Anatomy of a Launch: The Riya Play-by-Play

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1. The Web 20 Dev
   

   May 30th, 2006 at 11:26 am

   Good stuff.

2. adam
   

   May 30th, 2006 at 11:56 am

   COOOL

3. Zakir
   

   May 30th, 2006 at 11:58 am

   Awesome stuff from Munjal! It’s surely gonna help me have a good launch! cant wait for more ….!

4. Ali
   

   May 30th, 2006 at 12:04 pm

   I’ve never tried Afghani food, next time I go to Bangalore I’ll look for the restaurant and let you guys know where Munjal ate.

   Oh, nice read by the way. Very interesting, does make one think more clearly from other people’s experiences.

5. T.
   

   May 30th, 2006 at 1:49 pm

   I’ve blogged about Riya before. The technology seems cool, but the privacy implications of the whole thing, especially once use of the product becomes ubiquitous, is kind of scary. Combine Riya, Google searches, Myspace and other social network profiles and Google Earth and you have a bunch of hi-tech tools for total privacy invasion, or worse, stalking.

6. moataz
   

   May 30th, 2006 at 4:13 pm

   A good read but a lot of this probably won’t apply to many of the sites that get reviewed on techcrunch. Riya had real technology, loads of “coolness”, and a well developed product. That is probably the main reason that so many influential people blogged it and why they had “10s of thousands” of people waiting in line to use the service. This is not true for the majority of web 2.o sites that launch daily.

7. Peter Rip
   

   May 30th, 2006 at 6:38 pm

   The editorial independence issue is a red herring here. The pointer here is to the blog, not the service.

   I don’t know exactly what Munjal will be blogging here, but as a Board Member, I can tell you that the experience IS a microcosm of every consumer internet service, technology-based or not. The challenge is to (1) develop a theory of consumer behavior (2) build in support of that theory (3) test test test (4) iterate iterate iterate (5) and zig or zag as appropriate, discovering the real business along the way. My guess is that Munjal’s posts will be an account of how this adaptive process of launch-and-learn has been playing out at Riya. No hidden motives, just providing some transparency and giveback for the entrepreneur community.

8. Michael Arrington
   

   May 30th, 2006 at 7:25 pm

   Peter, Thanks for your comment. I removed the comment you refered to, among other trolls.

9. Don Wilson
   

   May 30th, 2006 at 7:47 pm

   “March 27th 3:09am - someone uploads 10K porn images…”

   Haha, awesome. What a great treat to operate such a site is that you can monitor what people do and have an all-access view of everyone’s stuff. This stuff makes me so jealous.

10. ben
    

    May 30th, 2006 at 10:49 pm

    i have no idea why my comment is deleted.

11. Ish
    

    May 31st, 2006 at 10:00 pm

    I’m pretty sure the Afghani restaurant is Samarkand on Infantry Rd. In case anyone is ever in Bangalore I highly recommend it - they have great kebabs.