May 1, 2006

New Blog Search Engine Sphere Launches

Michael Arrington

89 comments »

New blog search engine Sphere launched just moments ago and has also announced a $3.75 million round of venture financing. In addition to covering the launch of Sphere here, we have a podcast interview with CEO Tony Conrad and advisor Toni Schneider over at TalkCrunch.

Sphere, which follows in the footsteps of previous blog search engines like Feedster, Technorati and IceRocket, as well as offerings from Google and Yahoo, is doing things quite a bit differently than its predecessors (and its evolved dramatically since our first look at it back in October).

Sphere’s design, by the way, was created by Adaptive Path. See their essay on the project here.

The site is segmented into three main areas: blog search results, featured blogs, and related media.

Blog Search Results

Sphere search results can be viewed by date, relevance or a combination of both. Unlike Technorati, which determines a blog’s relevance based on the total number of unique links into that blog, Sphere is taking an algorithmic approach. For Sphere, “relevance” is based on three key factors: links in/out of blog; meta data around the blog (average length of posts, post frequency, etc; and a semantic analysis of the posts themselves). In our tests Sphere blog relevance is very good. We’ll do a more in depth review and comparison at a later date.

Another feature is a “custom date search”. In addition to preset date selections, if you do a custom date search by selecting it in the drop down box, you’ll get results just for that date range and you’ll also see a day by day breakdown showing results per day with the included term.

Each search result has a link to a blog profile that includes basic blog information (links in and out, average post frequency and length and additional information). In the future an extended profile for each blog will be available that will include information from the blogger as well, such as a photo, a zip code for geotagging, and topics the blog covers.

Featured Results

The most relevant blogs for thousands of search terms are listed in the “featured results” area.

If you don’t see search results for what you are looking for, click over the the most highly rated blogs for your search term to research further. These results are based on the same algorithmic analysis as blog search.

Related Media

Want to go beyond blogs for your research? Click on “related media” and see related pictures, news, books and podcasts relevant to your query.

More Tools

As great as the basic search platform is, what I like best about Sphere is in the Tools area. Install the “Sphere It” bookmarklet and click it whenever you are reading something that you’d like more information on. Sphere will analyze the page in real time and present blog search results that are relevant to that topic. It’s important to note that this is not a search to find blogs linking into that page you are viewing; rather you are finding fresh blog content that is related to the subject matter of what you are reading. I’ve tested this and find it extremely useful.

Congratulations to the Sphere team for getting this launched, and taking blog seach another step or two forward.

  • Sphere It

Trackbacks/Pings (Trackback URL)

  1. TalkCrunch » Blog Archive » Episode 6: Sphere Launch
  2. GigaOM : » Sphere Launches With New Cash
  3. Kareem Mayan's Links
  4. » Blog Search Engine Sphere Launches » InsideGoogle » part of the Blog News Channel
  5. Information Narcosis
  6. Sphere:een nieuwe blog-zoekmachine » TibsBits::NL
  7. Venture Voice
  8. Das CIO Weblog
  9. New Blog Search at Hand: Sphere » Conversion Rater
  10. :Ben Metcalfe Blog » Blog Archive » Sphere blog search launches
  11. Second Verse » Blog Archive » let’s try this again
  12. New blog search engine Sphere launches at JohnTP’s Home
  13. New Blog Search Engine Sphere Launches at jarkolicious
  14. DesiPundit » Yet Another Blog Search Engine
  15. meneame.net
  16. Mashable* » Sphere Blog Search Engine Goes Live - at Last!
  17. Viral No.de» Blog Archive » Sphere: A New Blog Search
  18. Basic Thinking Blog » neue Blog-Suchmaschine: Sphere.com
  19. Buzzing about Sphere -- Alec Saunders .LOG
  20. feed my brain » Blog Archive »
  21. Sphere: rilevanza delle ricerche sui blog at Cosechedico
  22. Looking at Sphere Blog Search and the Sphere It Bookmarklet :
  23. Quick Online Tips » Sphere : New Blog Search Engine
  24. 9rules Network » Blog Archive » Sphere Blog Search Launches With A Little Help From 9rules
  25. web.XpunktNull.de » Neue Blogsuche: Sphere
  26. Search Engine Journal » Sphere Blog Search Engine Launches
  27. Sphere Blog Search Engine Launches - SEO Junkie
  28. Living in the Whine Country » New Blog Search Engine “Sphere” Launches
  29. Texas Venture Capital Web 2.0 Blog » Blog Archive » Social Media Search Engine Launches
  30. Tech.Life.Blogged
  31. Sphere Blog Search by Elliott Back
  32. New Media Sense » Sphere: The new(est) in blog search
  33. Sphere: a new blog search engine but missing something — cre8d design blog
  34. V7N Search Marketing News » Blog Archive » What’s Round, Deep And Full Of Britney Spears?
  35. Search Engine Journal » Sphere, Local & Problems with Blog Search
  36. Somewhat Frank
  37. Unofficial SEO Blog » Sphere Blog Search Engine Launched - SEO Information much before its official!
  38. Silver Mac » Blog Archive » New blog search engine - Sphere
  39. New search engine for blogs: Sphere
  40. Net 2.0 » Blog Archive » New Blog Search Engine Startup: Sphere
  41. Sphere Blog Search » Solution Watch
  42. Graduate Observations of Public Relations » New BlogoSPHERE search
  43. arturogoga » Buscando en Blogs, vía sphere.
  44. Richie’s Space » Sphere blog search with data
  45. Like Your Work » Blog Archive » links for 2006-05-10
  46. TechCrunch » Blog Archive » Time.com Adds “Sphere It” Links
  47. BiZwiKi.CN - 喧闹 PK 噪音 » Blog Archive » 搜索,你用了多少个引擎?
  48. BiZwiKi.CN - 喧闹 PK 噪音 » Blog Archive » 搜索,你用了多少个引擎?
  49. Sphere makes its move!!! at business|bytes|genes|molecules
  50. Web 2.0 - Что нового? Новости интернет проектов » Time.com добавляет ссылки “Sphere It”
  51. TechCrunch » Blog Archive » Finally! Bloglines Blog Search
  52. The Pencil Guy » Archive » Comparing the new blog searches
  53. TechCrunch Japanese アーカイブ » Time.com “Sphere It”のリンクを追加
  54. Techcrunch » Blog Archive » Sphere Nails Long Terms Deal With About.com
  55. TechCrunch Japanese アーカイブ » Sphere、About.comから長期契約を獲得
  56. Sphere « sshell’s
  57. Search Engine Ranking Company
  58. Sphere Searches the Blogosphere | inter:digital strategies
  59. Sphere Quietly Nailing Its Business Model
  60. TechCrunch en français » Sphere consolide patiemment son modèle économique
  61. nice
  62. PianoTrade
  63. myspace
  64. Запущена новая поисковая машина по блогам - Sphere | TechCrunch по-русски
  65. AOL Buys Sphere Content Engine
  66. TechCrunch Japanese アーカイブ » AOL、ブログ・コンテンツ提供エンジンのSphereを買収
  67. ONLINE SERVICES/INTERACTIVE MEDIA « Daily Marauder
  68. Business News Research » AOL Buys Sphere’s Blog Content Engine

Comments

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  1. Oliver Tse

    I love the custom range widget!!!!

  2. Saul Weiner

    The bookmarklet feature is quite nifty. I like tha ability to find similar blog content. As a blogger, I wish they had the blogging tools that technorati has though. Maybe it’s on the way.

    That being said, the ui is pretty slick and easy to use. Not sure why if it’s better than technorati though?

  3. Mike Abundo

    Seems FeedBurner had advance knowledge of Sphere. They’ve been offering a “Related posts from Sphere” FeedFlare for a while now.

  4. P-

    Nice design and colors to go!!

    P-

  5. TheWeb20Dev

    3.75 mil for a blog search engine? Yeesh.

  6. Till Nagel

    The date slider is a nice approach, but lacks in usability.

    The date visualization reveals the “histogram” of the search term at a glance. The clean and simple design is appealing.

    But this seems to be a perfect example where AJAX is necessary: The reloading after a new date range selection not only takes some time, but the Flash movie must initialize again. Therefore it is nearly unusable.

    An another improvement would be to use an alpha-slider instead of a simple range slider.

    Overall a good idea (”Use more InfoVis”), but the implementation could be more sophisticated.

  7. Jean-Marc

    They’re definately entering a crowded market - both from the dedicated blog search engines like technorati and traditional search engines like Y! and G. It reminds me a bit of the whole hotbot/altavista/excite/etc. search wars of 2000
    That said the implimentation is top notch. The features, design, algorithm, and speed make it far more effective then Technorati IMO.
    What really impressed me the most however was the speed of the site. Most sites slow down to a crawl when they’re featured on TechCrunch, but this one operated nearly as fast as google. Impressive!

  8. Jason B.

    “New blog search engine Sphere launched just moments ago”

    Just went there a second ago. Unless my proxy is caching the site, it seems to not be accepting apps still.

  9. Easton Ellsworth

    Another contender enters the arena! Another ego feed resource complicates our lives! :) I’m excited to give Sphere a whirl - thanks for the scoop, Mike.

  10. Dan Farber

    Sphere is nicely appointed…the question is does it deliver fast and more relevant results than the competitors…who will soon go about duping Sphere’s feature set…it’s good to see some more inspired competition on the blog search front

  11. Juile Williams

    Well worth the wait, looking forward to using Sphere …

  12. Klim

    I have been using Sphere since about last October, and I have been impressd. I found that it churned out many good results, much better than the feature filled Technorati (thought I like it still). The new features added with Sphere’s release look good.

  13. Search Engines WEB

    Good idea - but, they certainly need to add many more Blogs and Bloggers.

    Was doing a search for
    Google - and another for - Search Engine Optimization.

    The results were quite sparse.

    Had to submit Matt Cutts blog just a few minutes ago. It wasn’t even there, and its been in the technorati top 100!

  14. Pete Cashmore

    Is there going to be a Sphere API? It looks ripe for mashing!

  15. China Law Blog

    It is pretty cool, but it is clearly going to take time for it to actually build up the number of blogs in its database.

  16. kob

    It’s blog index needs to build out as well as filter out blog spam. This isn’t ready for deep drilling local blog searches.

  17. BangkokSteve

    If there is to be competition it may be around who has the better, smarter algorhythyms. The new webs will be built on them. Sphere’s first steps towards ‘filtering’ the web are great.

    Forget about the web for a sec and note that individual communities have implicit algorhythyms (criterias) that build communities. Can these be programmed in the virtual world? Over time, organically, yes.

    Perhaps Sphere can take a cue from American Idol — call it — ‘Website Ideal’! But the algorhythym works as it produces a Kelley Clarkson and a whole group of young talented singers.

    It seems to be happening with the ranking thing naturally. Just needs to be centralized I guess.

  18. lamisil

    then i looked around me, and down at the shag pile rug i was sinking into, and realised that maybe, for him, they’d never been away.

  19. lorcet

    When we moved here, Mrs Stefanou told us this was one of the nicest bits of Crouch End while her son told us it was a great place to be because it was so easy to get to Crouch End from here.

  20. Scott Baio

    I have just uploaded 20,000+ articles to my site that are content heavy and are great for sites with google ads. You can have them all its over 90 mb large, but you need to find the link with in the articles. So that means you have to read the articles in order to find the link I change the location once a day, it may be in the mesothelioma page, debt page, or loans page. Again its over 90 megs large with 20,000 + articles. And you can have them all.

  21. Search Engine Optimisation

    Its a great search engine to use but lacking in the number of sites it contains. I’ve tried it with some well established blogs that you’d expect to be there but they are not. Hey ho. I just wish my to anyone that will give Google a run for its money