April 6, 2007

MediaMaster: Access Your Music Library Online

Nick Gonzalez

49 comments »

mediamasterlogo.pngMediaMaster is a new web service that, like Faces and Oboe, let’s users upload music from their hard drive and listen to it online.

The original service to experiment in this area was MP3.com’s My.MP3.com service. Then, users could “prove” ownership of music by placing a music CD into their computer. MP3.com would then give that user access to an online copy of the songs on that album. They were sued by the music industry and lost. Eventually the site was sold off and dismantled, and CNET now owns the domain name.

MediaMasters is pretty simple to use. You sign up for a free account. Your music folder starts with one classical music sampler, the equivalent of MySpace’s “Tom” for MediaMaster’s music service. Users can then upload songs from their computer into their MediaMaster account. Music you’ve selected for upload sits in a queue until the transfer is complete. They’re currently not limiting your account size, but disk space is cheap and users upload bandwidth is a good limiting factor. All the files you upload are linked to some nice looking album art, making it easy to drag and drop them into playlists.

You can consume your playlists in a variety of ways. You can listen to them from within your web account, a widget like the one to the right, or a “radio station” playable on any program that can process a .pls playlist file URL (ex. Windows Media Player). Once music is uploaded, MediaMaster never lets you download the whole file. Instead, the players stream music to you through each of these methods, perhaps dodging some legal bullets.

Oboe offers similar services, but is a desktop application that automatically syncs your music to your online account, allows you to download your music on another system, and doesn’t have an embeddable widget. Like Oboe, Faces allows you to sync your desktop music with your online account, but with the end goal being proliferation of your music on their social network through a widget. The Faces widget plays your own song list, but can also add and play your friend’s playlists via RSS.

MediaMaster is planning on going the same social music discovery route as Faces and the host of other social music sites and services out there. The widget is the first evolution of this idea and there will no doubt be a variety of new features added onto the little player in the near future. See Josh Lowensohn’s early review, and the demo video below, for more details.

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  1. Neil Kelty

    Great find! This is a pretty sweet service. I was kinda looking for a download type deal, but oh well. Maybe I’ll check out some of the other services - but this will be nice because if I go somewhere then I can get my music without bothering with the iPod.

  2. Arnold Leung

    I wonder if they will get sued eventually by the Records Industry Association. The RIAA has been quite agreesive suing end users already.

  3. Avinash

    I just signed up and loving its UI! Gonna spend sometime uploading and playing the songs.

    It’s gonna become my 4th favorite service after Last.fm, iLike and Finetune if everything works fine.

  4. Neil Day

    Neil, we will offer a download/synch service that will help you keep your collection up to date on your own PCs. Keep an eye out for a version in the next month or two.

    Our goal is to make it easy to use your music, not enable piracy - so we’re working on a way to do the synchronization that doesn’t promote indiscriminate copying.

  5. webtech

    How can they( MediaMaster, Faces and Oboe) escape some of the legal challenges faced by MP3.com

  6. Michael Arrington

    I imagine that they are arguing that users are simply making a backup copy of their music. Plus, labels are somewhat more tolerant of services like these than they were 7 years ago.

  7. Neil Day

    Webtech, the major difference between this generation of locker services and MP3.com is that we are not violating copyrights. MP3.com had a great idea - if you could prove that you owned a piece of music they would make it available to you by adding a COPY they genereated to your account. The issue was that they did not have the right to make a copy of that music available to you without the permission of the owners.

    MediaMaster is acting like a hard drive where you store copies of music you own.

  8. Tom

    Wow! Looks like there’s a new wave of exciting digital music services. I just downloaded Didiom’s ultra-sleek app to my smartphone last week, and I’m going to check out MediaMaster over the weekend!

  9. John

    I just signed up too. I have to say that this is one of the cleanest UIs I’ve discovered in a web 2.0 app. I have uploaded part of my huge collection and it seems to be handling it just fine. The rest is uploading now.

    Where is the ability to download my music??? I imagine that they will add that. Until they do, however, I am going to keep a copy of my music on my own computer.

    Overall, I really like this service and plan to spend more time with it.

  10. jayjay

    The media master flash plug-in stalls my browser and has to be terminated, making TC somewhat unusable.

  11. Direct Textbooks

    Can you let others listen to your collection? I’ll check it out I guess. Would be a nice way to stream to friends, easier that Winamp server.

  12. Direct Textbooks

    Would also be interesting if they actually store multiple copies of the same tracks, or if they just associate a user with the first copy of the track uploaded. So like, do they have a million copies of ‘Smack That’ or just a million users pointed to one copy? Would impact storage pretty heavily. And database size.

  13. grouch

    I already have most of my music with me wherever I go: it’s called an iPod.

    What is the revenue model here? How do they plan on turning a profit? Unless they insert ads into the audio stream or charge a fee I can’t see how this service can last very long considering the storage and bandwidth requirements.

  14. John

    This is interesting…I interned at MP3.com during that my.mp3.com thing! I remember they brought a whole boatload of interns in to rip used CDs they bought from local stores to build the database of music they used to add the albums to your account. It was a legit concept, you couldn’t upload copied CDs to your account, only legit legal copies. I spent hours building up my online collection of music until one day, my account got emptied to the bone! Our company’s GigaTribe will soon feature something similar; right now you can stream music as it downloads off of your home computer towards a remote location ( http://www.gigatribe.com ), and stream movies while you download them too. Best of luck to Mediamaster!

  15. Hornswaggled

    I lost my a$$ on mp3.com stock. I thought it was great and put money behind it, a bad idea looking back. Hopefully the RIAA will not get involved here and will allow ideas like this to flourish.

    Im not going to spend much time on any of these services as I am too afraid of my account being canceled and the company folding. I am not going through that again. I know thats not the best way to go but I cant see spending hours on any new music service that can be shut down tomorrow.

  16. Bill

    For those looking for alternatives, check into http://www.orb.com and http://www.vibestreamer.com.

    Orb exposes much more than music, but it streams from your home. Vibestreamer streams your audio from your home. Both use streaming bandwidth, but neither require you to send your content into the open arms of the RIAA, which is who will eventually be peering into MediaMasters server logs.

  17. thesubjective

    Not sure I understand the real value proposition here vs. say the super sexy imeem?

    Even conde nast’s flip.com allows you to upload and stream “whatever” with no filtration at upload

  18. Jon

    don’t forget the original inventor of the digital music locker - myplay. MP3.com basically stole the idea from myplay.

  19. Florian

    I don’t think that the music industry likes this. I think that services like Winamp Remote are more legal than this. When you want to listen to your music anywhere, I think a MP3 Player is the best solution.

  20. mmenchu

    I wish iTunes offered a similar service aswell. At least for tracks that we buy from them directly, so there wouldn’t be any concern for piracy.

    Totally different topic, but I find funny the fact that these guy included classical music tracks as a starting sample. People who don’t like classical music give a damn about that sample, and people who like it will probably have a better ear and not stand the crap of recordings the put in there. Go through the first 5 tracks… it’s as if the only thing missing is the voice in the background saying “classical music songs (sic) by TimeLife magazine, all yours for 19.99″.

    Back on topic, I like the interface. There’s clearly a need - in general - for a “3d” dhtml api to expand this ala iPhone. I also like the flash player. I find it hard to switch between tracks once i have something playing. Other than that i think these guys are doing a great job. I’ll give it a try.

  21. Winterm00t

    test

  22. David

    Maybe I don’t see how to change it, but the ‘My Library’ section is kinda useless if you don’t know which album covers match what albums/songs. I wish the media library functioned like the ‘playing now’ section, so you could just quickly scan through all of your songs.

    Other then that, pretty cool! I’ve been using winamp remote, which is nice because you don’t have to spend the time uploading your songs, but it crashes every 10 minutes.

    Def one to keep an eye on.

  23. Neil Day

    David, the view you’re looking for will be coming out in a few weeks…

  24. Jordan

    How is this legal?!? Neil, can you please provide some backup to your claim that this is respectful of copyright? You are a) allowing on-demand streaming of music that you do not have the right to stream b) enabling any music user to stream music from your server. I can go on and on about this.

    Technically millions of American owned the music that they all collectively listened to on Napster - same thing with P2P services today. How is this any different than a slicker, more Web 2.0 Napster ripfest?

  25. Neil Day

    Jordan, through our widget we are allowing non-interactive streaming. You can pick a station and listen to it, but you cannot reset the stream once started. This is similar to what Pandora and others have done. There are reasonable licensing terms and mechanisms for managing this, and we will conform to them for internet radio applications.

    Regarding the main application, we are allowing only the user who uploaded the music to have interactive control of their listening. When you agree to our terms of service you certify that you have rights to the music you upload, and in order to access it, you have to authenticate yourself. If you use .Mac or XDrive or any number of other online storage services you can store and access your personal data. We are essentially one of these with a music-centric application in front of the storage. We’ve done extensive legal work on this, and while there is not yet a legal norm for this we think that we’re on the right side of the argument. We find a way to make this work for everyone - users, artists, labels and MediaMaster.

    One of the reasons that we do not currently provide a download/synch application is that we don’t have the appropriate controls in place to avoid being a proxy for a peer to peer network. On a number of levels, its just not right for us to provide a service that encourages the illegal copying of music. We’re all music fans, and we think artist deserve to be compensated for their work.

    This begs the larger question: “Why do this at all?” Others have pointed out that there are methods (most are involved and highly technical, or clunky) to do something similar to us. We think that it should be dead simple for everyone to enjoy their legitimately acquired music on all the devices they own. Beyond that, we believe that discovering new music is good for people who love music, and good for the artists that produce it and the companies that promote it. You’ll see MediaMaster evolve toward being a great way to discover and purchase music, and then enjoy it wherever you are.

  26. Jeremy Kandah

    Getting one step closer to not having a hard drive on personal computers.

  27. elvirs

    I have been looking for sth like this for quite long time and all the last.fms, pandoras and ilikes did not give me what i wanted. observing this I even started to think of building an app myself:)
    And now I got the feeling that I found what I was dreaming about. just tryed it out it is just great. upload very fast, easy navigation. streaming speed is good. only thing to be better is make organizing library easier. sorting by artist, genre, tags, upload session etc. the rest is just great.
    I hope the RIAA sh_t wont hurt this guys. great job, I wish you success.

  28. Jorge

    Neil’s site is not legal under traditional copyright law. However, what he appears to be saying is that they’re protected under the DMCA as a service provider because they’re not copying or modifying the data (compare with YouTube, which modified the content by re-encoding the format).

    This legal theory is iffy, but untried. It’s more of a leap than Pandora or Last.fm, which are protected because 1) they actually license the music, and 2) don’t allow user’s any significant control of the stream.

    It’s likely that if the music companies cared enough to actually pursue it, this company would be totally screwed (since they apparently aren’t licensing the music).

    However, given the recent no-DRM announcement this week from one of the big players, that’s not likely to happen. The labels look like they’re moving toward less restrictions on use, and where a service attempts to respect the copyrights (as these do, by limiting access and streaming), they’ll likely let it be.

  29. Jordan

    Agreed - and saying that respecting copyrights in a changing music economy is one thing but actually following the DMCA means paying the statutory licenses that accompany legal streaming as a webcaster

    Given that each of these stations would qualify as a webcast the rates set by the CRB make it very difficult for companies to obtain automatic licenses and probably purposefully so, to allow the labels at least some control over who and what streams.

    Does that mean that MediaMaster is satisfying the requirements of the DMCA by paying the royalty at the statutory rate recently set by the CRB? Neil, are you guys going to be paying the labels (and Soundexchange) for this or are you expecting them to just look the other way?

  30. Jon Gelsey

    No .ogg or .flac support. How primitive…

  31. Armond

    Great service and it works well. Thanks Neil and gang.

    Armond

  32. John

    Okay, so I’ve been using this service continuously and I have to say that it is working really well. I can upload my music and listen to it at the same time without any problems. I didn’t realize that some of my songs even had album covers! It’s kind of cool to be able to see the pictures.

    I read on their blog that they plan to start doing some social stuff with people’s music. It’s kind of cryptic, but that seems like the right direction to go with this. They also mention the legality of what they’re doing; seems like they must have a connection to the music industry. I’m betting that they won’t go the way of mp3.com.

  33. Neil Day

    Jordan, Jorge - You ask terrific questions, and I’ll respond shortly. This is one of the more interesting aspects of delivering a service like this, and we’ve put a lot of thought and energy into it.

  34. David Mackey

    Pretty nifty features from both MediaMaster and Oboe.

  35. Neil Day

    Jordan - for the “Personal Radio” aspect of the site including the widget
    and the “My Radio” functionality, we’ll license with SoundExchange. The
    service we’re providing is in line with the non-interactive streaming rules,
    and similar to Pandora, Mercora, etc. We absolutely DO NOT expect the
    labels to look the other way, we firmly believe that artists and labels
    deserve to get paid for their hard work.

    We’ve spent a lot of time with the 4 major labels and the Harry Fox agency
    on aspects of our service that you’ll see coming in the next 6-12 months.
    Our experience in working through business issues with them has been very
    positive, and I anticipate that we’ll be able to come to business terms that
    are mutually agreeable.

    Jorge - You are correct; we are in a relatively uncharted area. We believe
    that there are business models that will work for all parties. The most
    important thing right now is building a service that works exceptionally
    well for consumers and provides real value.

    We could debate the relative merits of Copyright Act, the First Sale
    Doctrine, Fair Use, the Rio decision and Audio Home Recording Act as they
    apply to this area. To some extent, this is beside the point - there are no
    standard business terms and there is no established case law. Companies
    like MediaMaster need to have a business model that works, and is fair to
    both thhe people who buy music and the people who work hard to create great
    music. We think we’re on to one.

    At the end of the day people want a useful and compelling service, and
    businesses want to make money. The fact of the matter is that no one will
    make money on lame services. On the other hand, good services can expand
    the market and create new opportunities. We have a lot of development and
    many discussions ahead of us. Please check out our blog for updates…I hope you’ll stay tuned!

  36. Evan

    Here we go again…

  37. damien

    Does anyone know if this service is not Mac/Safari-compatible? I’ve been trying to get my songs into it for quite a while now using the “advanced import” option (because of the drag-and-drop capabilities) and the progress bar for the upload never goes anywhere. Meanwile, I uploaded serval files to Box.net.

    Looks like a good service that I’d love to use. I just wonder if I need to install Firefox or use a Windows machine.

  38. Tony

    How do mp3tunes.com (Oboe) and mediamaster.com compare?

  39. Spiel

    The best option for having easy access to your music files is though Jinzora. My server, my files, my access. Simple! With the increase in bandwidth and size on most hosting plans, you just can’t go wrong.

    http://www.jinzora.org/

  40. Neil Day

    Demien - we are mac/safari compatible. Its my primary config. Please send mail to nmday at mediamaster dot com & we’ll figure it out.

  41. rickdog

    Once music is uploaded, MediaMaster never lets you download the whole file. Instead, the players stream music to you through each of these methods, perhaps dodging some legal bullets.

    Not really.

    It’s quite easy to get the URL of any song that’s played by a Flash control: Use Firefox with the Firebug extension, the song’s URL will display in the Firebug Net tab. Unless the server is temporarily caching the song, the song URL will be a static hotlink.

  42. oggman

    >> No .ogg or .flac support. How primitive…

    They don’t support .ogg? Really? I was interested in this service until I found that out. Sorry, no dice for me. I’m got all my audio in .ogg format.

  43. Punchy

    Found Mediamaster through TechCrunch and jumped right in. Initially loaded up 30 or so songs and all was well.

    Over the last couple of days I though I would really put the app. to the test and attempted to load 6520 songs via the Java based “Advanced Uploader” feature.

    Two things:

    It crapped out after loading 1610 songs. Not bad, I was expecting it would quit earlier than that. Took about 12 hours on 720kbps connection.

    The problem is now, MediaMaster takes forever to load all of the album art images and get itself settled down to where I can actually use it.

    Frequently the Firefox just hangs all together.

    They definitely need just a simple list view.

    Secondly the Java based uploader now will not finish loading when I initiate it to try and upload the rest of my songs. It just sits there and eventually hangs Firefox again.

    So, I am going to conclude either MediaMaster is okay for uploading a few tunes while you are travelling or over at a buddies house or the TechCrunch exposure if completely catching them off card and their servers are taking some intense pounding.

    Either way, a simple list few would help them and me, and I am still trying to figure out what song was uploaded last so I can get the remaining 4000 or so in the queue, providing I can get the Uploader to work again.

    Punchy

  44. Punchy

    Well got the uploader working again. Cleared the cache in Java and downloaded the latest version. Not that mine was old, but it seems to have done the trick.

    Now uploading 5555 more files.

    I am anxious to see how many I get through and how well it performs after they all get there.

    I also found that the Uploader check to see if any of the songs you intend to upload are already uploaded. Nice. Made life a lot easier.

    Please give us a simple view.

    Punchy

  45. Neil

    Punchy - I’m glad you got the uploader working. Java is the best option out there right now for providing this kind of tool in a cross platform way, but its far from perfect. We’re investigating an Apollo version which may work better.

    Oggman & Friends - we’re working on getting Ogg support to you as quickly as possible.

  46. Punchy

    Neil,

    Congrats to you and your team, I get the JAVA thing…just hope Sun keeps up development as they continue to careen toward penny stock (sorry a little aside there, been in the industry to long, flame away).

    Anyhow…all is going well so far and will let it run overnight again tonight and tomorrow.

    Still need that simple view and I am golden.

    What a wonderful app. I still use Pandora and Slacker, but this will become a great place to create playlists and let’em rip on poker night.

    Now if you could build in some DJ’ing type functions, like analyzing my collection and assigning BPM to each song, cueing, crossfading etc…that would be amazing.

    Punchy

  47. Igor

    Punchy, started to write you a reply to your original message, but it looks like you already got a handle on most of the things I was about to write.

    Just to add - we are already working on simple song view (basically like a playlist right now).

    The problem with this one is actually the same as when you have many albums - large collections take a while to load in Flash.

    So in this new release we had solved this issue for both album and track view for all songs (as well as all playlists and even long albums) by doing smart loading of only portions (+ some buffer) of data you are looking at currently.

    The scroll to the bottom of the page will just trigger another fetch from the database and you get a new portion right away.

    Bye bye long waits for the collection to load!

    We are planning to release these changes as well as few others at the end of April.

  48. xczxczxcxzc

    Launched by RIAA :)

    Why not just install Jinzora/Ampache/Netjukebox etc on your own computer?

  49. Punchy

    Okay,

    6500 songs uploaded. Few hangs here and there, but may have been on my ending in terms of encoding.

    The Album Art is loading fine, seems to get quicker and it loads into cache.

    Now I desperately need to create some playlists.

    Works great though, no problems to report.

    Punchy