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	<title>Comments on: Inform.com&#8217;s Latest Offering</title>
	<atom:link href="http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/</link>
	<description>Startup and Technology News</description>
	<lastBuildDate>Tue, 10 Nov 2009 18:48:13 -0800</lastBuildDate>
	
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		<title>By: مركز التحميل</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-3037345</link>
		<dc:creator>مركز التحميل</dc:creator>
		<pubDate>Wed, 14 Oct 2009 16:04:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-3037345</guid>
		<description>make that last link
browser paste gremlins got me!)</description>
		<content:encoded><![CDATA[<p>make that last link<br />
browser paste gremlins got me!)</p>
]]></content:encoded>
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		<title>By: Robin Hamman</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-122445</link>
		<dc:creator>Robin Hamman</dc:creator>
		<pubDate>Fri, 04 Aug 2006 11:48:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-122445</guid>
		<description>make that last link http://www.cybersoc.com/2006/08/newspapers_use_.html

(browser paste gremlins got me!)</description>
		<content:encoded><![CDATA[<p>make that last link <a href="http://www.cybersoc.com/2006/08/newspapers_use_.html" rel="nofollow"></a><a href='http://www.cybersoc.com/2006/08/newspapers_use_.html'>http://www.cybe...apers_use_.html</a></p>
<p>(browser paste gremlins got me!)</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Robin Hamman</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-120292</link>
		<dc:creator>Robin Hamman</dc:creator>
		<pubDate>Wed, 02 Aug 2006 15:58:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-120292</guid>
		<description>Tone, I think you&#039;re missing the point. Newspaper sites aren&#039;t ever going to be able to contain every single story or piece of content. Visitors who don&#039;t find what they are looking for are going to go away anyway so, by helping them find the content they want, you&#039;re embedding that link in their behaviour: they know that, even if your site doesn&#039;t have the content, you&#039;ll get them where they need to go to find it. And they&#039;ll come back.

Another positive aspect of linking out is that it allows readers to dig deaper. When I read a well written blog post that links off elsewhere, I don&#039;t necessarily think of that 3rd party content as being separate from the original - my current favourite example of this is http://www.noodlepie.com/2006/07/beefy_breakfast.html - where the blogger provides some content himself but links out to additional photos, information, websites, etc. It&#039;s a great post and, in my mind, it&#039;s his post even though a lot of what&#039;s there is external content.

A third reason to link out is that, by doing so, it can encourage people to link back. Linking out is, I hope, little kids steps in the direction of joining the conversation and actively engaging with external content and it&#039;s producers.

I post all the time about the importance of linking out, most recently at http://www.noodlepie.com/2006/07/beefy_breakfast.html

Cheers,
Robin.</description>
		<content:encoded><![CDATA[<p>Tone, I think you&#8217;re missing the point. Newspaper sites aren&#8217;t ever going to be able to contain every single story or piece of content. Visitors who don&#8217;t find what they are looking for are going to go away anyway so, by helping them find the content they want, you&#8217;re embedding that link in their behaviour: they know that, even if your site doesn&#8217;t have the content, you&#8217;ll get them where they need to go to find it. And they&#8217;ll come back.</p>
<p>Another positive aspect of linking out is that it allows readers to dig deaper. When I read a well written blog post that links off elsewhere, I don&#8217;t necessarily think of that 3rd party content as being separate from the original &#8211; my current favourite example of this is <a href="http://www.noodlepie.com/2006/07/beefy_breakfast.html" rel="nofollow"></a><a href='http://www.noodlepie.com/2006/07/beefy_breakfast.html'>http://www.nood..._breakfast.html</a> &#8211; where the blogger provides some content himself but links out to additional photos, information, websites, etc. It&#8217;s a great post and, in my mind, it&#8217;s his post even though a lot of what&#8217;s there is external content.</p>
<p>A third reason to link out is that, by doing so, it can encourage people to link back. Linking out is, I hope, little kids steps in the direction of joining the conversation and actively engaging with external content and it&#8217;s producers.</p>
<p>I post all the time about the importance of linking out, most recently at <a href="http://www.noodlepie.com/2006/07/beefy_breakfast.html" rel="nofollow"></a><a href='http://www.noodlepie.com/2006/07/beefy_breakfast.html'>http://www.nood..._breakfast.html</a></p>
<p>Cheers,<br />
Robin.</p>
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		<title>By: Crunchd &#187; Blog Archive &#187; Inform.com&#8217;s Weak Publisher Service</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-118616</link>
		<dc:creator>Crunchd &#187; Blog Archive &#187; Inform.com&#8217;s Weak Publisher Service</dc:creator>
		<pubDate>Tue, 01 Aug 2006 03:01:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-118616</guid>
		<description>[...] Here&#8217;s the article on TechCrunch: http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/ [...]</description>
		<content:encoded><![CDATA[<p>[...] Here&#8217;s the article on TechCrunch: <a href="http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/" rel="nofollow"></a><a href='http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/'>http://www.tech...atest-offering/</a> [...]</p>
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		<title>By: Serge Lescouarnec</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-118369</link>
		<dc:creator>Serge Lescouarnec</dc:creator>
		<pubDate>Mon, 31 Jul 2006 19:04:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-118369</guid>
		<description>I have signed up with both BlogBurst and Scoopt for my blog &#039;Serge the Concierge&#039; and I am still waiting to see a significant upside to it.

On the other hand I get regular visitors from my &#039;seeds&#039; on Netscape and Now Public.

Other significant drivers of visitors are: 
1) Comments on some of the New York Times blogs
2) Snippets of my blog posts in relevant CraigsList discussion groups

Serge
Biz:
http://www.njconcierges.com
Blog:
http://www.sergetheconcierge.com</description>
		<content:encoded><![CDATA[<p>I have signed up with both BlogBurst and Scoopt for my blog &#8216;Serge the Concierge&#8217; and I am still waiting to see a significant upside to it.</p>
<p>On the other hand I get regular visitors from my &#8217;seeds&#8217; on Netscape and Now Public.</p>
<p>Other significant drivers of visitors are:<br />
1) Comments on some of the New York Times blogs<br />
2) Snippets of my blog posts in relevant CraigsList discussion groups</p>
<p>Serge<br />
Biz:<br />
<a href="http://www.njconcierges.com" rel="nofollow"></a><a href='http://www.njconcierges.com'>http://www.njconcierges.com</a><br />
Blog:<br />
<a href="http://www.sergetheconcierge.com" rel="nofollow"></a><a href='http://www.sergetheconcierge.com'>http://www.serg...heconcierge.com</a></p>
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	<item>
		<title>By: Words are Key &#187; Blog Archive &#187; Inform.com and The Daily Oklahoman</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-118313</link>
		<dc:creator>Words are Key &#187; Blog Archive &#187; Inform.com and The Daily Oklahoman</dc:creator>
		<pubDate>Mon, 31 Jul 2006 17:18:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-118313</guid>
		<description>[...] Here is an article on Techcrunch about The Daily Oklahoman&#8217;s website that uses a new service by Inform.com that puts smart tags on keywords in articles that link to related content on the website.  I read the Daily Oklahoman article on it on Sunday, which sounded a lot more optimistic than this account. [...]</description>
		<content:encoded><![CDATA[<p>[...] Here is an article on Techcrunch about The Daily Oklahoman&#8217;s website that uses a new service by Inform.com that puts smart tags on keywords in articles that link to related content on the website.  I read the Daily Oklahoman article on it on Sunday, which sounded a lot more optimistic than this account. [...]</p>
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	<item>
		<title>By: THE BLOGGING TIMES &#187; Inform.com announces publisher services and initial customers</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-118294</link>
		<dc:creator>THE BLOGGING TIMES &#187; Inform.com announces publisher services and initial customers</dc:creator>
		<pubDate>Mon, 31 Jul 2006 16:43:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-118294</guid>
		<description>[...] Related posts: B2Day; TechCrunch; Publishing2.0  Technorati Tags: Inform.com NameMedia NewsOK.com Newsweek Interactive The Deal LLC The Huffington Post The New York Sun Washingtonpost.com [...]</description>
		<content:encoded><![CDATA[<p>[...] Related posts: B2Day; TechCrunch; Publishing2.0  Technorati Tags: Inform.com NameMedia NewsOK.com Newsweek Interactive The Deal LLC The Huffington Post The New York Sun Washingtonpost.com [...]</p>
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		<title>By: Crunchd</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-118253</link>
		<dc:creator>Crunchd</dc:creator>
		<pubDate>Mon, 31 Jul 2006 15:54:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-118253</guid>
		<description>&lt;strong&gt;Inform.com&#039;s Latest...&lt;/strong&gt;

Michael is right--the search results that come from clicking a links are not very relevant. We&#039;re going to take it a step further though, Inform.com&#039;s service makes NewsOK look terrible......</description>
		<content:encoded><![CDATA[<p><strong>Inform.com&#8217;s Latest&#8230;</strong></p>
<p>Michael is right&#8211;the search results that come from clicking a links are not very relevant. We&#8217;re going to take it a step further though, Inform.com&#8217;s service makes NewsOK look terrible&#8230;&#8230;</p>
]]></content:encoded>
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		<title>By: Ryan Sholin</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-118202</link>
		<dc:creator>Ryan Sholin</dc:creator>
		<pubDate>Mon, 31 Jul 2006 14:32:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-118202</guid>
		<description>By no means does this one move catapult online news orgs into any sort of real competition with the social networking/bookmarking/linking all-stars, but it&#039;s one little piece of a larger trend, and I&#039;ll go out on a limb and say it&#039;s a good effort.  Better than nothing, essentially.  

I&#039;d love to see newspapers start listing links to related news stories, blog posts, and YouTube (or similar) videos --- in a sidebar with every online story.

Send them away so they come back for more.</description>
		<content:encoded><![CDATA[<p>By no means does this one move catapult online news orgs into any sort of real competition with the social networking/bookmarking/linking all-stars, but it&#8217;s one little piece of a larger trend, and I&#8217;ll go out on a limb and say it&#8217;s a good effort.  Better than nothing, essentially.  </p>
<p>I&#8217;d love to see newspapers start listing links to related news stories, blog posts, and YouTube (or similar) videos &#8212; in a sidebar with every online story.</p>
<p>Send them away so they come back for more.</p>
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		<title>By: Tone</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-118177</link>
		<dc:creator>Tone</dc:creator>
		<pubDate>Mon, 31 Jul 2006 13:51:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-118177</guid>
		<description>Providing more relevant links in the form of blog content that drives readers outside the newspaper&#039;s site as well as audio and video content as their service includes, does not drive more pageviews for these papers and their &quot;back&quot; button argument to me at least seems weak. Newspapers need to leverage services that keep readers interacting at their own sites as much as possible and for that to happen its gonna take some human based design effort cause not all audiences are created equal especially in the newspaper business where its really about the local community</description>
		<content:encoded><![CDATA[<p>Providing more relevant links in the form of blog content that drives readers outside the newspaper&#8217;s site as well as audio and video content as their service includes, does not drive more pageviews for these papers and their &#8220;back&#8221; button argument to me at least seems weak. Newspapers need to leverage services that keep readers interacting at their own sites as much as possible and for that to happen its gonna take some human based design effort cause not all audiences are created equal especially in the newspaper business where its really about the local community</p>
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		<title>By: Veer Singh Chauhan</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-118073</link>
		<dc:creator>Veer Singh Chauhan</dc:creator>
		<pubDate>Mon, 31 Jul 2006 11:19:55 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-118073</guid>
		<description>I like this website &amp; it is a normal website.</description>
		<content:encoded><![CDATA[<p>I like this website &amp; it is a normal website.</p>
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		<title>By: mahesh</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-118036</link>
		<dc:creator>mahesh</dc:creator>
		<pubDate>Mon, 31 Jul 2006 10:29:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-118036</guid>
		<description>&lt;strong&gt;The spotlight is placed on Inform.com.  It&#039;s not a revolutionary product, according to this review, and it doesn&#039;t even work well.

...&lt;/strong&gt;

...</description>
		<content:encoded><![CDATA[<p><strong>The spotlight is placed on Inform.com.  It&#8217;s not a revolutionary product, according to this review, and it doesn&#8217;t even work well.</p>
<p>&#8230;</strong></p>
<p>&#8230;</p>
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		<title>By: shrr</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-118035</link>
		<dc:creator>shrr</dc:creator>
		<pubDate>Mon, 31 Jul 2006 10:29:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-118035</guid>
		<description>They changed www.inform.com. It works like a normal website now. This is impressive. I agree with Innovation Zen and Dark Scorpion media companies are going to need a lot more than related links to stop the bleeding.</description>
		<content:encoded><![CDATA[<p>They changed <a href="http://www.inform.com" rel="nofollow"></a><a href='http://www.inform.com'>http://www.inform.com</a>. It works like a normal website now. This is impressive. I agree with Innovation Zen and Dark Scorpion media companies are going to need a lot more than related links to stop the bleeding.</p>
]]></content:encoded>
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		<title>By: Dark Scorpion</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-117984</link>
		<dc:creator>Dark Scorpion</dc:creator>
		<pubDate>Mon, 31 Jul 2006 09:14:22 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-117984</guid>
		<description>It seems that just like Sphere, this is a company which works more by relationship building with other companies than by having a good product.

As Sphere clearly proves, you can get a lot of business coming your way even with an inferior product, if you know how to talk to other business people and convinge them.</description>
		<content:encoded><![CDATA[<p>It seems that just like Sphere, this is a company which works more by relationship building with other companies than by having a good product.</p>
<p>As Sphere clearly proves, you can get a lot of business coming your way even with an inferior product, if you know how to talk to other business people and convinge them.</p>
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		<title>By: Innovation Zen</title>
		<link>http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/comment-page-1/#comment-117940</link>
		<dc:creator>Innovation Zen</dc:creator>
		<pubDate>Mon, 31 Jul 2006 08:11:11 +0000</pubDate>
		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/30/informcoms-latest-offering/#comment-117940</guid>
		<description>I do not see how Inform.com could enable media companies to compete with Digg and other services by merely adding relevant links all over the place.

It takes more than that to create &quot;social network&quot; effects.</description>
		<content:encoded><![CDATA[<p>I do not see how Inform.com could enable media companies to compete with Digg and other services by merely adding relevant links all over the place.</p>
<p>It takes more than that to create &#8220;social network&#8221; effects.</p>
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