Comments on: Omniture Announces Marketing 2.0 Analytics Tool

By: the monkees photo

the monkees photo — Sat, 03 Feb 2007 21:05:08 +0000

the monkees photo…

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By: Allen

Allen — Tue, 12 Dec 2006 23:27:45 +0000

THANK YOU GEEK OF ALL GEEKS NICK!

By: Omniture Announces “Plug and Play” Online Marketing Analytics Tool » Dee’s-Planet! Blog

Tue, 12 Dec 2006 21:50:08 +0000

[...] Omniture | Genesis | Techcrunch [...]

By: Nick The Geek

Nick The Geek — Tue, 12 Dec 2006 18:36:29 +0000

@Allen: Click the ? in the top right hand corner of the Snap popup and you’ll be taken to a page where you can disable the popups.

Cheers

Nick

By: dom

dom — Tue, 12 Dec 2006 17:04:52 +0000

A few quick comments:

1. I don’t see the point about web 2.0. Web 2.0. There is no user generated content involved in this offering. No social aspect so where does the 2.0 comes from ?

2- although I understand the theoritical value of integration, my experience is that marketers already suffer from two many data ; what benefit will they get by mixing a 4% click thru rate on emails and a 5% on adwords ? finding rules that apply to nobody ?

3- billions of whatif scenarios ? ok; and how many billions of $ to maintain the whatif rules- again, scalability of rule base systems …

thanks to clarify/help

By: Raj

Raj — Tue, 12 Dec 2006 10:17:49 +0000

Natali, the Forrester analyst’s name is “Shar Van Boskirk”. I’m sure she will appreciate the favor of a correction.

By: TechCrunch Japanese アーカイブ » Omniture、マーケティング2.0のための分析ツールを発表

TechCrunch Japanese アーカイブ » Omniture、マーケティング2.0のための分析ツールを発表 — Tue, 12 Dec 2006 09:26:28 +0000

[...] [原文へ] Omniture [...]

By: Fashion Industry Ceo

Fashion Industry Ceo — Tue, 12 Dec 2006 09:18:36 +0000

i dont really understand this one…anyone explain a little more?

By: Startups.in/India

Startups.in/India — Tue, 12 Dec 2006 05:47:13 +0000

Tom, this is for businesses who advertise using multiple channels and not just adwords. Put simply, Omniture/Genesis allows you to integrate web advertising through multiple facilitators (adwords, yahoo, msn etc..), email marketing and also includes tools for reporting/measurement of ROI.

Check out the demo @ http://www.omni...t_tours/genesis

By: David Mackey

David Mackey — Tue, 12 Dec 2006 04:27:10 +0000

This is a pretty cool idea, I like the centralization and unification of what is usually a diverse number of services.

By: Tom Hynes

Tom Hynes — Tue, 12 Dec 2006 03:51:13 +0000

Natalie,
At Dealarmy.com we have been using Adwords to market our site. Based on your article I’m not sure what this offers that Adwords does not. Please elaborate.

By: tim

tim — Tue, 12 Dec 2006 03:33:08 +0000

This is an awesome tool for marketers.

By: Allen

Allen — Tue, 12 Dec 2006 03:24:38 +0000

PLEASE turn off this snap horsepoop – or make it optional, I should be able to click a box to turn it off.

By: Startups.in/India

Startups.in/India — Tue, 12 Dec 2006 02:41:48 +0000

Grant…where were you?