Comments on: Yahoo Begins Panama Roll-Out In The U.S. http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/ Startup and Technology News Sat, 05 Jul 2008 12:08:08 +0000 http://wordpress.org/?v=2.5.1 By: Yahoo! Rejects Microsoft’s Bid (No SEO Duopoly Please) : The Blog Herald http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-1982033 Yahoo! Rejects Microsoft’s Bid (No SEO Duopoly Please) : The Blog Herald Sat, 09 Feb 2008 20:08:03 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-1982033 [...] Yahoo! will figure out a way to boost its earnings (perhaps by opening its Panama Ads to the rest of the planet) as the last thing the world wide web needs is having to decide between [...] [...] Yahoo! will figure out a way to boost its earnings (perhaps by opening its Panama Ads to the rest of the planet) as the last thing the world wide web needs is having to decide between [...]

]]> By: Link Directory Rx http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-863879 Link Directory Rx Sat, 03 Feb 2007 21:06:03 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-863879 With the implementation of Panama on Yahoo! small business will have to look to other sources for visibility, like text links, social bookmarking and directories. With the implementation of Panama on Yahoo! small business will have to look to other sources for visibility, like text links, social bookmarking and directories.

]]> By: Feial http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-778930 Feial Wed, 24 Jan 2007 19:21:21 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-778930 <a href="http://bistrovtop.9999mb.com/ed/generic-levitra.html " rel="nofollow">generic levitra</a>. generic levitra.

]]> By: Why Yahoo’s Panama Project Is Important http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-682398 Why Yahoo’s Panama Project Is Important Tue, 09 Jan 2007 07:16:07 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-682398 [...] Business week has a long article about Yahoo’s Panama project and why it may not have the positive financial impact the company is hoping for. Yahoo’s goal for Panama is to make their pay-per-click advertising program more efficient at extracting dollars from advertisers. The details aren’t important, but the basic idea is that the highest bid on a keyword doesn’t guarantee it takes the top ad spot. A combination of highest bid and highest click through rate determines where ads are placed. That change should bump up the average cost-per-click, and have a positive effect on Yahoo’s revenue. [...] [...] Business week has a long article about Yahoo’s Panama project and why it may not have the positive financial impact the company is hoping for. Yahoo’s goal for Panama is to make their pay-per-click advertising program more efficient at extracting dollars from advertisers. The details aren’t important, but the basic idea is that the highest bid on a keyword doesn’t guarantee it takes the top ad spot. A combination of highest bid and highest click through rate determines where ads are placed. That change should bump up the average cost-per-click, and have a positive effect on Yahoo’s revenue. [...]

]]> By: Will Panama Allow Yahoo To Close The Gap On Google? » Connected Internet http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-606005 Will Panama Allow Yahoo To Close The Gap On Google? » Connected Internet Wed, 27 Dec 2006 13:06:01 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-606005 [...] In the US Google have about 55% of the total search market, and in the UK it’s a whopping 75%.  Many bloggers, including myself, have seen this first-hand in the the huge volume of traffic that comes from Google and the small amount that comes from Yahoo. If Yahoo can claw back some market share, then this will probably have a bigger impact on its bottom line as it will not only increase the number of searches conducted, but also the number of advertisers it can service.  If I was calling the shots at Yahoo, then this is probably what I would focus on More: TechCrunch [...] [...] In the US Google have about 55% of the total search market, and in the UK it’s a whopping 75%.  Many bloggers, including myself, have seen this first-hand in the the huge volume of traffic that comes from Google and the small amount that comes from Yahoo. If Yahoo can claw back some market share, then this will probably have a bigger impact on its bottom line as it will not only increase the number of searches conducted, but also the number of advertisers it can service.  If I was calling the shots at Yahoo, then this is probably what I would focus on More: TechCrunch [...]

]]> By: whatever http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-600225 whatever Tue, 26 Dec 2006 13:40:11 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-600225 yahoo is one shit hole company which doesn't even knwo wtf it is good at Jack ass dickheads who think with a penis have started the company and managing it... yahoo is one shit hole company which doesn’t even knwo wtf it is good at

Jack ass dickheads who think with a penis have started the company and managing it…

]]> By: Why Yahoo’s Panama Project Is Important at Swiss Podcast Directory and Blog http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-599307 Why Yahoo’s Panama Project Is Important at Swiss Podcast Directory and Blog Tue, 26 Dec 2006 10:42:06 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-599307 [...] Business week has a long article about Yahoo’s Panama project and why it may not have the positive financial impact the company is hoping for. Yahoo’s goal for Panama is to make their pay-per-click advertising program more efficient at extracting dollars from advertisers. The details aren’t important, but the basic idea is that the highest bid on a keyword doesn’t guarantee it takes the top ad spot. A combination of highest bid and highest click through rate determines where ads are placed. That change should bump up the average cost-per-click, and have a positive effect on Yahoo’s revenue. [...] [...] Business week has a long article about Yahoo’s Panama project and why it may not have the positive financial impact the company is hoping for. Yahoo’s goal for Panama is to make their pay-per-click advertising program more efficient at extracting dollars from advertisers. The details aren’t important, but the basic idea is that the highest bid on a keyword doesn’t guarantee it takes the top ad spot. A combination of highest bid and highest click through rate determines where ads are placed. That change should bump up the average cost-per-click, and have a positive effect on Yahoo’s revenue. [...]

]]> By: Techcrunch » Blog Archive » Why Yahoo’s Panama Project Is Important http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-599194 Techcrunch » Blog Archive » Why Yahoo’s Panama Project Is Important Tue, 26 Dec 2006 10:13:04 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-599194 [...] Business week has a long article about Yahoo’s Panama project and why it may not have the positive effect the company hopes for. Yahoo’s goal for Panama is to make their pay-per-click advertising program more efficient at extracting dollars from advertisers. The details aren’t important, but the basic idea is that the highest bid on a keyword doesn’t guarantee it takes the top ad spot. A combination of highest bid and highest click through rate determines where ads are placed. That change should bump up the average cost-per-click, and have a positive effect on Yahoo’s revenue. [...] [...] Business week has a long article about Yahoo’s Panama project and why it may not have the positive effect the company hopes for. Yahoo’s goal for Panama is to make their pay-per-click advertising program more efficient at extracting dollars from advertisers. The details aren’t important, but the basic idea is that the highest bid on a keyword doesn’t guarantee it takes the top ad spot. A combination of highest bid and highest click through rate determines where ads are placed. That change should bump up the average cost-per-click, and have a positive effect on Yahoo’s revenue. [...]

]]> By: UZY.nl » Blog Archive » Jaaroverzicht 2006 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-593562 UZY.nl » Blog Archive » Jaaroverzicht 2006 Mon, 25 Dec 2006 12:34:28 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-593562 [...] Yahoo had het een stuk moeilijker. Uitstel van haar nieuwe advertentie-systeem Panama, dalende winsten en de inmiddels beroemde pindakaas-memo van een hoge Yahoo manager zijn allemaal redenen waarom het aandeel van Yahoo sinds januari met bijna een derde is gezakt. [...] [...] Yahoo had het een stuk moeilijker. Uitstel van haar nieuwe advertentie-systeem Panama, dalende winsten en de inmiddels beroemde pindakaas-memo van een hoge Yahoo manager zijn allemaal redenen waarom het aandeel van Yahoo sinds januari met bijna een derde is gezakt. [...]

]]> By: http://finance.pycal.com http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-557667 http://finance.pycal.com Tue, 19 Dec 2006 06:53:58 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-557667 [...] Yahoo, which has gone through a lot of turmoil lately, officially release Panama to the public. Here is more info from TechCrunch. Panama has been viewed as Yahoo’s answer to better generating online advertisement revenue. Due to the delay of Panama project, price of Yahoo has been punished by the investors during the last couple months. Yahoo next two quarter’s earning result we will be able to tell whether the project is a success. If one believes the project will be a success, it is a good time to pick up additional Yahoo shares as it has dropped around 30% this year. With the internet advertisement continue to take revenue from traditional advertisement, the internet advertisement pie should be big enough for both Yahoo and Google. [...] [...] Yahoo, which has gone through a lot of turmoil lately, officially release Panama to the public. Here is more info from TechCrunch. Panama has been viewed as Yahoo’s answer to better generating online advertisement revenue. Due to the delay of Panama project, price of Yahoo has been punished by the investors during the last couple months. Yahoo next two quarter’s earning result we will be able to tell whether the project is a success. If one believes the project will be a success, it is a good time to pick up additional Yahoo shares as it has dropped around 30% this year. With the internet advertisement continue to take revenue from traditional advertisement, the internet advertisement pie should be big enough for both Yahoo and Google. [...]

]]> By: SZ http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-539591 SZ Sat, 16 Dec 2006 03:47:00 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-539591 Does this mean anything for YPN? If I use YPN ads, will this have any impact on my ads income? -Mike Tech Tutorials: http://www.hotcoding.com Does this mean anything for YPN? If I use YPN ads, will this have any impact on my ads income?

-Mike
Tech Tutorials: http://www.hotcoding.com

]]> By: David Mackey http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-539143 David Mackey Sat, 16 Dec 2006 01:49:13 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-539143 I think Yahoo! will have to offer some sort of incentive or revenue guarantees to cause website owners to switch over from Google Adsense - though they can probably get a large number of marketers from the new interface. I think Yahoo! will have to offer some sort of incentive or revenue guarantees to cause website owners to switch over from Google Adsense - though they can probably get a large number of marketers from the new interface.

]]> By: HK Adsense Blog » Blog Archive » Yahoo 正式於美國推出 Panama http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-533537 HK Adsense Blog » Blog Archive » Yahoo 正式於美國推出 Panama Fri, 15 Dec 2006 05:17:13 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-533537 [...] 資料來源:TechCrunch  [...] [...] 資料來源:TechCrunch  [...]

]]> By: SmartMoney Magazine: Where To Invest In 2007 » derrich.com http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-529918 SmartMoney Magazine: Where To Invest In 2007 » derrich.com Thu, 14 Dec 2006 17:09:17 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-529918 [...] Yahoo! (YHOO) - Aside from the fact that Yahoo! is expected to earn 30% more in revenues, the company’s new paid search system, Panama, is being rolled out now to compete with Google’s already burgeoning ad system. Advertising expected to grow 20% annually for the foreseeable future. According to research discovered by seekingalpha.com, Yahoo generates $0.04 per US search vs $0.11 at Google. Panama could definitely help reduce the gap significantly. A reduction of the gap to a more reasonable 30% discount [$0.077 per search] would generate approximately $800M of extra revenues based on the number of searches…revenues generated at no extra cost. [...] [...] Yahoo! (YHOO) - Aside from the fact that Yahoo! is expected to earn 30% more in revenues, the company’s new paid search system, Panama, is being rolled out now to compete with Google’s already burgeoning ad system. Advertising expected to grow 20% annually for the foreseeable future. According to research discovered by seekingalpha.com, Yahoo generates $0.04 per US search vs $0.11 at Google. Panama could definitely help reduce the gap significantly. A reduction of the gap to a more reasonable 30% discount [$0.077 per search] would generate approximately $800M of extra revenues based on the number of searches…revenues generated at no extra cost. [...]

]]> By: Beatbox http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-529368 Beatbox Thu, 14 Dec 2006 15:25:32 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-529368 He had no idea what he was talking about. He will say anything to make his shitty company sound better. He had no idea what he was talking about. He will say anything to make his shitty company sound better.

]]> By: Hanno http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-528765 Hanno Thu, 14 Dec 2006 13:46:21 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-528765 what a funny discussion here, folks... search advertising works other forms of advertising work as well how can you mix a disney movie example (that's BRAND advertising!) with a, say, PPC campaign for travel insurance or a hotel provider? that's a whole different ball game. obviously. about the topic: i work in a search marketing agency, we deal with 100s of clients, and i run campaigns for them across google, yahoo and msn. and yahoo's system does suck. i do hope the new system will be better (they will roll it out here in the UK in january, to agencies at least) what a funny discussion here, folks…
search advertising works
other forms of advertising work as well
how can you mix a disney movie example (that’s BRAND advertising!) with a, say, PPC campaign for travel insurance or a hotel provider? that’s a whole different ball game. obviously.

about the topic: i work in a search marketing agency, we deal with 100s of clients, and i run campaigns for them across google, yahoo and msn. and yahoo’s system does suck. i do hope the new system will be better (they will roll it out here in the UK in january, to agencies at least)

]]> By: Pramit Singh http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-528040 Pramit Singh Thu, 14 Dec 2006 11:17:24 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-528040 Project Panama is crucial to Yahoo's battle with Google. MediaVidea has the details: http://mediavidea.blogspot.com/2006/12/why-google-yahoo-and-microsoft-should.html http://mediavidea.blogspot.com/2006/12/how-yahoo-can-still-close-gap-with.html Project Panama is crucial to Yahoo’s battle with Google.
MediaVidea has the details:
http://mediavidea.blogspot.com.....hould.html
http://mediavidea.blogspot.com.....-with.html

]]> By: MarkT http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526960 MarkT Thu, 14 Dec 2006 07:00:42 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526960 Tecko says: "The facts are that 82% of all web searches are video...." Huh!? Even if you had a decimal in there you'd still be way off. Surely that was a typo right? Tecko says:

“The facts are that 82% of all web searches are video….”

Huh!? Even if you had a decimal in there you’d still be way off. Surely that was a typo right?

]]> By: ghoti http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526624 ghoti Thu, 14 Dec 2006 05:24:53 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526624 ISG Blog: You can try submitting a <a href="http://advision.webevents.yahoo.com/newsponsoredsearch/invite/" rel="nofollow">request to upgrade</a>. They'll eventually get everyone upgraded, but it's not being done all at once. Creating a new account is a faster way to get in. Personally, I'm not too impressed with much of the Panama interface besides the geo-targeting. It's still far inferior to AdWords. ISG Blog: You can try submitting a request to upgrade. They’ll eventually get everyone upgraded, but it’s not being done all at once. Creating a new account is a faster way to get in.

Personally, I’m not too impressed with much of the Panama interface besides the geo-targeting. It’s still far inferior to AdWords.

]]> By: ISG Blog http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526530 ISG Blog Thu, 14 Dec 2006 05:02:30 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526530 What about the advertisers who want an upgrade to their existing accounts? Is the only way to get Panama to sign up for a new account? What about the advertisers who want an upgrade to their existing accounts? Is the only way to get Panama to sign up for a new account?

]]> By: Sean ;) http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526399 Sean ;) Thu, 14 Dec 2006 04:23:44 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526399 Beat, I've reached my limit of trying to decode Teckos posts. Beat,

I’ve reached my limit of trying to decode Teckos posts.

]]> By: tecko http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526304 tecko Thu, 14 Dec 2006 03:54:32 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526304 AttN:Sean I'm a media reporter,and I have nothing to do with cmediatv.com or any other internet company, techcrunch is a resource and if a topic I'm covering will blog on occassion. good night AttN:Sean

I’m a media reporter,and I have nothing to do with cmediatv.com or any other internet company, techcrunch is a resource and if a topic I’m covering
will blog on occassion. good night

]]> By: tecko http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526282 tecko Thu, 14 Dec 2006 03:48:35 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526282 Facebook Flyers are the best way to reach college students when and where they pay attention. And now they can have images! Target only the college(s) you want. How it works: Write what you want your Flyer to say. Select which schools will see it. Choose how many times they will see it. Your Flyer will be posted to the Facebook Flyer Board and advertised on other Facebook pages. For only $5, your Flyer will be displayed 2,500 times!* * At small schools, we will display your Flyer as many times as possible but cannot guarantee the number of views. I'm Media report, get your fact right Facebook Flyers are the best way to reach college students when and where they pay attention. And now they can have images!

Target only the college(s) you want.

How it works:

Write what you want your Flyer to say.
Select which schools will see it.
Choose how many times they will see it.
Your Flyer will be posted to the Facebook Flyer Board and advertised on other Facebook pages.

For only $5, your Flyer will be displayed 2,500 times!*

* At small schools, we will display your Flyer as many times as possible but cannot guarantee the number of views.

I’m Media report, get your fact right

]]> By: Sean ;) http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526126 Sean ;) Thu, 14 Dec 2006 03:08:38 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526126 You're Bernel. MySpace & Facebook are going to help the small business person? Do you know anything about their CPM rates (one was published most recently on this blog if that helps) and CTR? You're contradicting yourself. You're trying to grab PR for cmediatv.com. It's very clear, lump it in with some other very successful companies. Although PPP is a little green, but no doubt they've got a shot at making some money. <a href="http://www.pixelshrink.com" rel="nofollow">PixelShrink.com</a> You’re Bernel. MySpace & Facebook are going to help the small business person? Do you know anything about their CPM rates (one was published most recently on this blog if that helps) and CTR? You’re contradicting yourself. You’re trying to grab PR for cmediatv.com. It’s very clear, lump it in with some other very successful companies. Although PPP is a little green, but no doubt they’ve got a shot at making some money. PixelShrink.com

]]> By: Beatbox http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526103 Beatbox Thu, 14 Dec 2006 03:03:04 +0000 http://www.techcrunch.com/2006/12/13/yahoo-begins-panama-roll-out-in-the-us/#comment-526103 The more I read, the less sense you make... I give up. The more I read, the less sense you make…

I give up.

]]>