Google, Yahoo and others are going “green” and trying to minimize energy use and pollution. Startups like ZeroFootprint are popping up to help the cause. So its no wonder that we are starting to see more green-tech focused blogs.
This morning, GigaOm is launching Earth2Tech, a new blog to follow the news in this space. It will be written by Katie Fehrenbacher and newcomer Adena DeMonte, who covered clean tech for Red Herring.
There will be a lot of news in this space over the next few years - making this the perfect time to get ahead of the curve. Congratulations to Om Malik and team on their new launch.
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They are going green as a public relations strategy…..
If you examined their individual lifestyles, they are probably all just as wasteful in private as 90% of all Americans are. What types of cars are they VIPs driving?
#1 going green doesn’t happen over night. even small steps have BIG impacts!
I think you’re right, it is a public relations strategy. It’s the American way!
Speaking of going green, we just launched a podcast related to emergent green technologies. It is just starting, but should be really interesting. Check out GreenTech.fm
Also, the new business I am launching, iRent2u.com, is completely targeted towards helping people reduce their consumption & waste through easy rentals. Hopefully we will launch at the TC20 this September, but either way we are providing ways that the normal public can easily reduce their footprint.
A little here and there will go a long way in helping to reduce our massive waste & energy use in the US.
I think it is great that these other great companies are leading the way in trying to find practical methods to reduce energy & waste. At a minimum it is a smart business move to reduce your costs. At best it is another sign that the world has finally woken up to the fact that we are practicing unsustainable methods in business & life.
This is all very exciting for me! There’s hope!
And really, the guy complaining above… That is pretty weak.
Don’t criticize companies that are actually doing something! What a dumb thing to say. So many companies are doing nothing. Why not focus on them?
LOL Michael, you and techcrunch should pat their backs being the senior citizen of the “go green” campaign.
At TC everyday is Green Day!
@1 a Hybrid car is less green than a regular one because of the batteries
This green $$$$$. That was a smart move.
Congratulations on the new launch–definitely a smart move. I just added the new blog to my RSS reader.
“There are no passengers on spaceship earth. We are all crew…and we must all take care of it.”
Hell, this is impressive.
I’m Looking forward to see more of this stuff, dude O.O !
cheers -beni
yeah I agree the green that - they are switching too is the PR (money green) not anything special for the enviroment
A good green blog already exists here:
http://www.hugg.com/
Problem with going green is that most companies which do so forget about economics.
I am going green by buying a 3000$ processor, which I do not need, but which is more energy efficient. Yeay, I am saving the environment. Those type of ridiculous actions.
Hi, just a fyi - BKI Media’s analyst blog GoMo News has been writing stories on green issues in mobile for a few months now under the guise of GoGreenMo.
Do you know that by leaving your phone on the charger even after it has finished charging can really damage the enviornment? One small effort can make a huge difference. Leaving phones on the charger once they have charged wastes enough electricity to power 75,000 homes each year.
Michael, are olive branches green?
Looks interesting, maybe worth watching for a while.
If some of these big web providers really want to get green, they should seriously investigate replacing a bunch of server racks with Linux on IBM’s z hardware, on top of IBM’s z/VM operating system / hypervisor. One large z9 machine can, for some workloads, handle hundreds of Linux images. z/VM is a descendant of a virtual machine system which has existed since approximately 1967 and is probably one of the most advanced VM hypervisors there is. Moving all these servers to one box will save incredible amounts of energy and also reducing cooling needs.
That sounds like a fine blog topic. This kind of reminds me of ryanishungry.com (a pod tech blog) that my friends Jay and Ryanne work on- these clean tech blogs are highly investable.
Intel is doing lots of video blogs in support of clean tech too!
Sounds great. I am sure it can be a sucess, read not only by professionals but also by more and more individuals who care to make a change; and would appreciate knowing who is driving it.
For a lot of Solar news in one place check out:
http://apolloenergy.com.au/a/modules/xhld0/