August 9, 2007

Nokia Publishes Access Code For Mosh Private Beta

Michael Arrington

24 comments »

If you are going to have a private beta, it may be a good idea not to publish the access code to the site on your forums. But that is exactly what Nokia did with their new Mosh service.

If you want to see what Nokia Mosh is all about, just type “ALLACCESS” into the box on the landing page. You can then register for the service.

Mosh is actually a great idea, albeit not great enough to counter the iPhone tidal wave that is coming. It’s a portal that can be accessed from a normal computer or a Nokia mobile device where users upload and share content - applications, games, images, etc. These are then downloaded to the mobile device.

Coincidentally, Yahoo is also working on a new service with the working name “Mosh.”

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  1. Elliot Yates

    It let me in….thats a strange way of running a BETA :)

  2. Michael Arrington

    yeah, I don’t just make this stuff up you know.

  3. Martin Porcheron

    > yeah, I don’t just make this stuff up you know.
    That made me laugh. But I agree, it seems an odd way of running things, maybe the Gmail invitation method didn’t take their fancy.

  4. Brent Brookler

    Thanks for the access code ;)

    Not sure what you mean ‘iPhone tidal wave’ and how it relates to Mosh or other similar services.

  5. Michael Vu

    Mosh is a good name, let’s see how far they can take it. Thanks for the code.

  6. Richard Goodwin

    Ditto, I’d like to know some more of your thoughts on the iPhone “tidal wave”.

  7. Paul

    its not that great and there still is some web to mobile integration issues. On the plus side there is porn in there, it doesn’t seem to be moderated… http://mosh.nokia.com/content/.....0AEE045B29

  8. Ilya Lichtenstein

    Umm..check your sources. From the bottom of the page:
    “21 hours ago

    Greetings! Today is exciting because we are officially moving into our closed Beta with the opening of the MOSH doors to the Forum Nokia community.”

    They’re opening up the beta to members of their forums- how is that not a good idea?

  9. iMarketingGuru (Search Marketing Wiki)

    Web services meets mobile marketing and computing will create the advent of the ubiquitious web of mobile computing. I like the idea of this portal/web service for I feel as though the mobile phone platforms need to begin to shape up with a central infrastructure for all things mobile content and entertainment. I’ll love to see the hacks that come out of these new types of applications. What other ideas will things like this bring for mobile phone platforms, anyone have any ideas??

  10. Paul

    yep! check out Loop Mobile’s MOKO… its just the ticket your talking about. http://www.loopmobilelimited.com

  11. abbu

    looks awefully lot like bubbletop.com

  12. Techyob

    Is it just me or is this not just an obvious marketing gimmick?

    “Errrm…..we just released accidently like, the access code of our, um, PRIVATE and EXCLUSIVE beta on a public forum. Yeah, like DOH! So, ahhh, that means that LOTS of people can be EXCLUSIVE and on the INSIDE, cause um, we didnt think that it would be indexed or blogged about or anything. Damn, now everyone can sign on and be PRIVATE and EXCLUSIVE too. If only we could delete it from, umm, OUR forum. Bummer dude, I guess that means only 100,000 people will try it rather than just the 100 nerds who read the forum. Man, that totaly sucks those marketing guys at Nokia are going to bust my chops for this one. Oh, wait, I am the marketing guy from Nokia.”

  13. Ben Rowe

    Techyob beat me to it. Obvious. Marketing. Gimmick.

    One that seems to have worked though

  14. Ben

    It’s ok, it doesn’t matter how many people they let in, MOSH still sucks. It’s highly amateurish, and the Nokia phone client for MOSH is blown away by Shozu and Vox.

    Go figure.

  15. Paul

    Ben, I am pretty sure that’s only available via mobile internet (xHTML) and web, and not JAVA. I maybe wrong.

    Agree that it is amateurish and the global product manager that developed this really should have realised that Nokia sells mobiles. It is much easier to build from mobile to web than it is to build from web to mobile… They got this all wrong.

  16. Grant Gibson

    Yeah, there does seem to be a moderation issue. The games section just seems to be a collection of pirate content, like Tomb Raider Legends:
    http://mosh.nokia.com/content/.....0AEE042C8E

    You don’t even need to sign in to download - just right-click for free pirate goodness. Crazy stuff!

  17. Simon

    I think it is a good website…

  18. Andrew Pass

    I would have figured that they would change the access word eventually. But, it’s now nearly a day after Michael first published the post. Maybe they simply want people who read things like this to get in?

    Check out my living textbook: http://www.pass-ed.com/Living-Textbook.html

  19. Nang_tafsir

    Besiah

  20. Nang_tafsir

    Http://mosh.Nokia.Com

  21. pi2mi2

    i like it