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	<title>Comments on: Amazon Invests in Shelfari</title>
	<atom:link href="http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/</link>
	<description>Startup and Technology News</description>
	<lastBuildDate>Tue, 10 Nov 2009 12:28:33 -0800</lastBuildDate>
	
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		<title>By: Amazon acquista Shelfari - Vittorio Pasteris</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2447715</link>
		<dc:creator>Amazon acquista Shelfari - Vittorio Pasteris</dc:creator>
		<pubDate>Wed, 27 Aug 2008 10:08:21 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2447715</guid>
		<description>[...] e che negli ultimi anni è cresciuto anche grazie al sostegno economico della stessa Amazon (che ha investito circa 1 milione di dollari). Come il più noto (almeno in Italia) Anobii, Shelfari permette agli utenti di costruire la [...]</description>
		<content:encoded><![CDATA[<p>[...] e che negli ultimi anni è cresciuto anche grazie al sostegno economico della stessa Amazon (che ha investito circa 1 milione di dollari). Come il più noto (almeno in Italia) Anobii, Shelfari permette agli utenti di costruire la [...]</p>
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		<title>By: ONLINE SERVICES/INTERACTIVE MEDIA &#171; Daily Marauder</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2447329</link>
		<dc:creator>ONLINE SERVICES/INTERACTIVE MEDIA &#171; Daily Marauder</dc:creator>
		<pubDate>Tue, 26 Aug 2008 22:46:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2447329</guid>
		<description>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in February 2007. [...]</description>
		<content:encoded><![CDATA[<p>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in February 2007. [...]</p>
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		<title>By: blog.twidox.com &#187; Blog Archive &#187; Amazon Acquires Shelfari: Moves To Corner Book-Centric Social Networks</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2446576</link>
		<dc:creator>blog.twidox.com &#187; Blog Archive &#187; Amazon Acquires Shelfari: Moves To Corner Book-Centric Social Networks</dc:creator>
		<pubDate>Tue, 26 Aug 2008 11:06:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2446576</guid>
		<description>[...] Shelfari , a social network for bibliophiles, for an undisclosed fee. Amazon has previously invested $1 million in the [...]</description>
		<content:encoded><![CDATA[<p>[...] Shelfari , a social network for bibliophiles, for an undisclosed fee. Amazon has previously invested $1 million in the [...]</p>
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		<title>By: Amazon Acquires Shelfari, The Social Network For Bibliophiles &#171; Educationload&#8217;s Weblog</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2446539</link>
		<dc:creator>Amazon Acquires Shelfari, The Social Network For Bibliophiles &#171; Educationload&#8217;s Weblog</dc:creator>
		<pubDate>Tue, 26 Aug 2008 09:43:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2446539</guid>
		<description>[...] Shelfari , a social network for bibliophiles, for an undisclosed fee. Amazon has previously invested $1 million in the [...]</description>
		<content:encoded><![CDATA[<p>[...] Shelfari , a social network for bibliophiles, for an undisclosed fee. Amazon has previously invested $1 million in the [...]</p>
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		<title>By: Amazon Acquires Shelfari: Moves To Corner Book-Centric Social Networks &#124; about ICT</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2446514</link>
		<dc:creator>Amazon Acquires Shelfari: Moves To Corner Book-Centric Social Networks &#124; about ICT</dc:creator>
		<pubDate>Tue, 26 Aug 2008 08:40:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2446514</guid>
		<description>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in February [...]</description>
		<content:encoded><![CDATA[<p>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in February [...]</p>
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		<title>By: Amazon Acquires Shelfari: Moves To Corner Book-Centric Social Networks &#124; SesliChat Sesli Sohbet</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2446496</link>
		<dc:creator>Amazon Acquires Shelfari: Moves To Corner Book-Centric Social Networks &#124; SesliChat Sesli Sohbet</dc:creator>
		<pubDate>Tue, 26 Aug 2008 07:44:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2446496</guid>
		<description>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in February [...]</description>
		<content:encoded><![CDATA[<p>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in February [...]</p>
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		<title>By: Amazon Acquires Shelfari: Moves To Corner Book-Centric Social&#160;Networks &#124; aboutCREATION</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2446415</link>
		<dc:creator>Amazon Acquires Shelfari: Moves To Corner Book-Centric Social&#160;Networks &#124; aboutCREATION</dc:creator>
		<pubDate>Tue, 26 Aug 2008 05:16:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2446415</guid>
		<description>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in [...]</description>
		<content:encoded><![CDATA[<p>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in [...]</p>
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		<title>By: Shelfari acquired by Amazon - CrazyEngineers Forum</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2446345</link>
		<dc:creator>Shelfari acquired by Amazon - CrazyEngineers Forum</dc:creator>
		<pubDate>Tue, 26 Aug 2008 04:14:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2446345</guid>
		<description>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in February 2007.  Detailed report here -  Amazon Acquires Shelfari: Moves [...]</description>
		<content:encoded><![CDATA[<p>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in February 2007.  Detailed report here &#8211;  Amazon Acquires Shelfari: Moves [...]</p>
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		<title>By: Amazon Aquires Shelfari: Moves To Corner Social Book Space</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2446330</link>
		<dc:creator>Amazon Aquires Shelfari: Moves To Corner Social Book Space</dc:creator>
		<pubDate>Tue, 26 Aug 2008 03:49:12 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2446330</guid>
		<description>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in February [...]</description>
		<content:encoded><![CDATA[<p>[...] an undisclosed amount. Amazon has been a longtime supporter of the Seattle based startup, having invested $1 million in the site in February [...]</p>
]]></content:encoded>
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		<title>By: Techvibes&#124;Blog&#124;Calgary,Edmonton,Kitchener-Waterloo,Montréal,Ottawa,Portland,Seattle,Toronto,Vancouver,Victoria</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2446302</link>
		<dc:creator>Techvibes&#124;Blog&#124;Calgary,Edmonton,Kitchener-Waterloo,Montréal,Ottawa,Portland,Seattle,Toronto,Vancouver,Victoria</dc:creator>
		<pubDate>Tue, 26 Aug 2008 02:56:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2446302</guid>
		<description>[...] where literati can list their favorite books and discuss them. Coincidentally, Amazon has put a reported $1 million into Shelfari, one of LibraryThing&#8217;s direct competitors (which also include GoodReads, [...]</description>
		<content:encoded><![CDATA[<p>[...] where literati can list their favorite books and discuss them. Coincidentally, Amazon has put a reported $1 million into Shelfari, one of LibraryThing&rsquo;s direct competitors (which also include GoodReads, [...]</p>
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		<title>By: Shelfari and LibraryThing: Awkward Bookends To AbeBooks-Amazon Deal</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2426606</link>
		<dc:creator>Shelfari and LibraryThing: Awkward Bookends To AbeBooks-Amazon Deal</dc:creator>
		<pubDate>Fri, 01 Aug 2008 21:51:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2426606</guid>
		<description>[...] where the literati can list their favorite books and discuss them. Coincidentally, Amazon has put a reported $1 million into Shelfari, one of LibraryThing&#8217;s direct competitors (which also include GoodReads, [...]</description>
		<content:encoded><![CDATA[<p>[...] where the literati can list their favorite books and discuss them. Coincidentally, Amazon has put a reported $1 million into Shelfari, one of LibraryThing&#8217;s direct competitors (which also include GoodReads, [...]</p>
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		<title>By: Amazon To Acquire AbeBooks, And With It A Stake In LibraryThing</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2426372</link>
		<dc:creator>Amazon To Acquire AbeBooks, And With It A Stake In LibraryThing</dc:creator>
		<pubDate>Fri, 01 Aug 2008 17:52:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2426372</guid>
		<description>[...] app for keeping track of your books and finding other like-minded book lovers). Whereas Amazon is an investor in Shelfari. Now Amazon will own a piece of both of those competing [...]</description>
		<content:encoded><![CDATA[<p>[...] app for keeping track of your books and finding other like-minded book lovers). Whereas Amazon is an investor in Shelfari. Now Amazon will own a piece of both of those competing [...]</p>
]]></content:encoded>
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		<title>By: Nouveautés du Web : Shelfari</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2315384</link>
		<dc:creator>Nouveautés du Web : Shelfari</dc:creator>
		<pubDate>Wed, 21 May 2008 10:48:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2315384</guid>
		<description>[...] La construction du site a débuté en octobre 2006, et a reçu 1 million de dollars dans les investisssements d&#8217;Amazon de Series A en février [...]</description>
		<content:encoded><![CDATA[<p>[...] La construction du site a débuté en octobre 2006, et a reçu 1 million de dollars dans les investisssements d&#8217;Amazon de Series A en février [...]</p>
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		<title>By: Shelfari Hopes to Bring Authors and Readers Together Over Wikis</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-2208926</link>
		<dc:creator>Shelfari Hopes to Bring Authors and Readers Together Over Wikis</dc:creator>
		<pubDate>Tue, 22 Apr 2008 01:00:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-2208926</guid>
		<description>[...] the revenue from these sales). The site was founded in October 2006, and received $1M in Series A funding from Amazon in Feburary [...]</description>
		<content:encoded><![CDATA[<p>[...] the revenue from these sales). The site was founded in October 2006, and received $1M in Series A funding from Amazon in Feburary [...]</p>
]]></content:encoded>
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		<title>By: Goodreads Raises Angel Round To Help You Find That Perfect Book</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-1848665</link>
		<dc:creator>Goodreads Raises Angel Round To Help You Find That Perfect Book</dc:creator>
		<pubDate>Mon, 17 Dec 2007 08:16:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-1848665</guid>
		<description>[...] networks we&#8217;ve covered, including Library Thing (partially acquired last year by ABEbooks), Amazon-backed Shelfari and [...]</description>
		<content:encoded><![CDATA[<p>[...] networks we&#8217;ve covered, including Library Thing (partially acquired last year by ABEbooks), Amazon-backed Shelfari and [...]</p>
]]></content:encoded>
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		<title>By: Harry Potters Death and the MySpace of Books</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-1312256</link>
		<dc:creator>Harry Potters Death and the MySpace of Books</dc:creator>
		<pubDate>Wed, 04 Apr 2007 03:52:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-1312256</guid>
		<description>[...] can safely say it isn&#8217;t Seattle-based Shelfari, in which Amazon is an investor. And GoodReads seems to be based in Santa Monica, the work of founder Otis Chandler. LibraryThing [...]</description>
		<content:encoded><![CDATA[<p>[...] can safely say it isn&#8217;t Seattle-based Shelfari, in which Amazon is an investor. And GoodReads seems to be based in Santa Monica, the work of founder Otis Chandler. LibraryThing [...]</p>
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		<title>By: web 1.0 oldtimer</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-1104821</link>
		<dc:creator>web 1.0 oldtimer</dc:creator>
		<pubDate>Fri, 02 Mar 2007 17:18:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-1104821</guid>
		<description>it seems like shelfari&#039;s identity is way more together than most of the competitors mentioned...</description>
		<content:encoded><![CDATA[<p>it seems like shelfari&#8217;s identity is way more together than most of the competitors mentioned&#8230;</p>
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		<title>By: Blue Tyson</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-1098420</link>
		<dc:creator>Blue Tyson</dc:creator>
		<pubDate>Fri, 02 Mar 2007 05:42:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-1098420</guid>
		<description>e.g. for Shelfari - pretty nice what they would like to try and take with no signature, contract, or compensation?  Derivative works?  Sheesh.

If you post Content to the Site, unless we indicate otherwise, you grant Company and its affiliates a nonexclusive, royalty-free, perpetual, irrevocable and fully sublicensable right to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, perform and display such Content throughout the world in any media. You grant Company and its affiliates and sublicensees the right to use the name that you submit in connection with such content, if they choose. You represent and warrant that (a) you own and control all of the rights to the Content that you post or you otherwise have the right to post such Content to the Site; (b) the Content is accurate and not misleading; and (c) use and posting of the Content you supply does not violate these Site Terms and will not violate any rights of or cause injury to any person or entity.</description>
		<content:encoded><![CDATA[<p>e.g. for Shelfari &#8211; pretty nice what they would like to try and take with no signature, contract, or compensation?  Derivative works?  Sheesh.</p>
<p>If you post Content to the Site, unless we indicate otherwise, you grant Company and its affiliates a nonexclusive, royalty-free, perpetual, irrevocable and fully sublicensable right to use, reproduce, modify, adapt, publish, translate, create derivative works from, distribute, perform and display such Content throughout the world in any media. You grant Company and its affiliates and sublicensees the right to use the name that you submit in connection with such content, if they choose. You represent and warrant that (a) you own and control all of the rights to the Content that you post or you otherwise have the right to post such Content to the Site; (b) the Content is accurate and not misleading; and (c) use and posting of the Content you supply does not violate these Site Terms and will not violate any rights of or cause injury to any person or entity.</p>
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		<title>By: Blue Tyson</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-1098350</link>
		<dc:creator>Blue Tyson</dc:creator>
		<pubDate>Fri, 02 Mar 2007 05:34:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-1098350</guid>
		<description>LibraryThing is great, and is clearly the best for booklovers.  It has saved me money, and enabled me to find out all sorts of information.

Shelfari I have tried to register for, it didn&#039;t work.  So scratch them.   Maybe they are down or something, but that isn&#039;t obvious.

Seems that it also has some absured American try and steal your copyright etc. type junk in the Terms and Conditions too.  Why sign up for that?  Particularly if some huge corporate partner of theirs decides that data is then theirs.  Would they like my dog, too? :)

Anobii was painless to sign up for, so looks like it has potential as a backup.  You can import a list from LibraryThing as well, it says.</description>
		<content:encoded><![CDATA[<p>LibraryThing is great, and is clearly the best for booklovers.  It has saved me money, and enabled me to find out all sorts of information.</p>
<p>Shelfari I have tried to register for, it didn&#8217;t work.  So scratch them.   Maybe they are down or something, but that isn&#8217;t obvious.</p>
<p>Seems that it also has some absured American try and steal your copyright etc. type junk in the Terms and Conditions too.  Why sign up for that?  Particularly if some huge corporate partner of theirs decides that data is then theirs.  Would they like my dog, too? <img src='http://www.techcrunch.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Anobii was painless to sign up for, so looks like it has potential as a backup.  You can import a list from LibraryThing as well, it says.</p>
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		<title>By: Tim</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-1072389</link>
		<dc:creator>Tim</dc:creator>
		<pubDate>Tue, 27 Feb 2007 17:53:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-1072389</guid>
		<description>It hit 40 today! So I made a social network on Ning called &quot;SocialCatalogers.&quot; It&#039;s for people who make social cataloging sites. Seriously. Not a joke. (Nor is it confined to media catalogers. People are doing wine, beer—everything.)

SocialCatalogers
http://socialcatalogers.ning.com/

Blogged about
http://www.librarything.com/thingology/2007/02/socialcatalogers-for-people-who-make.php</description>
		<content:encoded><![CDATA[<p>It hit 40 today! So I made a social network on Ning called &#8220;SocialCatalogers.&#8221; It&#8217;s for people who make social cataloging sites. Seriously. Not a joke. (Nor is it confined to media catalogers. People are doing wine, beer—everything.)</p>
<p>SocialCatalogers<br />
<a href="http://socialcatalogers.ning.com/" rel="nofollow"></a><a href='http://socialcatalogers.ning.com/'>http://socialca...ogers.ning.com/</a></p>
<p>Blogged about<br />
<a href="http://www.librarything.com/thingology/2007/02/socialcatalogers-for-people-who-make.php" rel="nofollow"></a><a href='http://www.librarything.com/thingology/2007/02/socialcatalogers-for-people-who-make.php'>http://www.libr...le-who-make.php</a></p>
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		<title>By: Essen</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-1062156</link>
		<dc:creator>Essen</dc:creator>
		<pubDate>Mon, 26 Feb 2007 20:48:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-1062156</guid>
		<description>SocialWay.com is a generalized version of the &quot;book sharing&quot; sites - it allows you to build a list of things you have (books, tools, movies etc.) and share it with people you trust (e.g, friends, friends of friends, or the general public). The motivation behind the site is to be environmental friendly by reducing co2 emissions due to sharing resources.</description>
		<content:encoded><![CDATA[<p>SocialWay.com is a generalized version of the &#8220;book sharing&#8221; sites &#8211; it allows you to build a list of things you have (books, tools, movies etc.) and share it with people you trust (e.g, friends, friends of friends, or the general public). The motivation behind the site is to be environmental friendly by reducing co2 emissions due to sharing resources.</p>
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		<title>By: Drama 2.0</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-1059412</link>
		<dc:creator>Drama 2.0</dc:creator>
		<pubDate>Mon, 26 Feb 2007 15:03:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-1059412</guid>
		<description>Mark: I would agree that once you&#039;ve launched, &quot;worrying&quot; about all the other sites doing (or trying to do) the same (or similar) things as you is not a good use of time. Obviously, if Amazon has invested in you, that&#039;s a good thing for your business, since a dominant company with relevance to your line of business has made a statement that they think you might be the winning horse.

Pragmatically, however, it does make sense to keep an eye on what&#039;s out there (which I&#039;m sure you&#039;re doing). A major factor in success is strategy, and while there may be room for multiple winners in any given market, my concern for any startup facing a crowded market is that if you cannot achieve critical mass quickly enough and a few obvious winners (in terms of marketshare) don&#039;t emerge, the possibility that a highly fragmented market develops is very good, making it hard to build a &quot;great&quot; or &quot;standout&quot; company even if you have a &quot;good&quot; company.

Good luck. Looks like an interesting service.</description>
		<content:encoded><![CDATA[<p>Mark: I would agree that once you&#8217;ve launched, &#8220;worrying&#8221; about all the other sites doing (or trying to do) the same (or similar) things as you is not a good use of time. Obviously, if Amazon has invested in you, that&#8217;s a good thing for your business, since a dominant company with relevance to your line of business has made a statement that they think you might be the winning horse.</p>
<p>Pragmatically, however, it does make sense to keep an eye on what&#8217;s out there (which I&#8217;m sure you&#8217;re doing). A major factor in success is strategy, and while there may be room for multiple winners in any given market, my concern for any startup facing a crowded market is that if you cannot achieve critical mass quickly enough and a few obvious winners (in terms of marketshare) don&#8217;t emerge, the possibility that a highly fragmented market develops is very good, making it hard to build a &#8220;great&#8221; or &#8220;standout&#8221; company even if you have a &#8220;good&#8221; company.</p>
<p>Good luck. Looks like an interesting service.</p>
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	<item>
		<title>By: Drama 2.0</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-1059413</link>
		<dc:creator>Drama 2.0</dc:creator>
		<pubDate>Mon, 26 Feb 2007 15:03:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-1059413</guid>
		<description>Mark: I would agree that once you&#039;ve launched, &quot;worrying&quot; about all the other sites doing (or trying to do) the same (or similar) things as you is not a good use of time. Obviously, if Amazon has invested in you, that&#039;s a good thing for your business, since a dominant company with relevance to your line of business has made a statement that they think you might be the winning horse.

Pragmatically, however, it does make sense to keep an eye on what&#039;s out there (which I&#039;m sure you&#039;re doing). A major factor in success is strategy, and while there may be room for multiple winners in any given market, my concern for any startup facing a crowded market is that if you cannot achieve critical mass quickly enough and a few obvious winners (in terms of marketshare) don&#039;t emerge, the possibility that a highly fragmented market develops is very good, making it hard to build a &quot;great&quot; or &quot;standout&quot; company even if you have a &quot;good&quot; company.

Good luck. Looks like an interesting service.</description>
		<content:encoded><![CDATA[<p>Mark: I would agree that once you&#8217;ve launched, &#8220;worrying&#8221; about all the other sites doing (or trying to do) the same (or similar) things as you is not a good use of time. Obviously, if Amazon has invested in you, that&#8217;s a good thing for your business, since a dominant company with relevance to your line of business has made a statement that they think you might be the winning horse.</p>
<p>Pragmatically, however, it does make sense to keep an eye on what&#8217;s out there (which I&#8217;m sure you&#8217;re doing). A major factor in success is strategy, and while there may be room for multiple winners in any given market, my concern for any startup facing a crowded market is that if you cannot achieve critical mass quickly enough and a few obvious winners (in terms of marketshare) don&#8217;t emerge, the possibility that a highly fragmented market develops is very good, making it hard to build a &#8220;great&#8221; or &#8220;standout&#8221; company even if you have a &#8220;good&#8221; company.</p>
<p>Good luck. Looks like an interesting service.</p>
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	<item>
		<title>By: Paul</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-1058207</link>
		<dc:creator>Paul</dc:creator>
		<pubDate>Mon, 26 Feb 2007 12:56:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-1058207</guid>
		<description>For UK readers, http://www.readitswapit.co.uk is quite similar but also allows you to swap your books for free. It has around 100,000 books now and is the UK&#039;s largest book swapping site. I&#039;m hooked on using it.</description>
		<content:encoded><![CDATA[<p>For UK readers, <a href="http://www.readitswapit.co.uk" rel="nofollow"></a><a href='http://www.readitswapit.co.uk'>http://www.readitswapit.co.uk</a> is quite similar but also allows you to swap your books for free. It has around 100,000 books now and is the UK&#8217;s largest book swapping site. I&#8217;m hooked on using it.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Mark Williamson</title>
		<link>http://www.techcrunch.com/2007/02/25/amazon-invests-in-shelfari/comment-page-1/#comment-1052808</link>
		<dc:creator>Mark Williamson</dc:creator>
		<pubDate>Mon, 26 Feb 2007 00:57:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2007/02/24/amazon-invests-in-shelfari/#comment-1052808</guid>
		<description>This is Mark, one of the co-founders of Shelfari.  While I can&#039;t comment on the rumor posted by Mike, I do want to address some of the comments posted.

First, we don&#039;t focus on the number of other companies building &quot;competitive sites&quot;... we are focused on our users and the community.  We have so much work to do to improve our site and empower richer interactions in our community that worrying about the x number of other sites out there is not a good use of our time. 

Second, the design of Shelfari:  The team has a strong preference for &quot;clean designs&quot;.  Some of the most successful sites (MySpace) are far from &quot;clean&quot; so this isn&#039;t to say you can only have a great site by having a clean design, it is just our preference.  

In the long run we are just trying to build a great site &amp; community that will enrich the literary experience of our users... so if you have a need that isn&#039;t being met in this area please shoot us some feedback through the site, or to me directly.. Mark AT Shelfari.com</description>
		<content:encoded><![CDATA[<p>This is Mark, one of the co-founders of Shelfari.  While I can&#8217;t comment on the rumor posted by Mike, I do want to address some of the comments posted.</p>
<p>First, we don&#8217;t focus on the number of other companies building &#8220;competitive sites&#8221;&#8230; we are focused on our users and the community.  We have so much work to do to improve our site and empower richer interactions in our community that worrying about the x number of other sites out there is not a good use of our time. </p>
<p>Second, the design of Shelfari:  The team has a strong preference for &#8220;clean designs&#8221;.  Some of the most successful sites (MySpace) are far from &#8220;clean&#8221; so this isn&#8217;t to say you can only have a great site by having a clean design, it is just our preference.  </p>
<p>In the long run we are just trying to build a great site &amp; community that will enrich the literary experience of our users&#8230; so if you have a need that isn&#8217;t being met in this area please shoot us some feedback through the site, or to me directly.. Mark AT Shelfari.com</p>
]]></content:encoded>
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