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August 7, 2006

Yahoo Launches Personalized Search

Michael Arrington

23 comments »

Yahoo made a strong competitive move against personal search startups like Eurekster and Rollyo today with the announcement of Yahoo Search Builder, a customizable search engine tool.

A custom search engine can be created that searches just a few defined sites, and/or the entire Yahoo search index and Yahoo News. The search engine can be further tailored to include a specific search term along with whatever the user types in, exclude certain keywords, etc. Once completed, the search engine can be integrated directly into a website via a code snippet.

This is directly competitive with Rollyo (see our posts here) and Eurekster’s Swicki product (see our posts here), which we use for search on TechCrunch - see right sidebar.

Like Eurekster, Yahoo is giving search engine creators the ability to personalize the results page, view search statistics and include a tag cloud of commonly searched terms (this tag cloud greatly increased use of the search engine). Yahoo is saying nothing about sharing advertising revenue with creators - Eurekster is doing this now.

  • Sphere It

This entry was posted on Monday, August 7th, 2006 at 5:52 pm and is filed under Company & Product Profiles. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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  1. Somewhat Frank

    August 7th, 2006 at 8:25 pm

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  3. Sante's Blog

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  4. PostBubble

    August 8th, 2006 at 12:31 am

  5. Dario Salvelli’s Blog » Yahoo Search Builder: personalize your search

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  6. Aviran's Place

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  8. Yahoo: Helping You Lose Business » eCommerce Cache :: Varien eCommerce Blog :: A blog focused on the design, marketing, and implementation of online commerce

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  9. Búsquedas personalizadas con yahoo - El desván de Ciberescrituras

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  10. Web 2.0 - Что нового? Новости интернет проектов » Yahoo запускает персонализированные поисковики

    August 9th, 2006 at 10:54 am

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  13. TechCrunch en français » Google entre dans le bal des mashups

    October 5th, 2006 at 12:07 am

  14. Techcrunch » Blog Archive » Google Custom Search Tomorrow

    October 23rd, 2006 at 9:21 pm

Comments

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  1. Yakov

    August 7th, 2006 at 9:36 pm

    That’s bad news for those start-ups who can’t offer anything truly new.

  2. Razvan Antonescu

    August 7th, 2006 at 10:40 pm

    Hmmm…Rollyo just sent a newsletter to the users about a new update :).
    That includes “roolbar”, blog search and a new look. Don’t think is enough though

  3. Valley Know it All

    August 8th, 2006 at 12:33 am

    Funny that Eurekster was at this stage way more than a year ago - re the stage of Yahoo’s new publisher product (briefed 100 percent by Eurekster heard from sources - or just look at Eurekster’s damn site:). Eurekster has officially validated today their core product by Yahoo’s launch of this crap that proves Rollyo can’t be bought (please, you guys figure it out) - it’s basically Rollyo’s product (Yahoo’s API) with a weak swicki-like style - that has NO LEARNING SEARCH - hmmm because swicki owns that? Just see Eurekster’s site and you’ll laugh at how far behind Yahoo is. Eurekster briefed them on all of this and this is a desperate copy to learn something about user behavior. Good luck Yahoo!

  4. Keith

    August 8th, 2006 at 4:45 am

    This is a nice introduction by Yahoo. Hope to implement it to some of my sites.

  5. Jimmy Daniels

    August 8th, 2006 at 6:03 am

    That would be wonderful, if Yahoo actually included all the pages from your site, if it just includes the index, then it’s not to helpful.

  6. Sam

    August 8th, 2006 at 8:42 am

    Doesn’t Rollyo use the Yahoo developer API? This doesn’t make sense to me that Yahoo is competing with it’s developer partners.

    Why would I want to use the Yahoo API if all they’re going to do is copy my innovations? Seems like a short sighted move on Yahoo’s part.

  7. Leigh from Intellext

    August 8th, 2006 at 12:46 pm

    Or you could just use Watson, which can be customized to search any site you want. The difference? It works beyond the browser, proactively delivers results, and, because the results are based on the context of what you are working on, more relevant.

  8. Tony Hirst

    August 8th, 2006 at 2:39 pm

    I wonder why delicious feeds aren;t used to let users limit their searches according to the links contained in a particular delicious feed (keyed by user and/or tag), in the way that deliSearch does (http://blogs.open.ac.uk/Maths/ajh59/deliSearch.html) or the more general searchfeedr (http://blogs.open.ac.uk/Maths/ajh59/007309.html)? I’ve still yet to see any of the potential synergies between yahoo search and delicious coming through?
    tony

  9. Paul

    September 14th, 2006 at 8:21 pm

    A bit late on this, but I did not have to check out Swicki or Yahoo’s Search Builder (YSB) until now. So I created a Swicki and it gives me results from sites that I did not include and “removing the site” form my searches does nothing. when I created a “search” with YSB and dotted ym i’s it said “Error from backend: no_data”. anyone esle ahving issues with this?

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