Look Out Google – Here Come the Aussies
by Michael Arrington on May 29, 2007

The only word that describes what happened to our inbox tonight was “spammed” – no less than eleven links were sent to this Australian article which talks about new stealth startup MyLiveSearch.

Dubbing itself the “world’s first live search engine” it promises to show us the 4/5 of the web that Google doesn’t index – this includes the grey web of dynamically created web pages as well as real time indexing of more traditional pages.

The article says “Google is keeping a close eye on a small, suburban Melbourne start-up that claims to be developing a search engine that improves on the world leader” and goes on to quote founder Rob Gabriel as saying his startup “gives better, more relevant results” than Google and “this technology could be snapped onto any of the major search engines and improve them.”

Those are big words for a startup that is yet to launch into private beta. We’ll be taking a look at MyLiveSearch at the end of June when they launch, and looking for a little backup to their website claim of “searching the internet will never be the same…” It’s certainly true that Google isn’t perfect, but it will take more than words to take them down. These guys are feisty, though, and I like that.

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  • Yes, it’ll take more than words. It’ll take a 21st Century logo design to melt your mind. I’m almost wistful watching the Sun go down on Google.

  • I think that rewarding their spam with a post is quite productive.

  • the problem is I don’t know who sent it – the company, the publication, or someone else.

  • What I found particularly amusing was the photo at The Age, what is that suppose to be in the background, some sort of space age nerve center?

  • At the moment we can only judge them by their logo, and that is anything but impressive.
    Yes, simplicity is good but this somehow looks like a logo created by 10 year old on MS Paint.

  • I think they have managed to do something that few people can, they’ve generated enough buzz for a non-product that regardless of what they produce they are still going to have some solid traffic to work with.

    What is “relevance” these days? I’m sure they know that they can’t necessarily beat out Google, but if they can be good enough at the very least they can generate the user base to sustain their business model.

    PR spam as a mode of business development. They really should start teaching that one along side those pump and dump stock scams.

  • From their homepage:

    “A dedicated team of innovative developers delivering the latest cutting edge technology in ‘real-time’ search within a new paradigm on how we search the www today.”

    :roll:

  • Does this sound feasible to anyone?

  • Anyone can throw together a few “feisty” words… its takes much more than that to develop a useful search engine technology and much much more than that to build a sustainable business. But yeah their are confident, thats a decent attribute at least. Look forward to seeing what they produce.

    Cheers,
    Scott

  • Anyone can throw together a few “feisty” words… its takes much more than that to develop a useful search engine technology and much much more than that to build a sustainable business. But yeah they are confident, thats a decent attribute at least. Look forward to seeing what they produce.

    Cheers,
    Scott

  • You see, in this day and age there is really no such thing as bad press. The fact that we are sitting here talking about what might amount to a giant piece of tripe is proof enough of that.

    What they need write now is for people to recognize their brand. As long as they can manage to convince enough people to either love *or* hate them, they’ll be fine.

    Sadly, I’m waiting to see what they have planned myself.

  • Well… the concept of searching live web sounds obviously different than the populating the SERP’s from their indexes.

    Now does this also reduce the infrastructure burden on them as compared to indexed based SE’s?

    In which case they will have to qualify the relevancy on the fly.

  • Interesting that they call themselves the ‘worlds first live search engine’ since Technorati kind off nailed that already. Ok, so Technorati is mainly a search engine for blogs. It’s still a search engine…

  • Its about time Google had some competition! – Keep them on their toes.

  • hmm.. sounds nice, but Google finds loads of cr*p on their hosting account.. :S

    I wonder if this is for real or some strategy to get people’s emails or something..

  • @William: Great find! I wouldn’t call that spammers idea unlikely since the poster was ‘tipped’ through spam mail and all…

  • That doesn’t make them the next Google…

  • Challenging Microsoft’s “Live” trademark right out of the gate. Feisty??? Well, maybe. At least we can say they have no fear of courtrooms.

  • I just registered for beta testing, hope they don`t start spamming me.

  • Mike,

    Was me that sent you all those links. Apologies – couldnt be bothered explaining what it was. Easier to just paste in all those links :D

    Andy ;)

  • One more thing – it seems they have tried it already in 2005, saying ” World’s First Live Search Engine Up To The Second Search Results” , by http://web.arch...public/news.php

  • Whatever happened to http://powerset.com, the purported Google Killer that runs on Amazone EC2? (http://qurl.co.uk/o09a)

    “The more I dig into the new search engine startup Powerset the more I am wondering if it is nothing more than a house of cards. They’re an odd company with a bit of a split personality.”
    http://www.tech...pe-at-powerset/

    I guess the more hype you get, the more you need to meet the expectations of that hype or risk having it backfire.

    Being from Oz myself, I hope they do well. Challenging Google automatically gets you the goodwill of underdog..

  • @Tim
    They have been trying for 8 yeas (so it says on their site).

  • CIA puts ECHELON on startup search engine - May 29th, 2007 at 4:50 am PDT

    Australian Secret Intelligence Service might help to get funded.

    LOL, what’s next?
    Where’s canadian search engine?

  • Any powerset news? - May 29th, 2007 at 5:13 am PDT

    Does mike really dislike powerset?

  • everyone seems to think – wow, if I can only get jsut 1% of the search engine market I’ll make a billion – WRONG. Google is making mega buks because they have a solid ad sales network stacked up behind them. Marketeers aren’t going to bother setting up an account with a 1% player whether its this sucker or the next google wannabe…

    First things first – work on getting results better than google.

  • there is a reason – they don’t have a demo up!

    – what was the reason again for covering them?

    -
    RB

  • The way I see that you will get better results than Google is semantic search, not just pushing the same tired technology that we’ve been working with since 1996. I think sites like Swicki have it a lot closer than the rest of these folks, given any particular data-set most people probably slick on one of five or so things based on what they are actually searching for.

    If you could “digg deeper” into your search and find out the context under which most people choose what they did, I think search results could be substantially improved.

    We are supposed to be in Web 2.0 or whatever, when are some of the mainstream engines going to start building community features around their results. I’m not saying that the wisdom of the mobs is perfect, but if you add that to solid math, you’ll probably end up with more contextually relevant results.

  • what freakin low budget PR stunt are they tryina pull, it aint even possible man. do you guys have ANY idea how huge the internet is? guys, its not feasible. it would take days if not months on a powerful server to search all possible routes on the internet, then check all the pages that reside on every node, then bring them all up, and finally rank the pages in order of relevance, then send all that data to your browser. do you know how routers work? they actually have to cache routing tables because the net is so huge, then use a default gateway if possible otherwise it returns a page not found. i doubt google is worried, and if it is, then it wouldnt cost them too much to buy them out.

  • Matthew Kanwisher - May 29th, 2007 at 7:46 am PDT

    Was this post really necessary ? I come to Techcrunch to read about new innovating startups, not smoke and mirrors. How stealth can they be if they are spamming people for articles when they don’t even have a beta.

  • Will this be another Vivisimo (now renamed Clusty)? I read an article about them many years ago, it was full of promises, feisty. I did not even know they changed their named into Clusty, but only a minute ago.

  • http://216.239....t=clnk&cd=2
    You can see how the layout is.. it does do ‘live search’ as there are links to websites whicch say 2 hrs ago etc. Just like technorati…

  • Real time? Unless every website pings you when they have new contents, there is no way they can crawl every single site in real time to get real time information. So it has to be limited in scope, e.g., to blogs.

    I just want to find what I need, which none of the search engines today can deliver. For example, I was just trying to search for “spyware that takes screenshots” with and without quote, no luck. Anyone knows of information on spyware that takes screenshots?

  • I think they should rename the company “Feisty” with the tagline “If we don’t find it, we sure as hell will tell you we will find it”

  • Is this the only thing a start-up needs to do to get on TC? Promise a lot and be fiesty?

    If you cover them and they suck, they will still get the PR they want.

  • The first 21st century joke?

  • “that dingo ate your baby”

  • world’s first live search engine? This has been done already two years ago by german metager2 ( http://www.metager2.de ) . This is a meta search engine, which reloads the complete pages of the results found by other search engines and re-ranks them in order to have always fresh results.

  • Oops – untill we some working page, we can’t really belive how better it is than google.

    http://www.sugg...stusability.com

  • “This technology could be snapped onto any of the major search engines and improve them.”

    Looks like they just wanted to be acquired to be honest.

  • Google still finds everything I need on a daily basis and until they don’t, I’m not going to stop using them. Simpler the better, less junk the better, more Google the better.

  • could they not afford a graphic designer?

  • Is the heading of this post meant to be offensive?

    “Look out Google, here come the Aussies”….

    I’m Australian, and I have nothing to do with MyLiveSearch, and nor does MyLiveSearch depict the state of software technology or innovation in Australia. So why the wise-crack? You’ve just labeled the entire Australian search industry under the banner of these amateur guys in one foul swoop. Not fair man.

  • Hmm, so when’s Microsoft going to sue them for “trademark infringement”? :P Since MyLiveSearch is pretty close to their Live Search.

  • Here it is mentioned in the Brisbane times, looking strangely similar to the article posted here.

    http://www.bris...0205209239.html

  • i think it is a great idea

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