creator>
		<pubDate>Tue, 09 Oct 2007 03:17:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665721</guid>
		<description>Wow, your right, that is a lot of money for an SEM.</description>
		<content:encoded><![CDATA[<p>Wow, your right, that is a lot of money for an SEM.</p>
]]></content:encoded>
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		<title>By: RAjuthan</title>
		<link>http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/comment-page-1/#comment-1665701</link>
		<dc:creator>RAjuthan</dc:creator>
		<pubDate>Tue, 09 Oct 2007 03:05:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/10/08/search-engine-marketing-firm-reachlocal-takes-552-million/#comment-1665701</guid>
		<description>FIRST</description>
		<content:encoded><![CDATA[<p>FIRST</p>
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