Guba to add Sony videos
Neil Kjeldsen
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Online video site Guba is clearly in the good graces of Hollywood these days. Fresh on the heels of last week’s deal with Warner, Guba announced a second internet film distribution deal with Sony this evening. Favorites like Spider Man 2 headline the content. In the short-term the experience will mirror the Warner deal, so many of the limitations/issues raised by TechCrunch readers after the last post remain. Still, the deal is good for Guba - any distinction is a plus in the crowded online video space.
One of the more interesting aspects to the deal is the fact that it’s Sony. It’s a toe in the water; not a dramatic move, but at least it’s something. With hardware and gaming and limited internet success to date, will this deal be one of many that signal a change in Sony’s digital and internet strategy?



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