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July 3, 2007

Google Makes FeedBurner Services Free

Duncan Riley

31 comments »

FeedBurner has ceased charging for two premium features following their acquisition by Google in May.

FeedBurner Stats PRO, a service that provides detailed statistics including subscriber numbers, item clickthrough tracking, podcast downloads and aggregate item uses amongst other features, becomes free.

FeedBurner MyBrand, a service that allows users to control the URL of feeds is now free as well; a move that will be strongly welcomed. For many, the biggest argument against using Feedburner was the need to give up control of your feed URL (for example, http://feeds.feedburner.com/Techcrunch). Being able to keep ownership of a feed complete with site branding will drive new many new users to Feedburner, including yours truly.

FeedBurner PRO and MyBrand accounts will not be billed effective from June. Although the services are now free, Feedburner users are required to “upgrade” to them from within the Feedburner control panel.

(via SEL)

  • Sphere It

This entry was posted on Tuesday, July 3rd, 2007 at 8:32 am and is filed under Company & Product Profiles. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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Comments

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  1. Mark Williamson

    July 3rd, 2007 at 8:36 am

    Great decision by Feedburner. I will be upgrading to the new services immediately.

  2. Michael Arrington

    July 3rd, 2007 at 8:37 am

    isn’t feedburner pro just free for a two week trial period?

  3. Traci

    July 3rd, 2007 at 8:48 am

    Hi Mike -

    FeedBurner Stats Pro is free free and there is no longer a 2-week trial period. Did we miss removing this language on the site somewhere?

  4. Razvan Antonescu

    July 3rd, 2007 at 9:51 am

    @Traci. Yes you missed it in “My Account”:

    Active PRO Services

    FeedBurner Stats PRO • $4.99/month • 15 Day Trial (15 days remaining)

    :)

  5. Razvan Antonescu

    July 3rd, 2007 at 9:54 am

    @Traci: Will you provide an alternative payment method for FAN members other than PayPal?

  6. chris

    July 3rd, 2007 at 9:56 am

    I was hoping this would happen soon. Now if only the requirements for the feedburner ads would drop a little bit. I have a feeling that I’m fairly close to meeting them.

  7. awesomo

    July 3rd, 2007 at 10:07 am

    This is great news. Thanks Google and Feedburner!

  8. Mark Mathson

    July 3rd, 2007 at 10:10 am

    Good decision on Google’s part. Plus everyone is going to benefit from this, a nice addition to the Google roster of services.

  9. Tim

    July 3rd, 2007 at 10:15 am

    Excellent. Very good news. I am just starting a podcast and was planning on registering my feed with them anyway (GreenTech.fM).

    I love free!

  10. HH!

    July 3rd, 2007 at 10:30 am

    My guess is that no one was paying for that service so… why don’t give it away for free?

  11. chris

    July 3rd, 2007 at 10:32 am

    to HH!
    I’m willing to bet that a lot of people were, but this is kinda what google has been doing. They don’t need that small amount of money that feedburner was bringing in with the premium features, but if they can get more people to use feedburner then they can get more people to run feedburner ads. Theres a lot more money in that.

  12. Daniel

    July 3rd, 2007 at 11:16 am

    I wonder what else Google is gonna do with Feedburner :)

    Integration with Analytics would be nice :D

  13. iclic

    July 3rd, 2007 at 12:24 pm

    I can’t wait for an intergration of feedburner with Analytics

  14. jose

    July 3rd, 2007 at 1:26 pm

    Thumbs up for Google! Great to see this useful service is now free.

  15. Thomas Swartz

    July 3rd, 2007 at 1:34 pm

    This is great for small bloggers. I was sceptical of the Google buyout, but this may mean great things for the future.

  16. Armand Rousso

    July 3rd, 2007 at 2:10 pm

    As usual Google is going forward by integrating good technology ! Armand Rousso

  17. How To Buy Websites

    July 3rd, 2007 at 2:56 pm

    Google has a great business model going, buy out small companies and then provide their services free. Didn’t they do the same thing with analytics?

  18. yongfook

    July 3rd, 2007 at 3:32 pm

    excellent news. upgrading my account today.

  19. Dino

    July 3rd, 2007 at 8:35 pm

    NIce move by Google. As always, Google’s free services are making the web very interesting.

  20. Jacob Share

    July 3rd, 2007 at 10:18 pm

    This is great news, and was anticipated with the Google buyout.

    Few things:
    1) The PRO service is *now* called FeedBurner Stats Pro. Previously it was called TotalStats PRO.

    2) TotalStats was cheap anyway and did have one major value - the reach statistic of your RSS feed i.e. how many people actually viewed items in the feed, similar to knowing how many people opened an email in a campaign.

    3) I think that very few people were using MyBrand and are instead using a redirect from their website to hide the FeedBurner URL like I’m doing with my main feed at http://jobmob.co.il/feed. So this will be a welcome change, especially if it becomes the default way that FeedBurner formats feed urls.

  21. Lucian Marin

    July 4th, 2007 at 1:06 am

    I didn’t consider FeedBurner to be a viable service until now. It was kinda useless vs. normal feeds generated by WordPress. I may give it a new chance to see how it works.

  22. shaik saddiqulla

    July 4th, 2007 at 4:16 am

    thanks to google

  23. Jon

    July 4th, 2007 at 5:04 am

    Google buys paying businesses and switches them to free… what’s not to like :-) I sure with they got into the auto industry… would love a free car!

    Jon

  24. Concrete Stain

    July 5th, 2007 at 6:53 am

    When a company can buy another / then make it free…

    - This is the finest example of ”forward thinking” -

  25. Armand rousso

    July 6th, 2007 at 9:27 am

    Getting more and more traffic with added value is what they are doing.
    Armand Rousso

  26. 3d Artist

    July 10th, 2007 at 5:07 am

    Excellent decision by Google. This only helps both sides as feedburner users get more and Google continues to strengthen their brand in the minds of the consumer as they expand their ad reach using another internet tool.

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