Comments on: Facebook Does Ad Deal, But Not With Google

By: “Ẩn tình” giữa Microsoft & Facebook « Viet Anh Nguyen

“Ẩn tình” giữa Microsoft & Facebook « Viet Anh Nguyen — Tue, 18 Nov 2008 00:16:53 +0000

[...] Microsoft & Facebook Posted on November 18, 2008 by Viet Anh Nguyen Vào năm 2006, Facebook bắt tay cùng Microsoft trong một thỏa thuận hợp tác về quảng cáo đầu tiên giữa 2 công ty. Sau đó 1 [...]

By: The Very Curious Microsoft-Facebook User Data Relationship | NewsMeToday

The Very Curious Microsoft-Facebook User Data Relationship | NewsMeToday — Sun, 16 Nov 2008 09:29:49 +0000

[...] ties to Microsoft go back to 2006 when they first signed an advertising deal. A year later they took a $240 million investment, and [...]

By: TechCrunch en français » Nouvel accord publicitaire entre Microsoft et Facebook autour de LiveSearch

Fri, 25 Jul 2008 05:11:05 +0000

[...] par la promotion de LiveSearch que par les revenus publicitaires. A l’époque nous avions deja spéculé que Microsoft, lors de l’accord avec Facebook, avait accepté de perdre dans le seul but de [...]

By: Microsoft Scores Facebook Search Deal And May Get A Little Live.com Branding To Boot

Thu, 24 Jul 2008 23:03:16 +0000

[...] to Live search as it is with generating revenue, at least in the short term. Back in 2006 Michael speculated that Microsoft may have been taking a loss on its initial advertising deal with Facebook, simply to [...]

By: İnternet Ekibi » Blog Arşivi » FOX Google İle Yaptığı Reklam Anlaşmasını iptal Etmeyi Düşünüyor

Tue, 26 Feb 2008 11:40:39 +0000

[...] gibi Microsoft Facebook reklam haklarına da sahip, bu yeni anlaşma ile sosyal plaformlardaki 2 dev ile anlaşıp internet [...]

By: TechCrunch en français » [fr] Rumeur du jour: FaceGoog ou MsnBook? Annonce imminente

Wed, 24 Oct 2007 13:52:53 +0000

[...] Microsoft dispose déjà d’un accord publicitaire avec Facebook et surtout seront prêts à faire un effort considérable pour ne pas rester hors [...]

By: И Microsoft на хорото: Половин милиард за 5% от Facebook | Никола Павлов

И Microsoft на хорото: Половин милиард за 5% от Facebook | Никола Павлов — Fri, 28 Sep 2007 15:14:00 +0000

[...] be holding out for a $15 billion valuation. What the hell. Why not? The two companies have had an advertising relationship since late 2006. The WSJ is also hedging strongly on the story by saying that the discussions are [...]

By: razorshine » Your first port of call - is Facebook a threat to Google?

razorshine » Your first port of call - is Facebook a threat to Google? — Mon, 24 Sep 2007 21:13:24 +0000

[...] Just read that Facebook signed a deal with Microsoft to place Microsoft adCenter sponsored links and other ads on Facebook and that now [...]

By: Microsoft May Invest in Facebook At $10 Billion Valuation

Microsoft May Invest in Facebook At $10 Billion Valuation — Mon, 24 Sep 2007 19:46:45 +0000

[...] two companies have had an advertising relationship since late 2006. The WSJ is also hedging strongly on the story by saying that the discussions are [...]

By: Why Are Microsoft Execs So Active on Facebook? Plus: Is Bill G. Hot, or Not?

Why Are Microsoft Execs So Active on Facebook? Plus: Is Bill G. Hot, or Not? — Thu, 30 Aug 2007 21:11:24 +0000

[...] two companies have a long term advertising deal, of course. But the success (or not) of that deal has little to do with Microsoft execs spending [...]

By: Microsoft Now Selling Diggâ€™s Ads | Tekjuice.com

Microsoft Now Selling Diggâ€™s Ads | Tekjuice.com — Fri, 03 Aug 2007 00:03:12 +0000

[...] that Digg has done an ad deal with Microsoft. He says itâ€™s a deal similar to the one Facebook signed with Microsoft last year. That probably means that, as with Facebook, Digg is getting a guarantee, and Microsoft [...]

By: Digg y Microsoft llegan a un acuerdo de publicitario | El blog de Jesús Amieiro

Wed, 01 Aug 2007 11:55:58 +0000

[...] a un acuerdo con Microsoft, similar al que la compañía de Redmond firmó el año pasado con Facebook,de tal forma que Microsoft pasará a ser el proveedor exclusivo de publicidad en el [...]

By: Just a random blog !

Just a random blog ! — Wed, 25 Jul 2007 23:36:07 +0000

[...] announcing that Digg has done an ad deal with Microsoft. He says it’s a deal similar to the one Facebook signed with Microsoft last year. That probably means that, as with Facebook, Digg is getting a guarantee, and Microsoft [...]

By: serendipity » Blog Archive » Facebook News from TechCrunch

serendipity » Blog Archive » Facebook News from TechCrunch — Tue, 20 Feb 2007 22:28:41 +0000

[...] Source: TechCrunch [...]

By: Multimedias.mobi » Wikia is Growing - Is Anyone Paying Attention?

Multimedias.mobi » Wikia is Growing - Is Anyone Paying Attention? — Sat, 06 Jan 2007 01:34:55 +0000

[...] Wikia confirms that they currently have nothing more than a “default” deal with Google for text ads on their site. The big ad networks (Google, Yahoo, Microsoft) are all trying lock up long term deals with big partners, usually by offering some sort of revenue guarantee (see Google’s nearly $1 billion deal with MySpace and Microsoft’s deal with Facebook). I wouldn’t be surprised to see each of them begin to pursue Wikia as well, simply as a hedge in the event the site someday grows to even a fraction of Wikipedia’s size. Whichever company locks up Wika over the long term may have a very nice asset down the road. [...]

By: Techcrunch » Blog Archive » Wikia is Growing - Is Anyone Paying Attention?

Thu, 04 Jan 2007 00:24:43 +0000

By: Techcrunch » Blog Archive » Why Yahoo’s Panama Project Is Important

Tue, 26 Dec 2006 11:26:57 +0000

[...] The article doesn’t mention Microsoft’s Adcenter product, which is a full generation beyond both Panama and Google’s existing product because it factors in demographic information about the person viewing the advertisement. While Microsoft hasn’t ramped up on advertisers yet, it’s clear that this is a three way race. An example of how much Microsoft means business is the fact that they probably bought their way into handling ads for Facebook. Without a revenue guarantee, Facebook would have gone with Google or Yahoo. [...]

By: Techcrunch » Blog Archive » Facebook to put viral ads in your news feeds?

Thu, 28 Sep 2006 22:35:14 +0000

[...] The write up says “The new Sponsor Stories ad unit will initially be placed in the third position within each user’s News Feed – as either a small banner-like placements or video clip.” If this is the Microsoft/Facebook advertising deal coming to life, this looks like a big gamble for both companies. [...]

By: Moteurs News

Moteurs News — Sat, 02 Sep 2006 17:49:13 +0000

MSN AdCenter s?apprête à concurrencer AdSense…

MSN a lancé il y a 2 jours la version bêta de ContentAds, son programme de diffusion d?annonces publicitaires contextuelles. Est-ce l?avènement du futur concurrent d?AdSense ?

Cela a été annoncé par Jennifer Slegg sur JenSense qui a……

By: Marco IT » Pilot invites go out for Microsoft’s AdSense competitor

Marco IT » Pilot invites go out for Microsoft’s AdSense competitor — Thu, 31 Aug 2006 14:11:08 +0000

[...] Microsoft announced what was probably a huge advertising deal with Facebook just last week. [...]

By: Brenton House : Pilot invites go out for Microsoft’s AdSense competitor

Brenton House : Pilot invites go out for Microsoft’s AdSense competitor — Wed, 30 Aug 2006 02:01:42 +0000

[...] Microsoft announced what was probably a huge advertising deal with Facebook just last week. [...]

By: Techcrunch » Blog Archive » Pilot invites go out for Microsoft’s AdSense competitor

Tue, 29 Aug 2006 23:58:44 +0000

[...] Microsoft announced what was probably a huge advertisig deal with Facebook just last week. Microsoft [...]

By: Techcrunch » Blog Archive » Google scores eBay international advertising deal

Mon, 28 Aug 2006 16:19:27 +0000

[...] This could have been a major coup for Yahoo! or Microsoft, but as it stands it’s unsurprising that Google landed the deal. Google is willing to go to great lengths to land big advertising deals lately, such as to reportedly giving 90% or more of total revenue to select partners like AOL and Ask and guaranteeing nearly $1 billion to Myspace. Google’s advertising formula is also believed to be the most lucrative, as it takes customer clicks into account. Yahoo! is believed to be working on similar functionality but lost the chance to extend it’s US advertising agreement with eBay. The Google agreement makes deals like Microsoft’s with Facebook last week look puny, though that deal is said to have required very little negotiation. [...]

By: Microsoft Parties at Facebook’s Dorm » Conversion Rater

Microsoft Parties at Facebook’s Dorm » Conversion Rater — Fri, 25 Aug 2006 23:16:04 +0000

[...] August 25th, 2006 It was announced earlier this week that Microsoft has won an advertising deal with Facebook, and terms weren’t disclosed. Shoemoney seems to have a source saying the deal came in around $850 million, others hear it’s more like $200 million, but without knowing exact terms beyond it involving display advertising and sponsored listings it’s hard to really analyze the details too much. Techcrunch thinks the most interesting part is that the deal wasn’t with Google. I disagree, I think the most interesting part is that Microsoft is working on becoming an ad exchange. According to the New York Times: Steve Berkowitz, senior vice president of the online services group for Microsoft, said ads would be made for Facebook, but they could also be aimed at any of MSN’s various Internet properties, which have a total of 400 million users worldwide. At the same time, ads running on MSN properties may also appear on Facebook, depending on what audience the advertiser wants to reach. Also according to the Times: Phil Leigh, president of Inside Digital Media, a market research firm specializing in digital media, said of the deal. “But Facebook is also a legitimate test bed, a place where Microsoft can test new technology in a commercial context,’’ he said. [...]

By: » MSN’s Data Crunch - The 360

» MSN’s Data Crunch - The 360 — Fri, 25 Aug 2006 21:56:44 +0000

[...] (While most bloggers positioned this deal ax sloppy seconds for MSN after losing MySpacw to Google, Mike Arrington of TechCrunch notes that FaceBook likely chose MSN amid fierce competition for its business.) “My hunch is that Microsoft bought this deal with a revenue guarantee and is flat out willing to take a loss to get into the game.” [...]