New York based Seeking Alpha, a financial news site that takes content submissions from over 200 contributors to cover over 4,000 publicly traded companies, had a very good day today. They are announcing a deal with Yahoo to include Seeking Alpha content in Yahoo Finance, as well as a round of financing from Benchmark Capital.
The Yahoo deal is very similar to a Yahoo/Gawker deal announced in November 2005, and which was terminated recently. Company-specific content from Seeking Alpha will be included on Yahoo Finance, with links back to Seeking Alpha. No money is changing hands either way.
The size of the Benchmark funding is not being disclosed. Michael Eisenberg, a general partner with Benchmark Capital Israel, is joining the board.
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Like you said about the gawker deal - what is important is that yahoo sees no real added value to buying them.
keep your enemies CLOSE
It is interesting that Yahoo keep attempting to team up with financial news aggregation sites when there own finance portal pretty much has every financial opinion on the planet either via their own users or via rss.
Im not sure why they wouldnt strike a deal with a massive player like marketwatch.com - solely for the reviews and commentary posted on a site of that magnitude?
Collective intelligence is obviously worth more than we thought.
Is it just me or does any one else see “Seeking” as “Seaking” in the headline
Wondering how it went unnoticed !!!
congrats to SA folks… awesome site, great content
Seems like all they do is aggregate content from a bunch of different blogs, polishing it up a bit.
It is quite extensive though, and Yahoo does love content, so it could work.
Seems original content is getting less and less valulable especially if you can ‘pretty up’ existing content.
SA is a fantastic site. It is always great to see big companies buy up the smaller ones. It also seems to be a trend. Why innovate when you can throw money at an issue.
I’m curious about the advertising revenue expectations of Seeking Alpha…
They seem to have high quality advertisers.
Any partnership that drivers viewers to them should be positive.
Another big day for bloggers! Bloggers in all shapes and forms getting attention from the BIG players.
Yeah, I gotta do a post on this.
If I follow the process from Yahoo! Finance to reading a complete article, with an eye towards web links and monetization, I will be exposed to about twenty-two advertisements, two of which are links to Seeking Alpha. In the meantime, the blogger who wrote the article will get at least one link directly to his or her site, appearing directly beneath the article’s title on the page with the article. Stepping through the process again, from start to finish, Seeking Alpha gets about a dozen mentions for each mention of even the most prolific author’s name, and Seeking Alpha gets the first credit on every title line.