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	<title>Comments on: VideoEgg: Suddenly They&#8217;re A Facebook Ad Network</title>
	<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/</link>
	<description>Startup and Tech News</description>
	<pubDate>Fri, 16 May 2008 10:29:32 +0000</pubDate>
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		<title>By: VideoEgg: Rich Media Ads, Pay Only When Users Engage</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-2000299</link>
		<dc:creator>VideoEgg: Rich Media Ads, Pay Only When Users Engage</dc:creator>
		<pubDate>Wed, 20 Feb 2008 08:01:24 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-2000299</guid>
		<description>[...] companies), has basically transitioned itself into a very robust rich media advertising network. In August 2007 they started selling ad units for Facebook applications. Since then they&#8217;ve expanded to [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] companies), has basically transitioned itself into a very robust rich media advertising network. In August 2007 they started selling ad units for Facebook applications. Since then they&#8217;ve expanded to [&#8230;]</p>
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		<title>By: GumGum Launches New Image Licensing Platform</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1988656</link>
		<dc:creator>GumGum Launches New Image Licensing Platform</dc:creator>
		<pubDate>Wed, 13 Feb 2008 20:35:56 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1988656</guid>
		<description>[...] GumGum requires images be published via a Flash object so that impressions can be tracked and billed properly. Flash also allows them to serve interactive advertisements, served via VideoEgg (we wrote about their Flash ad product here). [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] GumGum requires images be published via a Flash object so that impressions can be tracked and billed properly. Flash also allows them to serve interactive advertisements, served via VideoEgg (we wrote about their Flash ad product here). [&#8230;]</p>
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		<title>By: Exclusive: Amid Yahoo Turmoil, AOL Makes An Acquisition</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1968179</link>
		<dc:creator>Exclusive: Amid Yahoo Turmoil, AOL Makes An Acquisition</dc:creator>
		<pubDate>Mon, 04 Feb 2008 04:59:26 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1968179</guid>
		<description>[...] a number of startups in the widget advertising space, including Widgetbox, ClearSpring and Gigya. VideoEgg, Slide and RockYou also compete in this [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] a number of startups in the widget advertising space, including Widgetbox, ClearSpring and Gigya. VideoEgg, Slide and RockYou also compete in this [&#8230;]</p>
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		<title>By: 5 Trends and Themes for the Year Ahead - GigaOM</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1901149</link>
		<dc:creator>5 Trends and Themes for the Year Ahead - GigaOM</dc:creator>
		<pubDate>Sun, 06 Jan 2008 14:00:56 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1901149</guid>
		<description>[...] great business. In fact, one of the pioneers of UGV, VideoEgg, seems to be more focused on being an overlay ad network &#8212; that ought to tell you something. To date, UGV sites have kept going on the VC dollars [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] great business. In fact, one of the pioneers of UGV, VideoEgg, seems to be more focused on being an overlay ad network &#8212; that ought to tell you something. To date, UGV sites have kept going on the VC dollars [&#8230;]</p>
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		<title>By: personal development reviews</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1570066</link>
		<dc:creator>personal development reviews</dc:creator>
		<pubDate>Fri, 24 Aug 2007 07:12:32 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1570066</guid>
		<description>I've always been impressed with VideoEgg's marketing and ad sales strategy. Their claim to have innovated the ad format that YouTube is now using is true, they were the first to use it in large release. However, like YouTube, much of VideoEgg's video content is very low quality UGV, with no great way to assure advertisers what type of content their ads will run on. Will brand advertisers be willing to make the leap of faith?</description>
		<content:encoded><![CDATA[<p>I&#8217;ve always been impressed with VideoEgg&#8217;s marketing and ad sales strategy. Their claim to have innovated the ad format that YouTube is now using is true, they were the first to use it in large release. However, like YouTube, much of VideoEgg&#8217;s video content is very low quality UGV, with no great way to assure advertisers what type of content their ads will run on. Will brand advertisers be willing to make the leap of faith?</p>
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		<title>By: VideoEgg And Lots Of Others Call B.S. On YouTube</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1568135</link>
		<dc:creator>VideoEgg And Lots Of Others Call B.S. On YouTube</dc:creator>
		<pubDate>Wed, 22 Aug 2007 22:07:46 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1568135</guid>
		<description>[...] revenue for the company. it&#8217;s so successful, in fact, that they recently launched a Facebook advertising network based on the same [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] revenue for the company. it&#8217;s so successful, in fact, that they recently launched a Facebook advertising network based on the same [&#8230;]</p>
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		<title>By: Eggnetwork and 2 Ways to Success for Any Video Ad Network at Moogle1, by Mike Bijon</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1560640</link>
		<dc:creator>Eggnetwork and 2 Ways to Success for Any Video Ad Network at Moogle1, by Mike Bijon</dc:creator>
		<pubDate>Fri, 17 Aug 2007 07:45:39 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1560640</guid>
		<description>[...] Eggnetwork , launched by VideoEgg and profiled by Michael Arrington may seem to be just another video advertising network. However, I believe the people over at [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Eggnetwork , launched by VideoEgg and profiled by Michael Arrington may seem to be just another video advertising network. However, I believe the people over at [&#8230;]</p>
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		<title>By: Mike Bijon</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1560520</link>
		<dc:creator>Mike Bijon</dc:creator>
		<pubDate>Fri, 17 Aug 2007 06:17:58 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1560520</guid>
		<description>nitsuj (#23),
Many of the "video ad networks" have been acquired by players like DoubleClick or Advertising.com. Others have gone out of business for a lack of sales or the funding needed to pay for the bandwidth. Many others are content sites who could take advantage of EggNetwork's sales efforts while focusing on building more content &#38; page views.

Where the EggNetwork stands out is in those sales efforts. Just like Weblogs Inc. made actual cash by grabbing a slice of corporate/agency media buys, VideoEgg stands to do the same thing. Agency planners base their buys on how closely a site or network indexes to their target audience, and they'll put in plenty of effort to find sites that index high and their competitors haven't found yet.

I think the crux of it for the EggNetwork isn't in the sales but in signing up enough page views to keep the network growing. That means either:

1) Finding narrow-audience sites with that haven't already put their inventory in the hands of bigger players. For example: Facebook has signed their impressions over to Microsoft recently, thus EggNetwork's targeting of Facebook App publishers and their large number of page views.

-or-

2) Attracting a huge number of small sites and then accurately indexing their content so page views are targeted enough to generate enough CPM to pay the bandwidth on video. For example: AdSense's targeting produced high CPM for blogs that couldn't get anything but low CPM ads from traditional networks who targeted based on category.

If they fail to do either, then odds are they'll fade away or be acquired cheaply like Daren (#32) suggests. If they manage to do either of those they'll be a sizable network who will get picked up at a premium, like Right Media, or become a strong stand-alone network. In the latter case, agencies will simply have to look at online a lot more like they do at print newspaper &#38; magazine buying - and hire a lot of planners to deal with a lot of distinct publishers (online networks in this case).

---
Discl. These views are my own. I work for a Publicis Groupe company.</description>
		<content:encoded><![CDATA[<p>nitsuj (#23),<br />
Many of the &#8220;video ad networks&#8221; have been acquired by players like DoubleClick or Advertising.com. Others have gone out of business for a lack of sales or the funding needed to pay for the bandwidth. Many others are content sites who could take advantage of EggNetwork&#8217;s sales efforts while focusing on building more content &amp; page views.</p>
<p>Where the EggNetwork stands out is in those sales efforts. Just like Weblogs Inc. made actual cash by grabbing a slice of corporate/agency media buys, VideoEgg stands to do the same thing. Agency planners base their buys on how closely a site or network indexes to their target audience, and they&#8217;ll put in plenty of effort to find sites that index high and their competitors haven&#8217;t found yet.</p>
<p>I think the crux of it for the EggNetwork isn&#8217;t in the sales but in signing up enough page views to keep the network growing. That means either:</p>
<p>1) Finding narrow-audience sites with that haven&#8217;t already put their inventory in the hands of bigger players. For example: Facebook has signed their impressions over to Microsoft recently, thus EggNetwork&#8217;s targeting of Facebook App publishers and their large number of page views.</p>
<p>-or-</p>
<p>2) Attracting a huge number of small sites and then accurately indexing their content so page views are targeted enough to generate enough CPM to pay the bandwidth on video. For example: AdSense&#8217;s targeting produced high CPM for blogs that couldn&#8217;t get anything but low CPM ads from traditional networks who targeted based on category.</p>
<p>If they fail to do either, then odds are they&#8217;ll fade away or be acquired cheaply like Daren (#32) suggests. If they manage to do either of those they&#8217;ll be a sizable network who will get picked up at a premium, like Right Media, or become a strong stand-alone network. In the latter case, agencies will simply have to look at online a lot more like they do at print newspaper &amp; magazine buying - and hire a lot of planners to deal with a lot of distinct publishers (online networks in this case).</p>
<p>&#8212;<br />
Discl. These views are my own. I work for a Publicis Groupe company.</p>
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		<title>By: Digest of the Social Networking Space: August 15th, 2007</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1557796</link>
		<dc:creator>Digest of the Social Networking Space: August 15th, 2007</dc:creator>
		<pubDate>Wed, 15 Aug 2007 20:52:35 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1557796</guid>
		<description>[...] Marketing Networks heat up There are more players entering the advertising game in Facebook, such as: &#8220;Lookery, fbExchange and a RockYou product. VideoEgg now jumps in the [...]</description>
		<content:encoded><![CDATA[<p>[&#8230;] Marketing Networks heat up There are more players entering the advertising game in Facebook, such as: &#8220;Lookery, fbExchange and a RockYou product. VideoEgg now jumps in the [&#8230;]</p>
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		<title>By: False Positives</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1555185</link>
		<dc:creator>False Positives</dc:creator>
		<pubDate>Tue, 14 Aug 2007 04:06:52 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1555185</guid>
		<description>&lt;strong&gt;Recent Links for August 13th...&lt;/strong&gt;


Good to Great (rules to live by) - Having a cross functional developer that can write code and talk to a client in plain english is an amazingly huge (and seemingly rare) asset.
- development career business Startup management fp
Popular Online CSS To...</description>
		<content:encoded><![CDATA[<p><strong>Recent Links for August 13th&#8230;</strong></p>
<p>Good to Great (rules to live by) - Having a cross functional developer that can write code and talk to a client in plain english is an amazingly huge (and seemingly rare) asset.<br />
- development career business Startup management fp<br />
Popular Online CSS To&#8230;</p>
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		<title>By: Host a web meeting in the next 5 minutes for free</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1555090</link>
		<dc:creator>Host a web meeting in the next 5 minutes for free</dc:creator>
		<pubDate>Tue, 14 Aug 2007 01:48:48 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1555090</guid>
		<description>It is good that some startups are working hard to re-invent themself and turnaround from their road to the deadpool.</description>
		<content:encoded><![CDATA[<p>It is good that some startups are working hard to re-invent themself and turnaround from their road to the deadpool.</p>
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		<title>By: STOP IT</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554960</link>
		<dc:creator>STOP IT</dc:creator>
		<pubDate>Tue, 14 Aug 2007 00:11:01 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554960</guid>
		<description>I think you have OCD. You have repeated same @2 message many times. 
Why do you look up techcrunch search at Facebook?

How many times did you spam the same message?

Why are you tell us that stupid that post for?

why can't you write article more business professional?</description>
		<content:encoded><![CDATA[<p>I think you have OCD. You have repeated same @2 message many times.<br />
Why do you look up techcrunch search at Facebook?</p>
<p>How many times did you spam the same message?</p>
<p>Why are you tell us that stupid that post for?</p>
<p>why can&#8217;t you write article more business professional?</p>
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		<title>By: Darren Kahn</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554862</link>
		<dc:creator>Darren Kahn</dc:creator>
		<pubDate>Mon, 13 Aug 2007 22:59:30 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554862</guid>
		<description>A video ad network is very well, but how will they differentiate from the many ad networks out there?  The mediocre targeting of user-gen destinations doesnt help things.

In any event, from agency perpsective you'd wait for it to be integrated with your eyeblaster or your tangozebra, there's no sense in working with each publisher seperately.

D.</description>
		<content:encoded><![CDATA[<p>A video ad network is very well, but how will they differentiate from the many ad networks out there?  The mediocre targeting of user-gen destinations doesnt help things.</p>
<p>In any event, from agency perpsective you&#8217;d wait for it to be integrated with your eyeblaster or your tangozebra, there&#8217;s no sense in working with each publisher seperately.</p>
<p>D.</p>
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		<title>By: Oh, TechCrunch</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554784</link>
		<dc:creator>Oh, TechCrunch</dc:creator>
		<pubDate>Mon, 13 Aug 2007 22:09:47 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554784</guid>
		<description>What hast become of thy comment threads?

At once they percolated with lively convivial startup chat, by competitive yet friendly startup foundees.

But now hast thy let SockPuppetry and Spam overrun thee?

Oh TechCrunch, what hast become of thee?

- TC Web 1.5 reader</description>
		<content:encoded><![CDATA[<p>What hast become of thy comment threads?</p>
<p>At once they percolated with lively convivial startup chat, by competitive yet friendly startup foundees.</p>
<p>But now hast thy let SockPuppetry and Spam overrun thee?</p>
<p>Oh TechCrunch, what hast become of thee?</p>
<p>- TC Web 1.5 reader</p>
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		<title>By: mrvidee</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554637</link>
		<dc:creator>mrvidee</dc:creator>
		<pubDate>Mon, 13 Aug 2007 20:33:20 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554637</guid>
		<description>I would think people are looking for fewer ads cluttering up precious Web space, especially on social networking sites. That’s the problem with services like VideoEgg—they tie you into their brand, their ad serving network. It’s more important that video becomes an extension of the site. And if advertising is part of it, then the creator should be able to work with the ad server of their choice. 

Fliqz is the only company I know of that does this right now, where the video works in harmony with whatever site the creator chooses. That seems like a more effective way of driving revenue and building your brand than yet another ad platform.</description>
		<content:encoded><![CDATA[<p>I would think people are looking for fewer ads cluttering up precious Web space, especially on social networking sites. That’s the problem with services like VideoEgg—they tie you into their brand, their ad serving network. It’s more important that video becomes an extension of the site. And if advertising is part of it, then the creator should be able to work with the ad server of their choice. </p>
<p>Fliqz is the only company I know of that does this right now, where the video works in harmony with whatever site the creator chooses. That seems like a more effective way of driving revenue and building your brand than yet another ad platform.</p>
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		<title>By: Attention</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554609</link>
		<dc:creator>Attention</dc:creator>
		<pubDate>Mon, 13 Aug 2007 20:13:10 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554609</guid>
		<description>22, 24, 27, 28 - You are an idiot. I'm not sure what the hell you are even talking about or how it's related to this article.

Since you appear to have the comprehension and writing skills of an 8 year old, let me repeat: you are an idiot. Buzz off.</description>
		<content:encoded><![CDATA[<p>22, 24, 27, 28 - You are an idiot. I&#8217;m not sure what the hell you are even talking about or how it&#8217;s related to this article.</p>
<p>Since you appear to have the comprehension and writing skills of an 8 year old, let me repeat: you are an idiot. Buzz off.</p>
]]></content:encoded>
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		<title>By: Dear TechCrunch</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554604</link>
		<dc:creator>Dear TechCrunch</dc:creator>
		<pubDate>Mon, 13 Aug 2007 20:10:58 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554604</guid>
		<description>TechCrunch! All of those damn ads on the site is pissing me off. Loading time is horrible now. I'm also getting redirected to some broken page while i'm viewing the frontpage. It's horrible!

I like this place, but jeez, im gonna start looking at other tech news sites now...hopefully i'll come back.

PEACE!</description>
		<content:encoded><![CDATA[<p>TechCrunch! All of those damn ads on the site is pissing me off. Loading time is horrible now. I&#8217;m also getting redirected to some broken page while i&#8217;m viewing the frontpage. It&#8217;s horrible!</p>
<p>I like this place, but jeez, im gonna start looking at other tech news sites now&#8230;hopefully i&#8217;ll come back.</p>
<p>PEACE!</p>
]]></content:encoded>
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		<title>By: Mistake</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554455</link>
		<dc:creator>Mistake</dc:creator>
		<pubDate>Mon, 13 Aug 2007 18:21:38 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554455</guid>
		<description>For @2.... Wait for this article 80 years. 
This is time machine article.

You wait to grow Grey hair and went to Harvard. I think it's good idea for you to look back same previous manifesto article you wrote at @2.  This is how Harvard University expelled you.

Note: Harvard University does not teach bright student how to write business manifesto and use foul language. You can either get D- or F</description>
		<content:encoded><![CDATA[<p>For @2&#8230;. Wait for this article 80 years.<br />
This is time machine article.</p>
<p>You wait to grow Grey hair and went to Harvard. I think it&#8217;s good idea for you to look back same previous manifesto article you wrote at @2.  This is how Harvard University expelled you.</p>
<p>Note: Harvard University does not teach bright student how to write business manifesto and use foul language. You can either get D- or F</p>
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		<title>By: till</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554392</link>
		<dc:creator>till</dc:creator>
		<pubDate>Mon, 13 Aug 2007 17:35:54 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554392</guid>
		<description>@The Gore Years

I have no issue with Google, or Facebook, or Digg. I just found this comment annoying because "his" comments always start with a five paragraph (disclaimer: slightly exaggerated) story about what Facebook is. I stopped reading them, but anyway - I like how some comments are short and bring across a statement which aids discussion. Not that your comment did (not) help. ;-)</description>
		<content:encoded><![CDATA[<p>@The Gore Years</p>
<p>I have no issue with Google, or Facebook, or Digg. I just found this comment annoying because &#8220;his&#8221; comments always start with a five paragraph (disclaimer: slightly exaggerated) story about what Facebook is. I stopped reading them, but anyway - I like how some comments are short and bring across a statement which aids discussion. Not that your comment did (not) help. <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /></p>
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		<title>By: achartwell</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554366</link>
		<dc:creator>achartwell</dc:creator>
		<pubDate>Mon, 13 Aug 2007 17:17:39 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554366</guid>
		<description>From a technology standpoint, ScanScout is actually further ahead than VideoEgg in the online video advertising vertical.  ScanScout provides a three way, metadata, speech and visual recognition, tagging and filtering system—it is the only company in the online video ad vertical that has this technology.  VideoEgg was primary started to work with content creators, not advertisers or publishers.  It is interesting that they are now singing a different tune.

Nor is VideoEgg the only platform that shares revenue, don’t most of the topline online advertising companies have a revenue sharing model?  Every time ad creative is viewed ScanScout splits the advertising fees with its publishers creating an incremental revenue stream for its network partners.  I tend to agree with Dominin, things are going to look very different in less than a year.  Technology is simply moving too quickly, with too many participants in the space to be declaring any winners yet.</description>
		<content:encoded><![CDATA[<p>From a technology standpoint, ScanScout is actually further ahead than VideoEgg in the online video advertising vertical.  ScanScout provides a three way, metadata, speech and visual recognition, tagging and filtering system—it is the only company in the online video ad vertical that has this technology.  VideoEgg was primary started to work with content creators, not advertisers or publishers.  It is interesting that they are now singing a different tune.</p>
<p>Nor is VideoEgg the only platform that shares revenue, don’t most of the topline online advertising companies have a revenue sharing model?  Every time ad creative is viewed ScanScout splits the advertising fees with its publishers creating an incremental revenue stream for its network partners.  I tend to agree with Dominin, things are going to look very different in less than a year.  Technology is simply moving too quickly, with too many participants in the space to be declaring any winners yet.</p>
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	<item>
		<title>By: STOP IT!!!</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554363</link>
		<dc:creator>STOP IT!!!</dc:creator>
		<pubDate>Mon, 13 Aug 2007 17:11:44 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554363</guid>
		<description>I'm telling you if you keep spamming like that manifasto. Businesses, Corporation, and People will get angry. They hate reading that article. They will do anything to destory your repulation. 

They could look through your IP, personal information, etc... Please stop spamming. For last time...

STOP IT!!!!</description>
		<content:encoded><![CDATA[<p>I&#8217;m telling you if you keep spamming like that manifasto. Businesses, Corporation, and People will get angry. They hate reading that article. They will do anything to destory your repulation. </p>
<p>They could look through your IP, personal information, etc&#8230; Please stop spamming. For last time&#8230;</p>
<p>STOP IT!!!!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: nitsuj</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554355</link>
		<dc:creator>nitsuj</dc:creator>
		<pubDate>Mon, 13 Aug 2007 17:06:58 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554355</guid>
		<description>Has anybody heard anything on any of the other video ad networks?  A year or two ago they were all being hyped, have any others done much?</description>
		<content:encoded><![CDATA[<p>Has anybody heard anything on any of the other video ad networks?  A year or two ago they were all being hyped, have any others done much?</p>
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	<item>
		<title>By: Stupid spammer for @2</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554353</link>
		<dc:creator>Stupid spammer for @2</dc:creator>
		<pubDate>Mon, 13 Aug 2007 17:06:48 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554353</guid>
		<description>@2 

For your professionalism stop spamming. I'm tired reading same old shit.  You are wasting my time read same stuff over and over again. 

Whather you are real Mark or Not. Stop spamming!!!
Go send spam at Harvard University. Geeze.</description>
		<content:encoded><![CDATA[<p>@2 </p>
<p>For your professionalism stop spamming. I&#8217;m tired reading same old shit.  You are wasting my time read same stuff over and over again. </p>
<p>Whather you are real Mark or Not. Stop spamming!!!<br />
Go send spam at Harvard University. Geeze.</p>
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	<item>
		<title>By: OknooRap</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554341</link>
		<dc:creator>OknooRap</dc:creator>
		<pubDate>Mon, 13 Aug 2007 16:58:30 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554341</guid>
		<description>Hey all, i am newbie here.</description>
		<content:encoded><![CDATA[<p>Hey all, i am newbie here.</p>
]]></content:encoded>
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		<title>By: Dominin</title>
		<link>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554303</link>
		<dc:creator>Dominin</dc:creator>
		<pubDate>Mon, 13 Aug 2007 16:37:15 +0000</pubDate>
		<guid>http://www.techcrunch.com/2007/08/13/videoegg-suddenly-theyre-a-facebook-ad-network/#comment-1554303</guid>
		<description>The way I see ad networks and all the ad apps developing, there is a method to the madness in Google's acquisition binge( which will continue). Even the mighty Google will see it's revenue diminish with every ad network and ad app. Lots of changes forthcoming with Web 3.0. None of this will look the same in less than a year. I will also predict that in 6-8 months FB will not be the force it is now. What goes around, comes around.</description>
		<content:encoded><![CDATA[<p>The way I see ad networks and all the ad apps developing, there is a method to the madness in Google&#8217;s acquisition binge( which will continue). Even the mighty Google will see it&#8217;s revenue diminish with every ad network and ad app. Lots of changes forthcoming with Web 3.0. None of this will look the same in less than a year. I will also predict that in 6-8 months FB will not be the force it is now. What goes around, comes around.</p>
]]></content:encoded>
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